Not there yet
Stopped shopping is Sainsbury's before covid when I noticed price hikes of 10% on some basics one January. Tried Tescos and Morrisons for a while and noticed they're all up to the same tricks - price hikes, shrinkflation and the inhouse cheap stuff. Ive been an Aldi/Lidl shopper for some time now, but miss the Sainsbury's quality so i pop in from time to time - if Ive got a voucher from the petrol station. That's one good thing about Sainsbury's - cheapest fuel around. The quality is still there and if you're price aware you can find the good deals - like 1 litre Baileys for £10 if you've got Nectar. But dont be fooled. Baked beans now only 400g, instead of 410 or 415. And most spreads are now 400g instead of 500? I reckon middle management treat shoppers like we're stupid. For example, 2 x 8 packs of Pepsi £6.50 with Nectar - that's over 40p per can! Is that supposed to be a good deal?? So they're still up to their old tricks, but little by little they're getting closer to the discounters. I look forward to the day when I can do all my shopping there.