我上网并通过电子邮件注册了……
我参加了一个在线电子邮件营销计划,并从地图上选择了大约 13,000 个家庭,这些家庭被显示为选择加入的收件人。然而,第一个活动产生的点击量不到 100 次。对于 225 美元的投资,我认为营销机会被歪曲了。我从未对潜在结果抱有现实的期望。 虽然我很感激我第二次和第三次运行的付款已被退还,但我相信该计划从一开始就具有误导性。 回复 - 见下文 - 你的竞选活动撒了谎 - 我的网站有跟踪每次点击的分析 - 所以你的公司歪曲了结果,并且没有给我任何关于我可以期待的预测。 我点击了不到 100 次点击就打开了大约 13,000 封电子邮件——这些数字不言而喻。感谢您退还我的第二次和第三次预定发送费用 - 我实际上正在打电话给我的信用卡以质疑全部费用 -
Thank you for taking the time to share your feedback. We’re genuinely sorry to hear that you felt disappointed with your experience. That’s never the impression we want to leave. Typical industry benchmarks for email marketing average around 15-25% open rates and 2-5% click-through rates, depending on industry and audience. Your campaign’s open rate was well within, and in some areas, above standard performance range. While we cannot guarantee a specific number of clicks or conversions, targeted email marketing is designed to generate awareness, engagement, and interest within a selected audience. Results can vary based on factors such as offer strength, brand familiarity, timing, and market demand. Email is often most powerful when paired with other channels like direct mail, Google Display Ads, or social advertising to increase frequency and reinforce the message. Many of our most successful customers use a multi-touch strategy to strengthen results over time. We appreciate the opportunity to have worked with you and wish you continued success with your marketing efforts.
