Supliful is a on-demand order fulfillment service that fulfills and ships food and sports supplement products for online businesses. Our platform lets nutrition experts, fitness coaches and small entrepreneurs create their own supplement brand without upfront investments in stock and warehousing. You can experiment with different store concepts and product portfolios without any risk.
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Is Supliful legit?
Supliful (supliful.com) has a 4.3 out of 5 rating on OK.one, based on 101 user reviews collected here. It is listed under Business Services and its reputation is good. 82% of reviews are 4 stars or higher and 15% are 1 star; The business has replied to 100% of negative reviews; 93 of them were added in the last 12 months. Last updated 2026-09-03.
They're giving me the runaround behind a simple email issue. Over 12 hours, have spoken to 3 different people over the same things. I am having to repeat the same issue and they are not following up properly. I don't know how else to explain it to them, I've broken it down to the fullest extent possible.
This review highlights my experience so far, and am willing to adjust it if the experience improves.
Reply from Supliful2025-10-15
Hi Michael,
We’re truly sorry it took so long to fully understand your situation, and we completely understand how frustrating that must have been.
This case involved something a bit outside of our usual process - disconnecting a Shopify store owned by someone else. Typically, this requires the original store owner to transfer ownership or provide you with full access before we can assist effectively. Since that’s not part of Supliful’s standard service, it took us extra time to carefully gather the right information and make sure we could guide you correctly.
We truly appreciate your patience and the time you’ve spent explaining the situation. Your feedback is valuable, and we’ll make sure to improve how we handle similar cases in the future so they’re resolved more smoothly.
I’ve invested time, effort, and money into building my brand using Supliful — from product label design, Shopify store integration, to ordering product samples. Everything was set up based on the assumption that Supliful would continue supporting the pet care product line I selected.
To my shock, all my products were suddenly removed from the platform with no warning or direct notification. I only found out after raising a support ticket. Apparently, these products were moved to a “Pre-Buy” category (requiring bulk purchases of 500 units) due to an internal supplier change — a change I was never informed about, despite claims that an email went out on October 2nd (which I never received).
This abrupt decision completely disrupted my business plan. Not only did my products vanish without notice, but I was told there's no compensation for the time and money lost. Supliful support acknowledged the issue but provided no actionable solution other than recreating everything from scratch or buying in bulk — which defeats the entire point of using an on-demand supplier in the first place.
If you're serious about your business, think twice before relying on Supliful. There are no guarantees that your products will stay available, and they can make major changes overnight without proper communication or support.
Disappointed, frustrated, and now looking for a more reliable partner.
Reply from Supliful2025-10-14
Hi Ad Velop,
We’re truly sorry to hear about your experience and completely understand how frustrating this situation must feel.
However, the removal of these products was not a sudden decision. We sent out multiple email notifications in advance to inform all affected users that these items would be moved from the main catalog to the Pre-Buy section. If you didn’t receive these messages, we kindly recommend checking your spam or promotions folder, as the communication may have landed there.
The reason for this change is straightforward - the products in question were not performing well, and we made the business decision to discontinue them from the standard catalog. While we fully understand that this may impact some individual businesses, we unfortunately cannot maintain products solely for single users, especially when only a sample order was placed and no store sales were recorded.
For more details on how product discontinuation works, you can read our full explanation here: https://help.supliful.com/en/articles/8915478-understanding-out-of-stock-discontinuation-situations-with-supliful
We truly value your time and effort, and we’re sorry this caused a disruption to your plans. Your feedback is important, and we’ll continue improving our communication and processes to make such transitions clearer in the future.
Guys, just don't do business with them!
I'm starting a new business, and it's been 3 weeks and 5 emails sent to them with still no answer. Support is terrible—there's no phone number to call and talk to a sales person. Basically, you can't be sure that they can scale up or support your problems within the next 1-2 hours. Meanwhile other companies do everything to help you and to support your brand.
P.S. Email is 100% correct, Im more than happy to provide guys all the information and show you that I wrote to a right email address.
Reply from Supliful2025-10-15
Hi Andrey,
We’re truly sorry to hear about your frustration, and we want to clarify a few important points.
