Founded in 2013, Nihaojewelry is a professional online wholesale jewelry marketplace. Offering over 10M+ SKUs with no minimum order requirement and factory-direct pricing, it helps small businesses access diverse, stable inventory at lower turnover costs. To support this, we partner with 4,000+ factories and also operate our own factory dedicated to professional design and manufacturing.We empower diverse business models across all growth stages, from ambitious startups taking their first steps to established global enterprises. Our flexible solutions cater to street vendors, influencers, social sellers, e-commerce stores, dropshippers, boutiques, wholesalers, distributors, and independent designers.The company owns its own factory, focusing on design and production. It implements a two-step quality inspection process using high-quality materials, including 304 stainless steel, 925 sterling silver, and moissanite, as well as selected 316L stainless steel and alloy metals. Most products feature PVD plating technology, ensuring durability, water resistance, and long-lasting color. Through centralized procurement, Nihaojewelry provides highly competitive prices, with most items priced between $1 and $3. Over 10,000+ new SKUs are added daily across 1000+ categories, keeping up with trends on Instagram, TikTok, YouTube, Facebook, Pinterest, and other social media platforms, enabling faster sales growth and higher profits.Our professional account managers are available 7*24H and have served 1,000k+ clients across 100+ countries and regions, delivering over 20M+ orders. We are committed to making your jewelry business easier to start and faster to grow.
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Is Nihao Jewelry legit?
Nihao Jewelry (nihaojewelry.com) has a 3.2 out of 5 rating on OK.one, based on 615 user reviews collected here. It is listed under Shopping & Fashion and its reputation is mixed. Opinions are polarized: 59% rate it 4 stars or higher while 32% give 1 star; The business has replied to 91% of negative reviews; Reviews mostly discuss Product, Quality, Price. Last updated 2026-10-24.
What reviewers say
AI generated
Reviewers overwhelmingly had a great experience with this company, expressing high satisfaction with their overall purchases and transactions. Customers frequently praise the remarkably affordable prices, beautiful designs, and the impressively wide variety of available items. People also highlight the outstanding quality of the jewelry, careful protective packaging, and consistently reliable delivery services.
However, some people mentioned frustrating issues with missing items from orders, damaged goods upon arrival, or unexpected delivery delays. A few reviewers additionally noted that certain clothing items ran small or that specific products tarnished quickly after use. Despite these specific drawbacks, the general sentiment remains overwhelmingly positive among buyers who plan to order again.
Auto-generated from all reviews of this business. For reference only.
I had a wonderful experience with Nihao Jewellery! The service was amazing, with quick responses and lovely communication throughout. My order arrived within the expected delivery time, and everything was handled smoothly and professionally. I’m really happy with my experience and would definitely recommend Nihao Jewellery to others!
Ooh my God,I can't explain the happiness In me concerning my package..I took a risk with my very last money,and the risk was worthy taken..from communication, to the quality of the product,safely and nicely packaged..Can't wait to make another order..I am so happy 😊
Do not buy nothing from this website. I bought an item from here last month & I never received it. Don't waste your money.
Reply from Nihao Jewelry2026-08-27
We sincerely apologize for the poor shopping experience. Could you please provide your order detail? We will do our utmost to resolve the issue for you; please trust that Nihao is a reliable platform.
We made first order in august 10 2026 and received on august 18 2026 and honestly everythings was better than expected we are very happy about quality of products and support u quote à 10/10 for your compagny
I just ordered from Nihiao Jewelry about 2 weeks ago. I was lucky enough to install the app as was looking for good jewellery suppliers for my very small business and was looking at their jewellery and was wondering what the quality was like. To my surprise they invited me to try out a few free samples so I did as I thought it was an amazing idea. I received them yesterday and they are all lovely samples and really pleased with the quality of them. I liked everything I received and will difinately make another order. I actually think the sample was a great idea, Because I was able to order and test out the quality of their products and they are even better than I thought they would be. Also they took good care of my jewellery samples and were wrapped up so well and arrived very quickly.The app was easy to use and the customer service was great. When I needed help making my order so a big thankyou to the team and I difinately recommend this app thanks
These guys are great. This is my second order I’ve done with them and there has been zero issues regarding anything. The customer service is excellent. The products are awesome and I recommend them to anybody.
I’d like to highly recommend Nihao Jewelry. I received my order yesterday and I’m very pleased with it. The packaging is very good and my earrings are perfect. Thanks
Customer service and sales team is so incredibly helpful and generous with their time and guidance! Really appreciate the ability to order exact quantities to minimize waste and accommodate my small business, speed of international shipping and confidence in quality of products. I will be a lifelong customer and check the catalog daily!
Great customer service from start to finish. Really appreciated the communication throughout from initial purchase to delivery. Products exactly as described and pictured. Good quality and well packaged. Great prices and reliable delivery. Will definitely use again.
Arrived too late, no answer from customer service..they just blamed it at the mail provider, did not even provide a functioning tracking number. I will not order with them again.
Reply from Nihao Jewelry2026-08-12
We sincerely apologize for the poor shopping experience,Nihao values every piece of customer feedback. To help resolve the issue, could you please provide your order details or email address? I will forward this to a dedicated account manager to handle the matter for you. Thank you again for your understanding.
The earings were exactly as seen on website. Good quality and lovely unique designs.
Really good communication from customer service team, keeping me updated on my order.