Sharpened my acquisition strategy in ways nothing else has
As an operator-investor building an M&A platform focused on healthcare and cash-flow businesses, I've worked through a lot of programs, advisors, and frameworks. Contrarian Thinking sits at the top of that list. Codie Sanchez and her team have built something genuinely rare: a community and curriculum that treats acquisition entrepreneurship as a real craft, not a marketing pitch. The frameworks around deal sourcing, seller psychology, capital stack design, and SBA-aligned financing have directly shaped how I structure my own roadmap, from Deal Zero through larger platform plays. What sets it apart is the discipline behind the content. The advice is specific, the math is honest, and the strategic thinking holds up under pressure. I've found myself returning to the same frameworks repeatedly when stress-testing LOIs, evaluating seller notes, and sequencing a sub-$5M first acquisition before scaling into a platform thesis. For anyone serious about buying businesses rather than romanticizing the idea, Contrarian Thinking earns its reputation. It's been one of the highest-leverage resources I've engaged with on this journey.