We’ve checked our records and couldn’t find any communication from your side, and please note that all emails sent to our support team are answered within 24 hours. To make sure your inquiries reach us directly, please send them to [email protected] or use the chat widget in your Supliful profile for the fastest response from a live agent.
If you’ve already sent emails to the correct address, we kindly suggest checking your spam or promotions folder, as our replies may have ended up there.
Additionally, while we don’t provide phone support, there is an option to book a call with our Sales team if you’d like to discuss your business in more detail. You can book it here: https://url-shortener.me/76TV
We genuinely care about supporting our partners and will be happy to help resolve any issues once we receive your message.
Edit:
Yes, it would be great to see the proof as we can not locate any emails from you. Please forward it to [email protected] so we can investigate this issue.
This is a very unprofessional and inefficient company. First, they have probably 10 different customer support reps, that will all answer your emails, with no congruency. The customer reps have no knowledge about the business, always have to reach out to other teams to get further information. This makes simple requests take at least 2-3 weeks to get resolved, and it is a lot of emails back and forth between multiple teams and customer reps.
Second, they try to acquire new clients by offering "bulk orders", but when wanting to actually order a bulk shipment, they later mention it is just possible for personal use, can't change any details on the invoices and overall provide 0 flexibility. So why do they offer bulk orders, who would order 1000+ units for personal use? Makes 0 sense.
Overall this shows that the company has no real leadership, doesn't know what they stand for and is inefficient. This is a company you do not want to do business with!
Reply from Supliful2025-10-13
Hi Fabio,
We’re truly sorry to hear about your experience and fully understand your frustration. Unfortunately, at this time, bulk orders are not available for international shipping. This is a new service we’ve recently introduced, and the error was on our side - the system should not have accepted your order in the first place, and we deeply apologize for the confusion this caused.
We also want to clarify that while the bulk order issue required extra time to resolve, all other inquiries were addressed promptly. Your feedback is extremely valuable, and we are already working on improving our processes and system to prevent this kind of misunderstanding in the future.
Thank you for sharing your experience - we’re genuinely sorry for the inconvenience and appreciate your patience as we make things right.
Worst supplier ever. Probably the most unprofessional supplier I have ever dealt with. They take 5 days to answer an Email about a big order we have submitted. We are waiting for our order since 10 days. And they have the audacity to reply with a one liner. Never seen business be treated more careless. They do not care about their clients or customers. Absolute joke of a company and would not recommend anyone to work with them who is serious about making business.
Edit: I have contacted you again through chat, and through Email. It has been another week since you have been "checking" with the right department for weeks on end, without any answer.
This is what happens when a American company outsources their customer service in the early stages to India, without a proper ticketing system in place. No one knows whats going on, no one is responsible for anything, and customers get left behind. No accountability, no professional business handling, nothing. Shameful and disgraceful.
Reply from Supliful2025-10-03
Hi Marco,
We are truly sorry to read about your experience. However, we were unable to locate any chats or emails under the name you provided. Please note that all customer inquiries are always answered within 24 hours, so this does not align with our standard support process.
Could you please confirm that you reached out to the correct email address? For the fastest support, you can always contact us directly via the chat widget in your Supliful profile to speak with a live agent.
We would love to investigate what is happening with your order and resolve this as quickly as possible. Kindly reach out to us again at [email protected]
or through the chat widget so we can assist you right away.
Thank you for giving us the chance to make this right.
For our brand, It's essential for our customer to get high quality products, at "Amazon like" speed. Fulfillment is fast and we really love it.
Reply from Supliful2025-09-29
Hi Thera,
Thank you so much for your kind words!
We’re thrilled to hear that our fast fulfillment and high-quality products are helping your brand deliver an “Amazon-like” experience to your customers. Supporting your growth and making sure your customers are happy is exactly what we aim for. We truly appreciate your trust and look forward to continuing to be your partner in success!
Great for entrepreneurs and products to start a business
Reply from Supliful2025-09-25
Hi Eric,
Thank you for sharing your feedback! We’re glad to hear you find our platform helpful for entrepreneurs and launching new products. Wishing you lots of success in growing your business!
