Great price
Great price Knowledgable people
Reply from SBLI2026-05-14
We are glad you enjoyed your experience. We appreciate your kind words.
About SBLI
Data updated- Website
- sbli.com
- Category
- Money & Insurance
- Location
- United States · Woburn
- Status
- Unclaimed
- Last 12 months
- 102 reviews
- Replies to negative
- 100% (19/19)
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Is SBLI legit?
SBLI (sbli.com) has a 4.2 out of 5 rating on OK.one, based on 102 user reviews collected here. It is listed under Money & Insurance and its reputation is good. 77% of reviews are 4 stars or higher and 12% are 1 star; The business has replied to 100% of negative reviews. Last updated 2026-08-10.
What people say
Lack of communication is unacceptable
I applied for a new policy with SBLI because 14 years ago I had a good experience with the company. This time, I went through the medical exam process, but, despite repeated claims when I applied about keeping me updated, I didn't hear from anyone for a full month about what was happening. I had to contact them to ask for a status update, then voila! a week later I got approval. However, the policy (and premium required) was backdated a month, so I didn't get notified of approval until a full month past their policy start date. So effectively I was charged for a month of insurance I didn't even know I had. I called asking to get that fixed, but 2 days later, haven't heard back from an agent. I tried the chat feature on the website, but have now been waiting online for over 2 hours due to "high volume" to even get a live person on line. Their insurance might be fine, but backdating the policy and then having no way to actually communicate to resolve the problem is not acceptable.
Reply from SBLI2026-05-12
Thank you for sharing your feedback, and we sincerely apologize for the frustration you experienced during the application process. We understand how important clear communication and timely updates are, especially when purchasing life insurance. We also understand your concerns regarding the policy effective date and billing timeline. A member of our team will be reaching out directly to review your policy details, discuss available options, and help address any remaining questions or concerns. We appreciate you bringing this to our attention, as feedback like yours helps us continue improving the customer experience.
Good experience
The agents were responsive, the conversion was easy. It took a little longer than I would have expected, but it is done.
Reply from SBLI2026-05-07
Thank you for your review. We’re glad to hear our agents were responsive and that your policy conversion process was ultimately smooth and successful. We appreciate your patience throughout the process and your feedback about the timing, it helps us continue improving the experience for our customers. Thank you for choosing SBLI!
Process was easy from initial phone…
Process was easy from initial phone call, bloodwork and turnaround time on policy completion.
Reply from SBLI2026-05-05
We're happy to hear that the process, from the initial call to policy completion, was easy for you. Thank you for your positive feedback and for taking the time to share your experience.
Everything was pretty…
Everything was pretty straightforward…until I created my online account, registered it, then set up my autopay. Within 48 hours, I started receiving “reminder” emails to set all of that up. I’m like, “wait, what?”. So I checked it all and sure enough, everything was set up. BUT, I continue to receive these reminders.. daily. It’s pretty annoying.
Reply from SBLI2026-05-01
Thank you for your feedback, we’re glad to hear the overall process was straightforward. We appreciate you bringing the reminder email issue to our attention and we'll investigate these notifications. Thank you for choosing SBLI. —SBLI Customer Care Team
I have not received a copy of my policy…
I have not received a copy of my policy before I sign to have my automatic payment taken out of my account. It took a long time to get approved. I had to have two visits from the nurse to have blood drawn. I still do not have a copy of my policy or how much it is,
Reply from SBLI2026-04-28
Hi Cathleen, We’re sorry to hear about your experience and understand how concerning it can be not to have your policy details yet. While your application was approved at the rate originally quoted, we recognize that the timeline and follow-up did not meet expectations. We appreciate your patience throughout the process. Ross Singmaster from our team will be reaching out to review your rate, answer any questions, and make sure you receive a copy of your policy. In the meantime, you can contact him directly at 781-994-5409 or [email protected]. Thank you for bringing this to our attention, we’re here to help. —SBLI Customer Care Team
Great company and representatives
Great company and representatives. Made the process easy and informative.
Reply from SBLI2026-04-22
We're happy to hear that our representatives made the process easy and informative for you. Thank you for your positive feedback!
I applied to a couple life insurance…
I applied to a couple life insurance companies and SBLI was the fastest and easiest to apply and process. thank you
Reply from SBLI2026-04-22
We're happy to hear that your application process with us was fast and easy. Thank you for sharing your positive experience; we appreciate your feedback!
NOT A GOOD REVIEW
I APPLIED VENT THRU 2 PHONE CALLS INTERVIEWS GAVE ALL MY MEDICAL RECORDS TO THE BEST I COULD WAS LOOKING FOREWARD TO BEING A CUSTOMER THEN RECIEVED A CALL FROM THEM THEY SAID THAT BECAUSE I HAD CARSOMA BACK IN 2017 IT WAS ALL TAKEN OUT NOTHING SINCE THIS TIME AND THAT I WAS NOT TRUTHFUL ON MY MEDICAL RECORDS REPORTING THEY WONT INSURE ME I GAVE ALL MY ANSWEARS HONSTLY DONT WASTE UR TIME WHIT THIS COMPANY
Reply from SBLI2026-04-21
Thank you for taking the time to share your experience, we appreciate your feedback. At SBLI of Massachusetts, we aim to make the application process as clear and straightforward as possible. As part of underwriting, we review medical history during the evaluation process. We understand how disappointing this can be. Our intent is never to cause frustration, but to ensure accuracy and fairness in every application. We’d welcome the opportunity to review your experience more closely. Please reach out to us at [email protected] or 800-694-7254 with your details so our team can take a closer look and provide further clarification. Thank you again for your feedback.
