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Money & Insurance

American Family Insurance

100 reviews

3.9100 reviews
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About American Family Insurance

Data updated
Website
www.amfam.com
Category
Money & Insurance
Location
United States · Madison
Status
Unclaimed
Last 12 months
100 reviews
Replies to negative
88% (22/25)
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Is American Family Insurance legit?

American Family Insurance (www.amfam.com) has a 3.9 out of 5 rating on OK.one, based on 100 user reviews collected here. It is listed under Money & Insurance and its reputation is mixed. 20% of reviews are 1 star, a relatively high share; The business has replied to 88% of negative reviews. Last updated 2026-08-10.

What people say

C
Conner Knerzer · 1 review · Verified · Experienced 2026-07-14 ·

Gabi at the Lassen Agency

Gabi at the Lassen Agency with American Family Insurance was fantastic to work with. She was extremely responsive and very consultative throughout the entire process. I always felt like she had my best interests in mind and was focused on making sure I had the right coverage, not just the cheapest option. She explained all of the coverages in a way that was simple and easy to understand, and put together multiple package options so I could clearly see the cost differences and savings between them. She was able to reduce both my home and auto rates while keeping (and even improving) my protection, which I really appreciated. Overall, I’d highly recommend Gabi and the Lassen Agency to anyone looking for an insurance agent who is responsive, transparent, and truly customer-focused.

Reply from American Family Insurance2026-08-05

You've just made our day! We're looking forward to sharing your experience with our team. Thank you for being our customer!

s
stewart · 2 reviews · Experienced 2026-08-04 ·

James Fewins Agency - Sparks, Nevada

I highly recommend the James Fewins Insurance Agency located at 801 Greenbrae Dr. Sparks, NV 89431 for all your insurance needs - auto, home and life insurance. I have been insured with American Family Insurance for over 30 years. James Fewins is an accomplished insurance professional. He is dependable, knowledgeable and trustworthy. He is always available by phone, email or in person one on one appointments. When my son was ready to purchase additional life insurance, he immediately contacted Mr Fewins. James Fewins treated my son with care, kindness and as a trusted friend. Kristina Smith is a licensed specialist at the James Fewins Insurance Agency. I can always call and speak to Kristina Smith with any insurance question. She is a hard working professional, positive, quick and efficient. Kristina Smith is a kind insurance friend & I trust her with all my insurance needs. She is an asset to the James Fewins Insurance Agency. The James Fewins Insurance Agency is a breath of fresh air in today's modern businesses. They are a trusted group of friends that offer superb, personalized customer service. I highly recommend the James Fewins Insurance Agency.

Reply from American Family Insurance2026-08-05

Hi, thanks for the shout-out! We appreciate your kind words and can't wait to share them with our team! Thank you for being our customer.

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Gaye Fitzgerald · 1 review · Verified · Experienced 2026-07-15 ·

Professional advice

Professional advice, honesty, helpfulness.

c
customer · 1 review · Verified · Experienced 2026-07-15 ·

The people I dealt with were…

The people I dealt with were knowledgeable and friendly. Any questions I had were answered in a timely fashion. I would recommend AmFam to others!

c
customer · 1 review · Verified · Experienced 2026-07-10 ·

Very prompt handling of everything!

Reply from American Family Insurance2026-08-04

We love having the chance to hear directly from our customers. Many thanks!

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customer · 1 review · Verified · Experienced 2026-07-14 ·

My New Agent!!!

Reply from American Family Insurance2026-08-05

We love hearing from our customers! Thank you for taking some time out of your day to tell us about your experience.

M
Mary O’Neil · 1 review · Verified · Experienced 2026-07-14 ·

The agent came to my house and…

The agent came to my house and explained the policy, and compared it to my old one. Great customer service. I truly appreciate that he did that.

Reply from American Family Insurance2026-08-05

Thank you for trusting us to protect your dreams, Mary. We appreciate you and your feedback!

J
JoAnn Swenson · 1 review · Verified · Experienced 2026-07-13 ·

C J reached out to me to quote my…

C J reached out to me to quote my insurance, very timely, knows his products, answered my questions. Support staff also answered questions and very friendly.

Reply from American Family Insurance2026-08-05

You're too kind! Thanks for taking a moment out of your day to tell us how we're doing.

E
Emily V · 1 review · Verified · Experienced 2026-07-14 ·

Great prices for insurance and very…

Great prices for insurance and very helpful.

Reply from American Family Insurance2026-08-05

We're so grateful for your feedback. Thank you for taking a moment out of your day to get back to us, Emily!

