False Advertising
False Advertising: This store is not closing! They are thriving! I came across PuzzlesUp through their Facebook ads and website banners, all of which loudly claim the “permanent closure” of their shop and a “store closing sale.” However, this is not true. When customers asked directly if they were going out of business, the company admitted they were only “closing out some older collections” to make room for new designs. In other words, the store is not closing at all — they are still operating and selling puzzles. I bought some of their puzzles but this is not an appropriate advertising strategy! Reported to the UK ASA. EDIT: And you can "make it right" by changing your advertising strategy. It's 16/09/2025 and the website is identical.