This guy's the real deal
So as Head of Content for a digital publishing site called In Real Life Malaysia (100k monthly viewers), I've been struggling to define my content strategy but Helmi blew my mind with his insights straight out the gate. Drew out the lessons from my mistakes, helped me to capitalise on my wins, clarified my target audience and even included a framework for sustainable content creation. Dude's done his research and it shows. These 2 hours of consultation probably saved me 3 months of trial and error. Can't recommend him enough for content marketing managers who want to take their game to the next level. If there is one key takeaway from the meeting, its that the clearer your target audience is, the easier it is to sell your offering to them.