Shady Company & Terrible UX
I've worked with several SEO tools, and this is by far the worst. The UX is like something from 20 years ago. It's incredibly confusing, and the fact that they use non-standard language for core services doesn't help. The documentation and their AI bot are worthless. I had the AI bot try to tell me I needed to upgrade my credits to use a tool I was having trouble with, in spite of having 350 credits in my account. This company is VERY shady. SEMRush a superior alternative.