Shop cute kids clothes and accessories at Sparkle In Pink! With our variety of kids dresses, mommy + me clothes, and complete kids outfits, your child is going to love Sparkle In Pink! Shop today!
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Is Sparkle In Pink legit?
Sparkle In Pink (sparkleinpink.com) has a 4.7 out of 5 rating on OK.one, based on 100 user reviews collected here. It is listed under Shopping & Fashion and its reputation is excellent. Praise is nearly unanimous, with 93% rating it 4 stars or higher; The business has replied to 100% of negative reviews; 12 of them were added in the last 12 months. Last updated 2026-09-04.
I’ve been shopping with Sparkle In Pink for years and have always been a happy customer! As a mama who is definitely not fashionably inclined, I love how easy they make it for me to put together a complete outfit. I can get everything I need in one place, from the outfit and matching bow to jewelry and even shoes. No trying to figure out what matches or searching five different stores. It’s one easy step, everything coordinates, and my girls look adorable. That’s a win for me!
Reply from Sparkle In Pink2026-08-31
This made our whole day! 🥹 Hearing that we’ve been your one-stop shop for years is such an honor! 🩷 Making things easier for mamas while helping their girls look extra cute is what we’re here for!
Thank you so much for being a loyal customer and supporting our small business all these years. It truly means the world to us! 🫶 We can’t wait to pack up your next order!
I think this company has the most adorable clothes. They are good quality, soft and stylish. Im waiting until school time to surprise my daughter with some new outfits. My favorite ones are the school themed ones. Had to replace a shoe size and it was simple and fast!
Reply from Sparkle In Pink2026-08-21
Robin, this is so sweet! We love that you’re saving the school outfits to surprise your daughter. That is going to be such a fun moment! 🥹 We’re so glad you love the quality, softness, and styles, and that replacing the shoe size was simple and fast. Thank you so much for your kind words and for supporting our small business! 🫶
UPDATE - SIP did give me store credit for the rush shipping. Very kind of them. Raised from 3-4 stars. Still pay attention to sale vs clearance.
Ordered a last minute back to school outfit for my daughter on 8/9/26 and paid for rush shipping (2-3 days) so it would get here before school started. I did not receive it until 8/17/26 (after school started) and the shirt was way too small. I tried to return it but it said final sale. This was not communicated in any way to me when I purchased it. It showed it was on sale, not on clearance but apparently it was on clearance and non returnable. I paid $16.99 + tax and insurance for the outfit and $9.50 for rush shipping which they wouldn’t refund because “it’s not guaranteed”. I wasted $28 for absolutely nothing. I am extremely frustrated. I have ordered here before and never had issues but if you order, make sure you pay extra close attention to every detail or you may be out money as well.
Reply from Sparkle In Pink2026-08-18
Hannah, we’re so sorry for the poor experience you had with our company. 😢
Your order was placed on Sunday, and we shipped it the next business day via USPS Priority Mail. Unfortunately, USPS did not deliver it within the expected 2–3 business-day timeframe they claim and took much longer than usual to get the package to you.
We understand how disappointing that is when you specifically needed it before school started. 💔 We’d love the opportunity to make it up to you as best we can. Please reach out to our support team, and we’ll make sure you’re taken care of.
Thank you for the many times you’ve shopped with us over the years and for believing in our small business. We truly cannot thank you enough for your support. 🫶
WOW!! Gotta rave about my amazing Customer Service experience! I placed a 1st time order with Sparkle in Pink and the 3 darling dresses and shoes, received far exceeded my expectations of quality fabrics and manufacturing. I managed to get a couple of sizes incorrect on my part, but..... SIP was happy to support my return/exchange process. Seamless service! I mailed out our returns on a Friday and on Monday am, received notification our replacements shipped without delay. We received the new dresses fast and efficiently within 3 days time. Highly impressive! Nothing like a family owned business for the best in customer service! Looking forward to supporting this small business and SIP delighting my grandkids with seriously cute outfits. Your design team is fabulous!!
Reply from Sparkle In Pink2026-07-06
Lisa, thank you so much for taking the time to write such an incredible review! 🥹💖 It means a lot that you'd go out of your way to let us know.
We're so glad you loved the outfits, and we're happy we could make your exchange quick and easy. Hearing that you're looking forward to shopping with us again means so much. Thank you for supporting our family business and trusting us with outfits for your grandkids, we're so grateful to have you as part of the SIP family! ✨
I bought my daughter and granddaughter mommie and me matching dresses. They all were beautiful and made perfect. I’ve been buying from SIP for almost a year and I’ve had zero complaints from either of them. I wish I could post pictures here. I’ll continue to buy for as long as they fit them. I’ve even bought all three of us matching sweaters. Great quality and sewn well.
Reply from Sparkle In Pink2026-04-10
Margie, thank you so much, this is so sweet to read 💕 We love that you, your daughter, and your granddaughter are all matching… that’s exactly what SIP is all about! 🥰 It means a lot that you’ve supported us for the past year and have had such a great experience. We’re truly grateful for you!
