Formula changes very disappointing
Overtone’s (former) extreme purple version was my go-to for a couple years, but the switch to “vivid violet” has been horrible - clearly a different formula (not just a “re-brand”), more watery, doesn’t last, and has bluer undertones that leave a distressing gray/green/blue stain on my scalp. So disappointed in the quality decline and the deceiving messaging around “same color you’ve always loved”.