They are very quick with the responses and make sure any problems I have are taken care of
Reply from Supliful2025-09-25
Hi Mason,
Thank you so much for your kind words! We’re happy to hear that our team was able to respond quickly and resolve any issues for you. Your feedback means a lot and motivates us to keep delivering great support.
Extremely Disappointed - Supliful is Not a Reliable Partner
I wanted to share my experience with Supliful because, unfortunately, it turned into one of the worst third party fulfillment experiences I’ve had.
I was setting up a supplement brand and, before launching, I did the right thing by ordering samples of 3 product variants. The validation process was frustrating, not because of the requirements themselves, but because the feedback was scattered. Instead of pointing out all issues at once, they came back one by one, which caused unnecessary delays.
Two of the flavors were fine, but one arrived in bad condition. I contacted Supliful, and even though they replaced it, the new sample had the same issue. I decided to drop that flavor and move forward.
When I finally launched, I got my first order through Facebook ads, a moment that should have been exciting. Instead, I discovered that the product was out of stock. No email. No notification. Nothing. I had to go back to my very first customer with an apology and a new delivery date.
Supliful then kept pushing back the restock date: first September 12, then the 13th, then the 17th, then the 22nd, and finally the 29th. Most of these changes were only updated after the promised date had already passed. This was extremely stressful and made it impossible to communicate honestly with my customer.
On top of that, even after they had already approved my labels during the sample stage, they flagged them again on my first real order. Their email was buried under a flood of aggressive marketing emails, which made it easy to miss. When I expressed my frustration, their response was dismissive, even suggesting I just cancel the order not the reply you’d expect from a partner who’s supposed to care about your business and customers.
All of this cost me time, money, and credibility with my very first customer.
👉 My conclusion: Supliful is unreliable, disorganized, and doesn’t respect deadlines. If you’re serious about building a supplement brand, think very carefully before trusting them with your business.
Reply from Supliful2025-09-23
Hi Amine,
Thank you for sharing your experience with us. We’re very sorry to hear about the difficulties you faced during what should have been an exciting launch for your brand. From sample issues to stock delays and communication frustrations, we understand how disappointing and stressful this must have been.
While your experience shows us where we clearly fell short, please know that this is not typical of how we operate. Situations like this are rare, and we are committed to making sure they remain the exception, not the rule.
We truly regret the impact this had on your business and your very first customer, and we will take your feedback to heart as we continue to improve. If you’d like to discuss your case further, please reach out to us directly at [email protected] - we’d appreciate the chance to connect with you personally.
The Supliful Team
Hi Filip,
Thank you so much for your kind words! 🙌🏼 We’re thrilled to hear you’re happy with our services and support. Your satisfaction means everything to us!
My experience with Supliful has been great. Customer support is fast and responsive and their integration is fairly seamless.
They are also transparent about stock levels (they notify you if they are out, when they expect to have more etc) and logistical limitations you might face. Talking with the team has been a great help.
Reply from Supliful2025-09-10
Hi Jeremy,
We really appreciate your feedback! It’s wonderful to hear that our fast support, seamless integration, and transparent communication have been valuable to your experience. Our team is always happy to help and we look forward to supporting your continued growth with Supliful.
I think this business idea is the best and fastest way to grow your business
Reply from Supliful2025-09-05
Hi Khalid,
Thank you so much for your kind words and support! We’re glad you see value in our idea, and we’ll keep working hard to grow and provide the best experience for our customers!
I’ve Finally, a Supplement Brand I Can Trust – Clean, Vegan, and Powerful! been using Supliful for a while…
I’ve been using Supliful for a while now, and I’m genuinely impressed. One of the biggest things that drew me in was the clean, transparent formulas—you can tell right away that they truly care about what goes into their products. Everything is made with natural, high-quality ingredients, and it's all vegan, which is a huge plus for me.
No hidden chemicals, no unnecessary fillers—just effective, functional supplements that actually make me feel good about what I’m putting into my body. The products taste great too (which isn't always the case with clean supplements), and I’ve noticed real results without any of the usual side effects or crashes.
I also love how Supliful makes it easy to build your own brand with these great formulas. It's a game-changer for anyone looking to get into the wellness space with products they can be proud to sell.