J
JS Cannizzaro · 1 review · Verified · Experienced 2026-07-14 ·

Very smooth transaction and great…

Very smooth transaction and great customer service.

Reply from American Family Insurance2026-08-05

Thanks for telling us about your experience. We're so happy you're our customer!

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customer · 1 review · Verified · Experienced 2026-07-13 ·

Jennifer Ferrell Agency

Jennifer Ferrell has been outstanding to work with! Nice also to see American Family provided outstanding coverage at an affordable price and not over charge their customers like so many other insurance providers are doing.

Reply from American Family Insurance2026-08-05

Thanks for telling us about your experience. We're so happy you're our customer!

A
Alicia · 1 review · Verified · Experienced 2026-07-13 ·

I am greatly appreciated to Julia Meyn…

I am greatly appreciated to Julia Meyn for her kindness, knowledge and help to find the best Insurance rates for my car and apartment. Thank You Julia.

Reply from American Family Insurance2026-08-05

Your kind words just made our day, Alicia! Thanks for taking a moment of your time to share your experience.

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customer · 12 reviews · Verified · Experienced 2026-07-11 ·

Lisa and Evelyn made it very easy to…

Lisa and Evelyn made it very easy to get our policy even though we were far away! Very thoughtful, patient and informative!

Reply from American Family Insurance2026-08-05

You're too kind! Thanks for taking a moment out of your day to tell us how we're doing.

H
Harmony · 1 review · Verified · Experienced 2026-07-10 ·

First time customer ~ pleased with first experience!

As a first time customer, my experiences with Mitch Cohen and his boss John Palladino have overall been quite good. Glad I moved away from the previous agent I had at Goosehead Insurance where they held my Safeco (turned Liberty Mutual) automobile insurance policy. Definitely saving money and feeling listened to, thus far, with Palladino Insurance!

Reply from American Family Insurance2026-08-04

Your dreams are worth protecting, thank you for choosing us to help you! We appreciate your feedback.

J
Joseph Pomeroy · 2 reviews · Verified · Experienced 2026-07-12 ·

Website was reasonably easy to use

Website was reasonably easy to use, but with a question I contacted your rep Evelyn Wright. She was wonderful: patient, competent and professional. Seemed to really care. When I ran into a subsequent issue, your agent Alan Ceisel, was equally as wonderful on the Friday before Fourth of July. Your people are even better than your website.

Reply from American Family Insurance2026-08-05

We love hearing feedback from our customers! Thank you for trusting us to protect your dreams, Joseph.

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customer. Edward Wojnicki · 2 reviews · Verified · Experienced 2026-07-12 ·

We where treated very well by the…

We where treated very well by the people at the agency

Reply from American Family Insurance2026-08-04

Thank you for choosing us to protect your dreams, Edward!

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customer · 1 review · Verified · Experienced 2026-07-11 ·

I keep having to call them to fix my…

I keep having to call them to fix my policy. They must have entered my information wrong.The first two times. The third time is because they dropped a discount that I was supposed to have. I hope I don't have to call every month to get it fixed.

Reply from American Family Insurance2026-08-04

Thank you for reaching out to us. Our team would like to look into your feedback. Please visit: https://cloud.afemails.amfam.com/social-contact to share additional details with us.

W
Will · 3 reviews · Verified · Experienced 2026-07-10 ·

Great service and price from our agent…

Great service and price from our agent David Kroupa. So far so good.

Reply from American Family Insurance2026-08-05

We love having the chance to hear directly from our customers. Many thanks!

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Non user · 2 reviews · Verified · Experienced 2026-07-11 ·

Rebeca was super helpful and walked us…

Rebeca was super helpful and walked us through the process until we got the right insurance for our family!

Reply from American Family Insurance2026-08-05

We love hearing from our customers! Thank you for taking some time out of your day to tell us about your experience.

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customer · 1 review · Verified · Experienced 2026-07-11 ·

My agent Stacee is very good…

My agent Stacee is very good professioanl and knowledde. Have used her agency since 2005. The rate is very competitive and selected Am Fam for its aclaimed service. The supposed inspection to "verify" is total nonsense and unnecessary, especially where over 45 photos and a marketing youtube video has been posted showing every detail and plans of a completely custom home exist on the internet. The inspector photographed the garage disposal - "really". Seems senseless and a waste of time and money.

Reply from American Family Insurance2026-08-07

Hi there. We'd like the chance to learn more about your experience. Please visit: https://cloud.afemails.amfam.com/social-contact to share additional details with our team. Thank you for reaching out.