Along with our partners, we help you move forward with the best loan and the best car.Founded in 2015, Lendward is managed by a team of experts with decades of experience in the auto loan industry. Our foremost concerns are customer service, ensuring that the process goes smoothly, and getting our customers loans that don't break their budgets.We help get you the best deal possible on a new loan, or get out from under a burdensome existing loan with a refinance.We find you the car you want within your financial parameters.Our charter is to provide a quality experience for our customers when they purchase an automobile and work with a reputable dealership to secure financing and the car of your dreams. We work directly with an extensive network of leading car dealers nationwide that provide exceptional service.Our courteous, professional customer service representatives do not work on commission, and we require that they all have prior lending experience. Most importantly, the people at Lendward care. We know our business depends upon each customer having a favorable experience.
Is Lendward legit?
Lendward (lendward.com) has a 4.4 out of 5 rating on OK.one, based on 100 user reviews collected here. It is listed under Vehicles & Transportation and its reputation is good. 84% of reviews are 4 stars or higher and 14% are 1 star; The business has replied to 87% of negative reviews; Reviews mostly discuss Customer service, Product, User experience. Last updated 2026-09-05.
What reviewers say
AI generated
Reviewers overwhelmingly had a great experience with this company. Customers frequently praise the staff and sales team for being exceptionally helpful, ensuring the vehicle purchasing process feels smooth and straightforward from start to finish. Many people note that representatives are genuine, friendly, and welcoming, creating a comfortable environment where buyers never feel pressured into making a decision.
Some reviewers were not happy with promotional letters that did not match actual dealership offers or that led to unexpected credit inquiries. A few consumers also mentioned encountering communication delays, feeling that interactions with support were unhelpful regarding their existing car loans.
Auto-generated from all reviews of this business. For reference only.
Everything was clear and easy from start to finish. From talking to the Lendward team and the team at Sands Chevrolet. They helped me with a brand new 2026 Chevy Silverado.
Reply from Lendward2026-03-20
Hi Marcal, thank you for sharing your experience! We’re glad everything was clear and easy from start to finish, and that the team at Sands Chevrolet was able to help you get into your new Chevrolet Silverado.
Enjoy the new truck, and we truly appreciate your feedback! 🚗✨
— The Lendward Team
Best experience I've ever had getting into a new car. I am blown back by the comfort of the interactions I encountered with everyone during this process. Thank you!
Reply from Lendward2026-03-16
Hi Alec, thank you for the amazing feedback! We’re thrilled to hear this was the best experience you’ve had getting into a new car. Making the process comfortable and straightforward is exactly what we aim for.
Congratulations on your new vehicle, and thank you for choosing Lendward! 🚗✨
— The Lendward Team
The customer service that I received from Ledward and the sales team at Brown Honda in Arlington was exceptional. I would recommend consumers to shop at Browns Honda in Arington VA.
Reply from Lendward2026-03-13
Hi Kevin, thank you for sharing your experience! We’re glad to hear you received exceptional service from the team at Brown's Honda of Arlington.
We truly appreciate your recommendation and are happy everything worked out for you. Enjoy your vehicle! 🚗✨
— The Lendward Team
I had no plans to trade my car in. And thought I would just check out what the dealership at Hyundai would present to me.
I travel a lot. Besides being an Uber driver for my elderly mom. It was a great deal for me with very manageable monthly payments. A brand new Hyundai Venus Subcompact SUV. 12 miles from the dealership lot. I’m very satisfied and happy with the service and the Lender Loan Company. Debbie Lynn Heath
Reply from Lendward2026-03-13
Hi Debbie, thank you for sharing your experience! We’re so glad everything worked out and that the team was able to help you get into a brand new Hyundai Venue. It’s great to hear the payments worked well for you and that the process felt like a good fit for your needs.
We truly appreciate your feedback and wish you many safe and happy miles ahead! 🚗✨
— The Lendward Team
Great customer service,the sale team work hard to get me into a vehicle. Never a promise told my the truth didn't try and play game! Took me around to look at plenty of the cars & Suv's at the dealership! I Would recommend my friends n family to go to Gerald Nissan
Reply from Lendward2026-03-13
Hi Lisa, thank you for the great feedback! We’re so glad to hear the team at Gerald Nissan provided honest, pressure-free service and worked hard to help you find the right vehicle.
