Deceptive and manipulative pricing
The pricing is deceptive and manipulative. The template I purchased was advertised at $12. In the payment section, I selected what was advertised as a month-to-month subscription of $12. But they charged me for an entire year at $12 x 12 months. In the end they charged my credit card $144. This is wrong and deceptive. Regardless of the quality of a product, a company is low quality if they're using deceptive practices to squeeze money out of customers. This means customers do not come back, they spread the word, and over time a company will not succeed.