Please feel free to reach out if there's anything we can do to improve your experience for next time, we look forward to packing your next order! 🩷✨
Displayed an offer during checkout and they did not honor it. Blamed it on Shopify. Offer free exchanges but only if there is 10 or more in-stock. Does not say that anywhere on the website. Tried to return an item because their sizing is way off and it showed final sale item even though it didn’t say that on the site. By far the worst online experience ever. Will never return to the site.
Reply from Sparkle In Pink2026-03-27
Hi there, we’re really sorry to hear about your experience, this is not the experience we want anyone to have. 💔 As a very small business, we do everything we can to make sure every customer leaves happy, but we clearly dropped the ball in a few areas.
We understand how frustrating it is when an offer doesn’t apply as expected and when return or exchange policies feel unclear. That’s on us to communicate better. Your feedback around the checkout offer, sizing concerns, and final sale messaging is being taken seriously and will be shared with our team so we can improve.
We truly appreciate you bringing this to our attention, and we’re sorry we missed the mark here. We hope to earn your trust again and be able to make it up to you 🩷
Do not order mystery grab bag items unless you’re doing it for a joke
It seems that ordering regular clothes from Sparkle n pink are very good.DO NOT order a mystery bag unless you are just ordering it for a joke. The clothes that are in the mystery bags are not what any of the four of us would ever wear. We are not high-end shoppers so Marshalls and TJ Maxx. clothes are fine for us, but these are some of the most ridiculous clothes I’ve ever seen. We ordered because most of the stuff on the website looks very cute. Again, if you’re ordering it for a grab bag joke this is what you’d like to order if you’re ordering it because you might wear it, think again.
Reply from Sparkle In Pink2025-12-10
Hi Debbie, thank you so much for taking the time to share your honest feedback 💗
We’re truly sorry to hear the mystery grab bags missed the mark for you. They’re designed as a fun surprise with a mix of past-season and overstock styles, but we completely understand that not every piece will match everyone’s personal taste.
We’re glad to hear you otherwise enjoy our styles! We’ll definitely pass your thoughts along to our team so we can keep improving. ♥️
Thank you again for giving us a try, we hope you're able to give us another try with some non-mystery items which we know you'll love. We really appreciate you! 💕
Super cute clothes and very affordable! Haven't had to deal with customer service because everything has worked out so perfectly over the 10 times I've ordered. Came here to leave a review bc I just love SIP!
Reply from Sparkle In Pink2025-11-10
Thank you so much, Daphanie! 💖 We can’t tell you how much it means to hear that you’ve had such consistently great experiences with us, 10 orders and counting is amazing! 🥰
We’re so grateful for your loyalty and love for SIP, and we’ll keep working hard to make every order just as perfect. Thanks again for taking the time to share this, it truly made our day! ✨
Cute, quality, and affordable clothes for your littles!
Sparkle in Pink has *the* cutest kids clothes. I have no idea how they’re able to make such high quality items so affordable, but I will be forever grateful I found them! Huge fan and planning to continue to purchase from this business for a long time.
Reply from Sparkle In Pink2025-11-05
Wow, thank you so much, Carrie! 🩷 Your review truly made our whole team smile from ear to ear! 😊
Hearing how much you love the quality, cuteness, and affordability of our clothes means the world to us. We’re so grateful to have customers like you who make what we do so rewarding. Thank you for being such a wonderful supporter, we can’t wait to keep bringing you more adorable styles you’ll love for years to come! ✨👗💖
I have loved my experience with sparkle in pink! The clothes have been on point, cute and made of good materials. I’ve had issues with my ordering skills and they were able to fix for me before it was too late. They are very quick to respond and I love their rewards program. Great company to do business with.
Reply from Sparkle In Pink2025-10-22
Thank you so much, Ashley! 💖 We’re so happy to hear you’ve had such a great experience with us, and that our team was able to help fix your order in time. We love that you’re enjoying the clothes and our Diamond Rewards too! Your support truly means the world to us. ✨
Please let us know if there is anything we can do to improve your experience in the future 💕
I was super excited to order a costume for my sister but it was lost in the mail and never made it - typical NYC. Julie and her team were AMAZING at helping me get a new order before Halloween. She was so communicative and quick to answer - I felt like I was in good hands the entre time. Cant wait to get the costume for my sister!!
Reply from Sparkle In Pink2025-10-16
Thank you so much for the lovely review, Thea! 💕 We’re thrilled to hear Julie and our customer service team were able to turn things around after the postal service lost your first package and made sure your sister got her costume in time. We’ll be sure to share your kind words with our team for sure, it’ll make their day! 🥰
Please let us know if there is anything we can do to improve your experience for next time ❤️
Got family set. Toddler dress okay. Mom dress had a missed seam giving it a hole about 4" long. No QA of shipped products, so we had to provide pictures and they sent another. Dad shirt was 2" short in sleeves (that's alot). The sleeve length was to the chart, but the distance between the neck and shoulder seam was 2" shorter than all his US shirts. This shortage makes the arm length ride up past his wrists, he looks like he is wearing a boy's shirt. Cheap construction, targeted to an international smaller slightly framed body.
