Generic Content Creation. Poor Account Management.
I understand that it can take time to get results with a project like this. But what I didn't expect, was that the content and assets created would actually harm my reputation more than it helped in the meantime. Reputation Defender created a new website full of obscure, purely SEO type content which did nothing to explain who I was. Rather than just promoting my existing website. They didn't even discuss that strategy with me. They simply went ahead and registered a whole new domain and built a weird website to rank at the top of my search term. The social media posts created were minimal in number, generic in content and did next to nothing to build my brand. When I raised issues with them, very little was done. And promises were made to take immediate action that weren't delivered on time. So bad and harmful were the assets they created for my business, that I actually had to insist on them being taken offline. A few hours of basic work on my own over a couple of days netted far better results, far more quickly than several months of working with them. The account management was almost non-existent. With only one brief meeting at the beginning. And only an occasional email, several weeks apart. Content was occasionally sent over for approval. But without any context for it's use. Leading to a raft of low-quality placements. I would strongly advise investing your money elsewhere. Or simply spend one afternoon doing it yourself.