We truly appreciate your recommendation to friends and family. Enjoy your new ride! 🚗✨
— The Lendward Team
It was no hassle to purchase. The staff worked really hard to get me in a vehicle that I wanted. There was absolutely no pressure. The salesman Julian and James were genuine friendly, not just because they had to be. Great place to buy a vehicle
Reply from Lendward2026-03-13
Hi Cavitt, thank you for the great feedback! We’re glad to hear the process was smooth and pressure-free, and that Julian and James made the experience enjoyable. Congratulations on your vehicle, and we truly appreciate you sharing your experience! 🚗✨
— The Lendward Team
The sales staff are friendly when it's late and they are
tired. Thanks to all of them, they made it happen!
Sincerely,
James and Carla Hunt
Reply from Lendward2026-03-12
Hi James and Carla, thank you for the kind words! We’re glad the team was able to help and make everything happen, even late in the day. Congratulations on your vehicle, and we truly appreciate you sharing your experience! 🚗✨
— The Lendward Team
I want to thank Steve Idell for sending us to Dunning Motor Sales. We were able to trade our car for a new car. I am extremely happy with my new car and the service I've received.
Reply from Lendward2026-03-12
Hi Shane, thank you for sharing your experience! We’re glad Steve Idell was able to help connect you with the team at Dunning Motor Sales and that everything worked out with your trade. Congratulations on your new car, we’re thrilled to hear you’re happy with both the vehicle and the service! 🚗✨
— The Lendward Team
Everyone at Wheelborg Chevrolet were very professional. They truly care about the customer and their needs.
Reply from Lendward2026-03-06
Thank you for the kind words, Jackson! We’re glad to hear you had a great experience with the team at Wheelborg Chevrolet. It’s great to know they made you feel taken care of and focused on your needs. Enjoy your new vehicle and we appreciate you sharing your experience! 🚗
— The Lendward Team
My experience with Gardena Nissan purchasing my 2026 Nissan kicks started off rough, but then Mohammed the general manager came through and approved my loan and I have been excited ever since. I've sent three people over since my experience to purchase a car, so thank you guys for reaching out, and me and my Nissan kicks are on our way!
Reply from Lendward2026-03-05
Hi Sonya, thank you for sharing your experience! We’re glad to hear everything turned out well and that the team at Gardena Nissan was able to help you get into your new Nissan Kicks.
It means a lot that you’ve already referred friends and family; that’s the biggest compliment we could receive. Enjoy the new ride, and we appreciate you giving the process a chance! 🚗✨
— The Lendward Team
At Subaru of Fremont they didn’t make me feel like I couldn’t leave without buying a car. I am so happy to be part Subaru of Fremont! They went above and beyond to make sure I was satisfied with my choices. I chose Subaru because of their reliability and safety. I’m now off to adventures and family road trips thanks to Subaru!
Reply from Lendward2026-03-05
Hi Ingrid, thank you for sharing your experience! We’re so glad to hear the team at Subaru of Fremont made the process comfortable and pressure-free while helping you find the right vehicle. That’s exactly the kind of experience we hope every customer has.
Enjoy the reliability and safety of your Subaru, and we hope it brings you many great adventures and family road trips ahead! 🚗✨
— The Lendward Team
I was sent a letter offer to purchase my currently loan and get a new car that did not happen and staff at Hyundai was not even away of the situation! Was told it’s bots who send out letter..needless to say I don’t not get my old car purchased as it stated but I did walk out with a new car from a different bank and nothing to do with landward. So that’s the only reason I even gave 2 stars
Reply from Lendward2026-03-03
Hi Sheila, thank you for sharing your experience. We’re sorry there was confusion regarding the letter and how the program works. The letters are part of a marketing campaign designed to invite customers to explore upgrade options with participating dealerships, but final approvals and loan structures are always determined at the dealership and lender level.
We’re glad you were still able to move forward with a new vehicle, even if it wasn’t through our program. If you’d like us to review what happened, we’re happy to look into it further.
— The Lendward Team
They sent out a mailer and it led us to Roswell Ford and were able to obtain a new vehicle. It was easy and seamless from the beginning to the end.
Reply from Lendward2026-03-04
Hi, thank you for sharing your experience! We’re so glad the process was easy and seamless from start to finish, and that the team at Roswell Ford was able to help you get into your new vehicle. We truly appreciate you choosing Lendward and wish you many happy miles ahead! 🚗✨
— The Lendward Team
I had a good buying experience.And was very comfortable with my purchase didn’t feel pushed into anything in any kind of way.Also the sales representative was very helpful!