WORST CUSTOMER SERVICE EVER!!
I would leave zero stars if I could. Over the last two days I’ve tried to call on four separate occasions and I’ve been left on hold for over 45 minutes. I’m trying to find out about my mother‘s death benefits and can you imagine the company not even answering your call when you’re literally at the lowest point of your life?? I will make sure every social media outlet that people know to stay away from this company.
Reply from SBLI2026-04-17
Andie, We’re very sorry for your loss and understand how difficult and urgent this situation must be. SBLI of Massachusetts is committed to supporting families with care and responsiveness during moments like these. While we always strive to provide timely assistance, we were unable to identify this experience based on the information provided. That said, we want to help ensure you’re connected to the right place as quickly as possible. If you’re able, please reach our team at [email protected] or 800-694-7254, and we’ll be happy to look into this and assist. Again, our condolences to you and your family during this time.
nice service
Hassle free experience
Reply from SBLI2026-04-13
We're happy to hear that you had a great experience with SBLI! Thank you for sharing your feedback with us.
Rate increased 50% from quote and sales agent made mistake now on me to fix.
Rate increased 50% from quote for a high blood pressure reading to which I am now regularly taking prescribed medication. Also the sales agent misspelled my beneficiaries name quite badly so now it’s on me to print the docs fill them all out, sign, get a witness to sign and then resubmit. This is ridiculous given it was a mistake made by SBLI.
Reply from SBLI2026-04-10
Thank you for taking the time to share your experience, we appreciate your feedback. At SBLI, we’re committed to making life insurance simple, transparent, and easy to manage, so we’re sorry to hear this wasn’t reflected in your experience. Regarding your rate, your final premium is determined during underwriting, where we review health and medical information. In some cases, this can differ from the initial quote. We’re always here to help walk through the details and answer any questions you may have. Our goal is to make processes as seamless as possible, and we’d like the opportunity to help resolve this for you more easily. You can reach our team at [email protected] or 800-694-7254, and we’ll be happy to assist. Thank you again for your feedback and for choosing SBLI.
I was very pleased with the rate…
I was very pleased with the rate offered.
Reply from SBLI2026-04-06
We're happy to hear that you were pleased with the rate offered. Thank you for sharing your positive experience with us.
Nice journey...
Nice journey.... Very comfortable and caring workers... All are good.
Reply from SBLI2026-04-03
We appreciate your positive feedback!
The application was super easy and the…
The application was super easy and the approval process was quick.
Reply from SBLI2026-03-25
We're happy to hear that the application process was easy and quick for you. Thank you for sharing your positive experience with us!
It was easy to apply
It was easy to apply, very convenient forms. Great customer service, they answer very quick on all questions.
Reply from SBLI2026-03-16
We're happy to hear that the application process was easy and convenient. It's great to know our customer service team provided quick and helpful answers. Thank you!
Promoted through SPAM
Promoted through SPAM - avoid if possible
Reply from SBLI2026-03-16
We’re sorry to hear about your experience. SBLI does not send unsolicited spam and takes responsible communication practices seriously. If you received a message that appeared to come from SBLI, we would like the opportunity to look into it and ensure your email address is removed from any communications if needed. Please feel free to contact us directly so we can investigate further. You can reach our team at [email protected] or 800-694-7254, and we’ll be happy to assist. — SBLI Customer Care Team
Easy company to deal with
It’s hard to review a life insurance company because you really don’t know if it’s a good company or not until you die. However, I have been a long term customer and find the company incredibly easy to work with. It’s easy to create a new policy, make payments, and every correspondence has been necessary or useful. I highly recommend SBLI.
Reply from SBLI2026-03-11
We appreciate your long-term business and are glad you find our services easy to use. It's great to know that creating policies and making payments is simple, and that our communications are helpful. Thanks for recommending us!
Fast and friendly service and great…
Fast and friendly service and great people to help this process
Reply from SBLI2026-03-09
We're glad you enjoyed your experience with our fast, friendly service and helpful team. Thank you for sharing your positive feedback with us!
Beware: Auto renewal at end of term life
Signed up for term life 15 years ago, and all of that was fine / transparent. Beware: at end of term SBLI will auto renew you, without your input (I didn't want to renew) and get very aggressive about collecting a new, much higher premium. This feels fraudulent to sign me up without any input and without my consent.
Reply from SBLI2026-03-04
Thank you for sharing your feedback, Theo. We’re sorry to hear about your frustration regarding your term policy. At the end of many term life policies, coverage may continue on an annually renewable basis unless a request is made to cancel. Policyholders are notified in advance of the end of their level term period and any changes to premium. That said, we would very much like the opportunity to review your specific situation to better understand what occurred. Because we’re unable to locate your information based on this review alone, we encourage you to contact us directly so we can confirm whether you are an SBLI policyholder and look into this for you. Please note that we are not affiliated with SBLI USA. Please don’t hesitate to reach out to us at [email protected] or 800-694-7254, and our team will be happy to assist. — SBLI Customer Care Team