Highly recommend for anyone who values purity, performance, and plant-based goodness. 🙌
Reply from Supliful2025-09-03
Hi Megt,
Thank you so much for taking the time to share your experience! 🌱 We’re thrilled to hear that our clean, transparent formulas and plant-based approach resonate with you. Knowing that you not only enjoy the taste but also feel real results without side effects means the world to us.
We also love hearing that our platform helps you confidently build your own brand - that’s exactly why Supliful exists. 💚 Your recommendation truly motivates our team to keep raising the bar for purity and performance.
We’re so grateful to have you in the Supliful community!
I’ve worked with Supliful for nearly two years, and I can honestly say they’ve been nothing short of incredible. Every interaction has been professional, friendly, and genuinely helpful. They were always super communicative, quick to respond, and consistently went above and beyond to make sure I had everything I needed to keep my business running smoothly.
Their support has been a huge part of my success, and I can’t thank them enough for the care and attention they’ve shown along the way. If you’re on the fence, don’t be. This is a service you can rely on. 10/10 would recommend to anyone serious about growing their business.
Reply from Supliful2025-09-01
Hi Ben,
Thank you so much for your wonderful feedback! We’re thrilled to hear that your experience with Supliful over the past two years has been so positive. Our team is dedicated to supporting creators like you, and it means a lot to know that our communication, responsiveness, and care have made a difference in your journey.
We’re proud to be part of your success and truly grateful for your trust and recommendation. Here’s to many more milestones together!
I’ve been using Sulpiful for a few months and it’s a great platform to get started with. The main issue is inventory—products run out of stock often, and there’s no live data to plan around. This makes running ads risky and frustrating. Overall, it’s a smooth way to launch a brand without heavy upfront costs, but they really need to improve inventory tracking to support growth.
Reply from Supliful2025-09-01
Hi Masieh,
Thank you for taking the time to share your experience with Supliful. We’re happy to hear that the platform has been a smooth way for you to get started without heavy upfront costs. At the same time, we completely understand your concerns regarding inventory availability and tracking.
We know how important it is to have reliable data when planning ads and scaling a brand, and we’re actively working on improving our inventory management and transparency to better support our creators as they grow.
Your feedback is extremely valuable, and we’ll make sure it’s shared with our team so we can continue making Supliful a stronger partner for your business.
We have been working with supliful for a month now and I have to say its been a pleasure. Fast response when you email for help. If there's any issues they contact you immediately. The pricing isnt to bad, just wish the fulfillment and shipping was faster. Other then that, the supplements are great and the lables look 👌. We are excited to continue working with supliful.
Reply from Supliful2025-08-25
Hi Joe,
Thank you so much for your kind words! 🙏 We’re thrilled to hear that you’re enjoying our supplements and that our team has been responsive to your needs. We appreciate your feedback about fulfillment and shipping, and we’re always looking for ways to improve in that area. Excited to continue supporting you and your business! 💪
Personally i had great experience with the Supliful team. They were very helpful and welcoming. I do recommend Supliful to anyone looking to start their own brand!!
Reply from Supliful2025-08-21
Hi Lore,
Thank you so much for sharing your experience! We're thrilled to hear that you felt supported and welcomed by our team. Your recommendation means the world to us, and we’re excited to be part of your brand journey. Wishing you continued success!
Excellent service, any problems that I faced was quickly resolved with professionalism and attentiveness.
Reply from Supliful2025-08-21
Hi Jason,
Thank you so much for your kind words! We're delighted to hear that our team was able to resolve your concerns quickly and with professionalism. Your satisfaction is our top priority, and we truly appreciate your feedback. We look forward to serving you again in the future!
Supliful is an amazing service for anyone who wants to initiate a supplement brand with quality branding and shipping times, and overall item quality. Only reason why it is a 4 star is because customer service can be very tricky, with very long reply times, I was in a chat with them for no less than 6 hours. But overall the service is great
Reply from Supliful2025-08-20
Hi Eduardo,
Thank you for your kind words about our products, branding, and shipping - we’re glad you see the value in Supliful! We’re sorry to hear that your support experience felt long. Our team was actively assisting you throughout the chat to help clarify how our system works, and we appreciate your patience during that time. Your feedback is important to us, and we’ll continue improving how we guide new partners so the process feels smoother. We truly appreciate your trust in us!
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