eFinancial Life Insurance (efinancial.com) has a 4.7 out of 5 rating on OK.one, based on 101 user reviews collected here. It is listed under Money & Insurance and its reputation is excellent. Praise is nearly unanimous, with 91% rating it 4 stars or higher; The business has replied to 50% of negative reviews; 100 of them were added in the last 12 months. Last updated 2026-08-11.
Acquiring life insurance through E Financial was very easy. I did it right over the phone. I researched eFinancial and American Amicable Insurance and I’m confident that I chose a solid company to meet my life insurance needs. My agent Kendall was very knowledgeable and informative, and answered all my questions. He explained the process to me and at the end of our conversation I had peace of mind and I was confident that I had made the right decision.
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CHARLES · 1 review · Verified · Experienced 2026-07-14 ·
★★★★★
Criston was very poor at follow up and…
Criston was very poor at follow up and in the end did change initial policy start & payment date. To compound the problem American-Amicable started billing my account. My bank stopped payment.
A
Alicia Miller · 2 reviews · Experienced 2026-08-03 ·
★★★★★
My agent Sabrina Prather was very…
My agent Sabrina Prather was very helpful. She explained everything too me so I would understand it better
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Tiffiny H · 3 reviews · Experienced 2026-07-30 ·
★★★★★
Kay was nice very knowledgeable when I…
Kay was nice very knowledgeable when I asked question
you were easier to work with than Asurity. However, I have not yet received a copy of my new policy
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Ave Gabriel Hernandez · 1 review · Experienced 2026-07-14 ·
★★★★★
The team member provided direct…
The team member provided direct questions listen to what I needed and what I was looking for was direct honest was never trying to push anything on me making me feel very comfortable I have already recommended this place to other family members
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Anthony S · 3 reviews · Experienced 2026-07-21 ·
★★★★★
HOORAY FOR NOAH ELLIOTT
I just got off the phone with Mr. Rock Star - Noah Elliott. This man is a gentle soul who is knowledgeable, kind, patient, patient, and I am going to say it again - patient. Noah has the patience of a saint and knows how to make you feel important, seen, and acknowledged. I am happy for my choice of life insurance carrier. I got instantly approved and found out while still on the call with him and the way he communicated the news felt like a warm hug with a cup of coffee. Noah, thank you for being you. If you are looking for life insurance, call eFinancial and talk to Noah. HE IS REMARKABLE!
No recommendations of life insurance companies to choose from
Reply from eFinancial Life Insurance2026-07-30
We take all customer concerns seriously and encourage you to contact our Customer Service team at 800-482-6616 so we can assist you further. We would love to help find the right policy for you.
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Jason Rosales · 1 review · Experienced 2026-07-13 ·
★★★★★
Kat was excellent
Kat was excellent. I highly Fidelity for life insurance. Very good rates.
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Dawn · 1 review · Verified · Experienced 2026-07-03 ·
★★★★★
Tiffany was very efficient and…
Tiffany was very efficient and knowledgeable, and very easy to work with. We had a difficulty with Docusign who apparently had computer problems, but Tiffany stayed on task and patiently coped with my frustration understandingly. She persevered and kept me informed via phone, text and email. We apparently were successful and a policy was issued.
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Thomas · 1 review · Verified · Experienced 2026-07-03 ·
★★★★★
I ended up paying a $30.00 NSF cause my…
I ended up paying a $30.00 NSF cause my payment was due on the 3rd and if was ran through my bank account on the 6th, I don't want my payment drafted anymore, I rather pay it myself on the due date!Im on a fixed income and don't have 30.00 dollars to give!
Reply from eFinancial Life Insurance2026-07-30
We take all customer concerns seriously and encourage you to contact our Customer Service team at 800-482-6616 so we can assist you further.
Christie Mille · 1 review · Experienced 2026-07-02 ·
★★★★★
Trevoy Pointer was such a nice person…
Trevoy Pointer was such a nice person to talk with. I like that he was to the point. I was actually called earlier today from another insurance company and the lady sounded like she was reading from a script but she was trying to be personable. It sounded very scripted and it was also very annoying because she kept me on the phone for 45 mins instead of getting right to the point. Trevoy was short and sweet and that is what I prefer.
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Jeffery Sam · 1 review · Experienced 2026-06-28 ·
★★★★★
Ms Tinesha Daniel's was very…
Ms Tinesha Daniel's was very professional and kind she is the reason I agreed to get the policy she was consistent in finding me the best policy I really appreciate that
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Johnny · 3 reviews · Experienced 2026-06-26 ·
★★★★★
Joshua Myers was very instrumental in…
Joshua Myers was very instrumental in helping me to secure a life insurance policy. He is very knowledgeable in his field and asked pertinent questions to help me make the right decision. I highly recommend Mr. Myers for the very fulfilling work that he does.
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Danny · 1 review · Verified · Experienced 2026-06-18 ·
★★★★★
Onyx
I thanks them for the help they gave me and my wife. Thank you
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linda · 1 review · Verified · Experienced 2026-06-16 ·