Advantage Gold (advantagegold.com) has a 4.8 out of 5 rating on OK.one, based on 102 user reviews collected here. It is listed under Money & Insurance and its reputation is excellent. Praise is nearly unanimous, with 94% rating it 4 stars or higher; The business has replied to 60% of negative reviews. Last updated 2026-08-10.
What people say
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T.Finn · 3 reviews · Experienced 2025-12-16 ·
★★★★★
I gave Advantage Gold ONE star because…
. . . ZERO stars was not an option.
My gold portfolio is currently worth $46,189.32 LESS THAN it should be, and Advantage Gold is responsible.
In 2014, I inherited my mother's Vanguard IRA.
Six years later, in 2020, GOLD IRAs were being promoted in all media as “The best safe haven for retirement funds.”
With no knowledge of precious metals, I purchased three books on Gold, one by Jim Rickards and two by Adam Baratta. Mr. Baratta was the co-founder of Advantage Gold in Los Angeles and so, as a CA resident, I called to request a consultation.
NOTE: Adam Baratta has since left Advantage Gold.
Rob Alexander, the Senior Account Executive at that time, returned my call. He explained that converting my inherited Vanguard IRA into a GOLD IRA would be a simple matter and could be handled over the phone.
Mr Alexander said he would have someone else call me to determine the best coins to include in my portfolio.
Right away another man called. I apprised him of the value of the IRA and specified that I DID NOT WANT any rare coins, and ONLY WANTED to include coins that were real currency. I’ve learned the term for REAL currency is LEGAL TENDER.
The second man quickly determined which coins to include. The whole process couldn’t have been easier.
Mr. Alexander then called again to ask if I would consider writing a review on TrustPilot and so I gladly wrote a FIVE STAR review.
NOTE: Mr.Alexander has also left Advantage Gold.
Fast forward to 2022. The pandemic was headline news. “Two weeks to slow the spread” became two years and two major CA banks failed. That’s when I decided to take possession of the coins in my Gold IRA.
Again, no problem. The gold coins were shipped directly to me. When they arrived, I viewed them for the very first time, then stored them away in a secure location. I also started to collect 1oz.U.S.Silver Eagles.
Fast forward to November 2025 - only three months ago.
While in the process of updating my WILL, my attorney suggested that I make a list of all the gold and silver coins, including their current value, and designate the beneficiaries.
While seeking professional assistance to determine the CURRENT value of the GOLD coins, I learned that . . . …112 of the 123 coins that Advantage Gold had placed in my portfolio ARE NOT LEGAL TENDER.
Instead they are what is called SPECIALTY or PROPRIETARY coins and, more troubling still, I learned they were minted by the Royal Canadian Mint EXCLUSIVELY FOR ADVANTAGE GOLD.
If the objective was to mint coins that look like legal tender, the 112 Gold Caribou Coins couldn’t do a better job.
On one side there’s a bust of Queen Elizabeth with text above her head that reads, ELIZABETH II and text below her head that reads 10 DOLLARS.
On the opposite side is a Caribou with text above the Caribou that reads, CANADA 2020, and below the Caribou is text that reads 1/4 OZ FINE GOLD.
In addition to THE 112 CARIBOU coins which Advantage Gold valued at $77,952.00, they also included 11 GOLD AMERICAN EAGLES which they valued at $22,550.00. The EAGLES, I’ve learned, ARE LEGAL TENDER .
Thus, MORE THAN 3/4 of the gold coins which Advantage Gold placed in my portfolio were THEIR OWN SPECIALTY MERCHANDISE and ARE NOT LEGAL TENDER.
IN SHORT: Advantage Gold had an opportunity to FILL THE PORTFOLIO of an UNSUSPECTING, UNINFORMED client, with THEIR OWN OVERVALUED MERCHANDISE, for which they were free to charge whatever they chose and . . . THEY DID JUST THAT.
SEEKING RESTITUTION
GOLD (bars, coins, jewelry, etc.) have dramatically increased in value since 2020 and thus, ALL GOLD PORTFOLIOS are considerably more valuable today, based SOLELY on the weight of gold. But WEIGHT is NOT the only consideration.
For the same $77,952.00 that Advantage Gold charged for their specialty Caribou coins, they could have, AND SHOULD HAVE, included 38 more GOLD EAGLES INSTEAD and, if they had, those GOLD EAGLES today would be worth $46,189.32 MORE THAN their 112 CARIBOU SPECIALTY COINS, and that disparity will only INCREASE year over year.
I first reconnected with Advantage Gold by phone, the outcome of which was continued deception.
Since then, I’ve been advised to only communicate with Advantage Gold in WRITING, so as to DOCUMENT all of our correspondence. (13 PDF pages back-and-forth-to date).
If Abraham Lincoln settled a war without a telephone, there is no reason why Advantage Gold cannot simply agree IN WRITING to trade the 112 CARIBOU COINS they placed in my portfolio for 38 additional GOLD EAGLES. After all, in 2020, PER ADVANTAGE GOLD, they were of equal value.
So WHY NOT exchange them equally now???
I’ve learned that Advantage Gold has minted FOUR MORE SPECIALTY COINS. The Moose, the Bighorn, the Wolverine and the Orca.
In 2020 I gave Advantage Gold a 5 star review because I DID NOT KNOW THE TRUTH. I have now removed that review.
Reply from Advantage Gold2026-01-27
At Advantage Gold, our top priority is customer satisfaction. That is why we maintain over 2,500 5-star ratings with a 4.9/5 average across Google, Trustpilot, and the BBB.
While we empathize with your concerns, it is worth noting that the account you inherited is currently in a significant profit.
We have made many attempts to connect with you for a call to discuss your plans for the account. We genuinely hope you will reach out so we can help.
