I’ve been using Ahrefs pretty much…
I’ve been using Ahrefs pretty much every day for SEO work, and it’s one of those tools I’d genuinely struggle to replace. Most of my time goes into Site Explorer, checking backlinks, competitors, lost links, and figuring out why certain pages are moving up or down. Keywords Explorer is useful too, but honestly, competitor research and backlink data are where Ahrefs saves me the most time. The interface is straightforward once you get used to it, and I like that I can quickly jump from a domain to its top pages, keywords, anchors, or referring domains without digging through ten different reports. It’s not cheap, and the credit limits can be annoying when you’re doing a lot of research. Some metrics also shouldn’t be treated as absolute truth, especially traffic estimates. But as an everyday SEO tool, it’s still probably the one I open most often. Not perfect, but genuinely useful.