All in all I am excited it how everything went.
Reply from Lendward2026-03-02
Hi Nicholas, thank you for sharing your experience! We’re so glad to hear you felt comfortable, supported, and never pressured during the process. That’s exactly the kind of experience we aim to create. Congratulations on your purchase, and thank you for choosing Lendward! 🚗✨
— The Lendward Team
Thank you Rachael for helping me. I got a new vehicle and I couldn’t be more grateful for this company. Everything was done so fast.
Reply from Lendward2026-02-27
Hi, thank you for the kind words! We’re so glad Rachael was able to help and that everything moved quickly for you. Congratulations on your new vehicle, and thank you for choosing Lendward! 🚗✨
— The Lendward Team
They made the whole transaction easy had nothing to worry about. They helped me get the better deal on the car and they were able to get me into a new car
Reply from Lendward2026-02-27
Hi Tony, thank you for the great feedback! We’re glad the process was easy and that we could help you secure a better deal and get into your new car. We appreciate you choosing Lendward. Enjoy the ride! 🚗✨
— The Lendward Team
Had the exact same experience as another customer. The letter didn't do any good. The dealership had never heard of this company. My payment 200$ since I was there and had filled out the paper work trusting the letter I had received I went forward. I ended up with a vehicle but not nothing close to what the letter said it woukd be like. It misrepresented itself with the numbers and corporation of the dealership. They said these letters mean nothing when it comes to buying a car that ro many people come looking for a deal that just isn't there. There no special group of people based on your timely payment.
Reply from Lendward2026-02-25
Hi Jimmy, we’re sorry to hear the experience did not meet your expectations. We want to clarify that the letters are invitation-based offers designed to encourage customers to explore potential upgrade options with participating dealerships. Final vehicle pricing, payments, and approvals are always determined by the dealership and lenders based on credit profile, vehicle selection, and current programs at the time of purchase.
We understand how differences between expectations and final terms can be frustrating. Our intent is never to mislead, but to provide an opportunity to review possible options.
If you’d like us to look further into your situation, we’re happy to review it directly. Thank you for sharing your feedback.
— The Lendward Team
Hi Willimina, we understand how concerns about payments and interest rates can feel frustrating. Final terms are determined by the dealership and lending institutions based on credit profile and current market conditions. If you’d like us to review your situation or discuss possible options, please reach out to us directly — we’re happy to help where we can.
— The Lendward Team
No thanks Ive already unsubscribed and want nothing to do with lemdwood or corwin honda in Kalispell.
Reply from Lendward2026-02-24
Hi Delano, we understand and respect your decision. Your request to unsubscribe has been honored. We’re sorry we weren’t the right fit for you and wish you the very best moving forward.
— The Lendward Team
I received a letter in the mail from Lendward. Vehicle Exchange program promising that they can help me get from under the car loan that tied up in. I spoke with a representative she told me to go to Crain Ford and asked for Eric or a Brian. I did just that but no one went to go and get who I asked for. A different Sales agent came and read my letter, He tried get me into a ford escape. Mind you I never seen the vehicle he was trying to sale. Then he said the car company that sold me a car , he says they need to be put in jail. He said my car wasn't worth $1000.00 and I still owe 12,500 on it. But that is reason why I came to get from under the situation I am in. So after that I felt that it is all going to be a problem. Before I was able to leave the car company processed 9 hardship inquiry to my credit report after that he basically said he cant do anything for me. Long story short I walked out feeling disappointed, lied to and 9 hard inquiries to my credit report. When I have been trying to work on my credit. I tried calling Lendward the agent Mayra Vargas of course I cannot get through to her the caller is always on a call or away from desk . I havent been able to get in touch with anyone.
Reply from Lendward2026-02-24
Hi Angela, we’re very sorry to hear about your experience and understand how upsetting that must have been, especially when you’re actively working to improve your credit.
Our goal is to connect customers with participating dealerships to explore available options, but final vehicle valuations, lender decisions, and credit inquiries are handled directly at the dealership level. Multiple inquiries within a short time frame for auto financing are typically treated as a single shopping window by scoring models, but we understand how concerning it can look.
We would absolutely like the opportunity to review what happened and address your concerns directly. Please reach out to our customer support team so we can look into this further and assist you.
Thank you for bringing this to our attention.
— The Lendward Team
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