Please contact us at
(888) 501-9001
Our team is waiting for your call.
J
Jeffrey Stewart · 1 review · Experienced 2025-08-22 ·
★★★★★
fantastic experience
Advantage gold responded immediately to my inquiry and my Representative JARED spent numerous hours making sure i understood the Precious metals and would not proceed until i was completely comfortable with every process and treated me like FAMILY. Awesome experience and I would recommend them strongly. A+ 5 stars
information
During a very busy buying time ofcthecyear, he took good care to get us the purchase we needed.
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William Stetson · 2 reviews · Experienced 2025-12-30 ·
★★★★★
Excellent third purchase experience
This was my third purchase with Advantage Gold. Despite the hectic nature of end of the year IRA RMD sales for other clients in precious metals, Richard Scardina rapidly returned my call. He fully understood my requirements for my IRA purchase and promptly was able to source the desired metals. On a follow up call from Richard shortly thereafter, he ensured I understood the quality and quantity of the types of metals and completed the order expeditiously. Richard was thorough, courteous, and professional throughout the transaction.
M
M Howard · 3 reviews · Experienced 2025-12-30 ·
★★★★★
Perfect Performance
Richard Scardina once again showed how reliable he is. I was very busy, unable to make a new purchase and resolve other financial issues related to Advantage Gold. But under Richard guidance all was taken care of. I realize the great asset that Richard Scardina is to Advantage Gold.
B
Bob Mihalyov · 1 review · Experienced 2025-12-30 ·
★★★★★
Richard Scardina at Advantage Gold has…
Richard Scardina at Advantage Gold has done a great job helping me with metals purchases recently. He explained things thoroughly, and made sure I was happy with the transactions. I highly recommend him.
Great to work with! Richard was very attentive to our wants and needs when choosing metals
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Philip P. · 3 reviews · Experienced 2025-12-18 ·
★★★★★
I am very appreciative to all the help…
I am very appreciative to all the help that the folks at Advantage Gold gave me, especially to Marc Watts. All my conversations with him were professional, educational, and truly informative. I highly recommend Advantage Gold to others.
J
Joyce · 1 review · Experienced 2025-12-19 ·
★★★★★
Wow Advantage Gold was fantastic
Wow the Advantage Gold team was fantastic. Marcus Watts and Marc Neal were very thorough and truly took the time to explain everything and walk me through the process of setting up my Precious medals IRA. I am extremely impressed with how much time Marcus Watts spent with me in setting up my IRA and answering all of the questions I had. I highly recommend Advantage Gold.
K
Kim Brumfield · 2 reviews · Experienced 2025-07-26 ·
★★★★★
You will pay high above spot with this company!
I purchased a precious metals IRA from Advantage Gold in 2021. Matthew sold it to me at high above spot price without disclosing this to me. This explains why the value of my IRA dropped significantly even though the price of the metals didn't drop. He took a high premium! This is a con job!
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Perry Greenfield · 2 reviews · Experienced 2025-11-25 ·
★★★★★
Prompt service given that it was a holiday week
Very prompt service for the transaction, including handling rollover details from a different institution for a self-directed IRA.
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Joan · 1 review · Experienced 2025-11-12 ·
★★★★★
I have never bought gold or silver…
I have never bought gold or silver before. It was a very educational experience thanks to Mike and Jarod. They are very knowledgeable. I'm glad I went with Advantage Gold. Both of them took the time to explain and didn't move on until I understood. They're Great representatives of Advantage Gold!
Richard made our experience great! He is a wealth of knowledge and was eager to share his knowledge with us even though we didn't make a huge investment. I feel certain that he treated us the same way he treats his multimillion-dollar clients and that speaks volumes. God led us to the best precious metals advisor and the best precious metals company.
Jeff and Renee Y
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Daniel H · 3 reviews · Experienced 2025-11-03 ·
★★★★★
I worked with a trusted compatriot
I worked with a trusted compatriot, Adam over the years. Everything great, metals always available. Only firm I will do business with in the country.
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Joann Kerr · 1 review · Experienced 2025-10-23 ·
★★★★★
Outstanding Service and Expertise with Advantage Gold
My experience with Advantage Gold has been exceptional. I spoke with Brad Lipton, who is incredibly knowledgeable, patient, and genuine — someone who truly takes the time to listen and explain things clearly. Brad’s friendly and down-to-earth approach instantly puts you at ease and builds trust, which is so important when making financial decisions. It’s rare these days to find someone who combines professionalism with such genuine care for their clients. His customer service is top-notch, and I can’t recommend him and the Advantage Gold team highly enough.
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Carl · 1 review · Experienced 2025-10-21 ·
★★★★★
My agent Jared Franco was great
My agent Jared Franco and team was nothing short of amazing and helpful. I can't recommend them enough
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Donnita · 2 reviews · Experienced 2025-10-20 ·
★★★★★
Advantage Gold Experience
Justin and Richard have been a joy to work with over the past several years. They make sure I understand the process, and what I'm investing in.
This is a great company to invest in metals with!!
Thank you guys so much!!!
T
Tomas Matthew · 1 review · Experienced 2025-06-20 ·
★★★★★
Be read on asset market prices…
Be knowledgeable on the market prices of the assets you are buying or else agents will take advantage of you.
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Herb · 1 review · Experienced 2025-09-18 ·
★★★★★
Advantage Gold is top notch
Advantage Gold is top notch. Thank you Mr. Parr and the Advantage Gold team.
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Worn Miles · 1 review · Experienced 2025-09-24 ·
★★★★★
Appreciate the help from Jonah in…
Appreciate the help from Jonah in making my transaction easy. We spoke several times and he explained the process very well. The other agents involved were equally helpful.