Reply from Sparkle In Pink2025-09-25
Hi Kristen, thank you for your honest feedback. We’re so sorry the family set didn’t arrive as expected, especially with the missed seam and sizing concerns. I'm glad we were able to get the defective item replaced for you!
Your experience is not the quality or fit we want for our customers. We’ll share your notes with our production team to improve both QA and fit consistency.
We appreciate you giving us the chance to make it right and will continue working hard to do better moving forward. ❤️
Very high quality of material, granddaughter loves wearing this product. Customer service is excellent and shipping is very fast. Will continue purchasing from this site.
Reply from Sparkle In Pink2025-09-02
Thank you, Glenn! 💕 We’re so glad to hear your granddaughter loves her outfits and that you’ve had such a great experience with our quality, shipping, and customer service. We truly appreciate your continued support and can't wait to package her next order! ✨
We love Sparkle in Pink! My granddaughter is starting preschool this year so it was the perfect time to try out their clothes. The majority of the shorts have adjustable bands which is awesome because she has a little waist. The matching shirts are really adorable and fit appropriately as other store sizes. So happy I ran across this company ad on Facebook!
Reply from Sparkle In Pink2025-08-21
Thank you so much, William! 💖 We’re thrilled your granddaughter is starting preschool in outfits that make her feel comfortable and adorable. Adjustable waistbands can be such a lifesaver, and we’re so glad they’re working perfectly for her. 😊 We appreciate you taking a chance on us from the ad you saw on Facebook and giving us a try — it means the world to us! ✨🩷 We look forward to packing her next order 🥰
Love SIP!! Clothes are great quality and sooo cute! Been buying outfits for my grandkids and others for almost a year now and haven’t been disappointed yet! Always looking forward to seeing what new items I get to choose from next!
Reply from Sparkle In Pink2025-08-22
Thank you so much, Kim! 💕 We’re so happy to hear you’ve been shopping with us for almost a year and loving the outfits for your grandkids. Your kind words mean the world, and we can’t wait to bring you even more new styles to choose from soon! ✨ Please let us know if there is anything we can do to improve your experience for next time 🥰
I’m beyond happy I stumbled on SIP. I love my orders and the quality. I’ve found myself searching DAILY now for anything new that may drop. My new fav store :)
Reply from Sparkle In Pink2025-07-21
Elizabeth, this totally made our day! We’re so happy you found us—and even happier you’re loving your orders. The fact that you’re checking in daily!? That’s the ultimate compliment 🥹 We’ll keep the new drops coming! Thanks for this amazing review 💕
Excellent quality of clothing - reasonable prices. Love the mommy and me options for me and my sweet girl!
Reply from Sparkle In Pink2025-07-21
Thank you, Kelly! We're so glad you're loving the quality and price—and especially the mommy and me looks 🥰
There’s something extra sweet about twinning with your girl, and it makes us so happy to be part of those memories. We appreciate you, thanks for this lovely review! We can't wait to pack your next order 🩷
I absolutely love Sparkle in Pink. I have been buying my daughters clothes here for a couple years. Great prices and quality. Sizes are on par with department stores. Just got my latest order in a couple days ago!! The only negative is that it is so hard to choose what to get!!
Reply from Sparkle In Pink2025-07-21
Thank you so much, Tori! 💕 It truly means the world to us that you’ve been shopping with us for years — you don’t go unnoticed. 🥰 We're so glad your recent order arrived quickly and that you’re still loving the quality and fit. 🥹 We feel incredibly lucky to have customers like you! And yes… picking favorites can definitely be the hardest part 😅💖
Sparkle in Pink is my go to little girl clothes! Perfect for any holiday, school clothes, or family picture! Everything is darling!
Reply from Sparkle In Pink2025-07-21
Cassidy, this means the world to us! 💕 Knowing SIP is your go-to for holidays, school, and family pics puts the biggest smile on our faces. We’re so glad you’re loving the darling details — we promise to keep them coming! ✨ Thanks a million for such a lovely review 🥰
The best place for adorable, affordable little girls clothes! Always get tons of compliments when my girls wear SIP outfits! Our most recent purchase was the patriotic sequin tank set and during all of our festivities the girls stood out the entire time! We got told how amazing their outfits were and they were the best dressed! So thank you SIP!!!
Reply from Sparkle In Pink2025-07-21
Jessica, this absolutely made our day! 🥹✨ We're so happy your girls felt like stars in their patriotic sequin set — and that the compliments just kept coming! Thank YOU for letting us be part of those special moments. 💖
We can't wait to package up your next order 💕 Thank you for being such an amazing customer, we appreciate you more than you know!