Facts and All Around Support
There's an all around support as part of the Zoe system that is really helpful. You have the Zoe podcasts and articles providing up to the minute scientific information about food and health, the gut microbiome tests to give you a snapshot of your own gut health, the Daily30 supplement (which is tasty), the Zoe snack bars (which are delicious and leave you feeling satisfied so your not reaching for the next bar), but perhaps the jewel in the crown is the Zoe App, which scores your meals, adding commentary as to why they are good or not so good and making suggestions for simple swaps to improve them. The App has genuinely changed the type of foods I choose and eat regularly because it (probably unintentionally) gamifies eating. In my desire to increase my score, I keep picking healthier and healthier foods, and I didn't even think I was particularly competitive. Now, after 4 months or so, I have radically overhauled my diet without any great pain and am thoroughly enjoying much healthier meals than I have ever done before. A realy success story for me.