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Food, Beverages & Tobacco

The New Primal

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101 reviews

4.9101 reviews
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About The New Primal

Data updated
Website
www.thenewprimal.com
Category
Food, Beverages & Tobacco
Location
United States
Status
Unclaimed
Replies to negative
50% (1/2)
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About this business

The New Primal pioneered grass-fed jerky in the US years ago and has since emerged as a tour de force brand, crossing categories with clean-lable condiments, helping to lead a Whole30-based better-for-you movement across grocery stores nationwide.

Is The New Primal legit?

The New Primal (www.thenewprimal.com) has a 4.9 out of 5 rating on OK.one, based on 101 user reviews collected here. It is listed under Food, Beverages & Tobacco and its reputation is excellent. Praise is nearly unanimous, with 95% rating it 4 stars or higher; The business has replied to 50% of negative reviews. Last updated 2026-08-31.

What people say

The New Primal and RV life

I started with The New Primal because of the Paleo/Whole30 culture. Their seasonings and dressings/marinades are THE BEST. I have a shelf full of The New Primal and I live in an RV where space is at a premium. That's how much I love their products. I also love how much they give back to the community. They are dedicated to helping bring people back to the table.

Inconsistency in flavor

My family has been purchasing the grass fed beef sticks for several years. We always enjoyed them very much. We recently had an experience with bone in two sticks. We contacted the company and they sent us two replacement boxes which we greatly appreciated. In the meantime, we had already purchased two more boxes of beef sticks. My family has noticed a change in flavor on the most recent 4 boxes of beef sticks that we don't find to be as favorable. The ingredients and packaging are the same. We are not sure what changed.

The New Primal is Awesome

The New Primal is awesome! I really love the Beef Thins for when I need something in a hurry. Their seasonings are great too. On top of that, they are a phenomenal people as well.

Reply from The New Primal2020-10-23

Hi Brittany! Thank you for the kind words and we're happy you're enjoying our products! Thanks! -The New Primal Customer Service team

Bbq sauces have a really weird texture

Bbq sauces have a really weird texture, for my taste. Didn't care for the bbq's, but the buffalo's were good.

Reply from The New Primal2020-10-22

Hi Kevin! Thanks for the feedback! And while most customers love our BBQ Sauces we are always open to feedback from those that don't. We are happy that you're enjoying the Buffalo sauces and please don't hesitate to reach out with more insight. Thank you for all of your support!

You went ABOVE AND BEYOND to fix my…

You went ABOVE AND BEYOND to fix my issue and it means the WORLD to my family! THANK YOU PRIMAL I will continue to be a customer!

Reply from The New Primal2020-10-19

Hi Miranda! Our customers mean the world to us and we're so happy we were able to make your day! Thank you for all of your support! -The New Primal team

I received my order in record time

I received my order in record time - 2 days, but one bottle of dressing was broken. I sent a message to customer service, and they responded immediately. They are sending a replacement plus an extra. That is above and beyond customer service. I wish all companies were so responsive.

Reply from The New Primal2020-10-19

Hi Diane! Thank you so much for the kinds words and we appreciate your support! -The New Primal Team

So yummy!

I was so happy and thankful to be able to try this wonderful yummy product! I somehow got a bad bottle and they made it up to me. The buffalo sauce is good on everything and so is the seasoning! I’m addicted. My favorite is putting the buffalo sauce in spinach and artichoke dip and putting the seasoning on Alfredo pasta and veggies! So good!

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