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BriteCo

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102 reviews

4.8102 reviews
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About BriteCo

Data updated
Website
brite.co
Category
Money & Insurance
Location
United States
Status
Unclaimed
Last 12 months
102 reviews
Replies to negative
100% (2/2)
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About this business

BriteCo is a US-based insurtech that specializes in stand-alone jewelry, wedding and event insurance. Founded by a third-generation retail jeweler in 2017 to make coverage faster and more affordable than the traditional options. BriteCo is licensed in all 50 states, and you can get covered directly online at brite.co, through 4500+ independent insurance agents, or at 3500+ retail jewelers and partners nationwide.Jewelry InsuranceOur jewelry insurance protects fine jewelry of every kind, with a quote in under 60 seconds and coverage in minutes:Worldwide protection, 24/7, against loss, theft, damage, and mysterious disappearanceIf a covered piece is lost, it's replaced at up to 125% of its appraised value, so even if market prices go up, you can replace it in fullZero deductible policiesPremiums as low as $5 per month, with monthly or discounted annual paymentsStand-alone jewelry coverage that's separate from your homeowners or renters policy, and BriteCo doesn't report claims to loss-history databases like C.L.U.E. or A-PLUS, so filing won't impact your home insurance ratesPreventative maintenance included, such as prong re-tipping and clasp replacementBacked by an AM Best A+ rated insurance carrierCHECK YOUR PRICEEngagement Ring InsuranceYour engagement ring goes everywhere you go, and its protection should too. BriteCo engagement ring insurance covers accidental loss, theft, damage, and even mysterious disappearance, anywhere in the world. There's zero deductible, and a covered total loss is replaced at up to 125% of the appraised value. BriteCo also includes automated value updates annually to ensure you are getting the best possible coverage. Quote and buy online in minutes.CHECK YOUR PRICEWatch InsuranceFor luxury timepieces, BriteCo offers stand-alone watch insurance that is separate from your homeowners coverage. You're protected against theft, loss, damage, and mysterious disappearance, worldwide and with no deductible, up to the full insured value of the watch. Coverage typically runs about 1% to 2% of the watch's value per year, and you can get insured in under two minutes.CHECK YOUR PRICEOnline Jewelry AppraisalsKnowing what your jewelry is worth is the first step to insuring it properly. BriteCo's online jewelry appraisal gives you a fast, accurate appraisal from certified experts, with no in-person visit required. It's an easy way to document the value of an engagement ring or any fine jewelry, whether you're buying a policy or just want an up-to-date record for your collection.GET APPRAISAL NOWWedding & Event insuranceOur wedding and event insurance is venue-approved and ready in under two minutes, protecting your celebration and your budget:Liability coverage from $102, including $1,000,000 per occurrence / $2,000,000 aggregate, with limits up to $20 millionCancellation coverage from $80 that reimburses lost deposits and payments for venues, vendors, attire, and giftsZero deductible on every policyHost liquor, property damage, and pet liability includedIndustry-exclusive "change of heart" option: up to 75% of non-refundable expenses, including a qualifying breakupCOVID coverage for the honorees and their immediate familyBundle liability and cancellation to save 10%CHECK YOUR PRICE

Written by the business, not verified by us.

Is BriteCo legit?

BriteCo (brite.co) has a 4.8 out of 5 rating on OK.one, based on 102 user reviews collected here. It is listed under Money & Insurance and its reputation is excellent. Praise is nearly unanimous, with 94% rating it 4 stars or higher; The business has replied to 100% of negative reviews; Reviews mostly discuss User experience, Customer service, Price. Last updated 2026-09-05.

What reviewers say

AI generated

Reviewers overwhelmingly had a great experience with this company. Customers frequently mention that setting up insurance policies and obtaining quick quotes is exceptionally fast, seamless, and simple. People also appreciate the remarkably affordable pricing and clear appraisals compared to other alternatives in the market. Reviewers consistently highlight the helpful support staff who provide prompt and knowledgeable assistance whenever needed. However, some customers also noted occasional difficulties with uploading photo proofs or managing online document submissions. A few people also mentioned minor communication hurdles or expressed a preference for speaking directly by phone rather than managing everything online.

Auto-generated from all reviews of this business. For reference only.

What people say

Great coverage.

Haven’t had any claims but the coverage by this policy is exceptional. I feel I can wear my jewelry as it is covered in case of a catastrophe!

Reply from BriteCo2026-09-01

Hi, Thank you for sharing your experience! We're glad to hear you feel confident wearing your jewelry knowing it's covered and that you find the coverage exceptional. The BriteCo Team

The phone agent was knowledgeable and…

The phone agent was knowledgeable and let me know that the policy owner is the one that gets reimbursed for cancellation and/or change of heart regardless of who is actually named in the wedding agreements. Much appreciated.

Reply from BriteCo2026-09-01

Hi James, Thank you for sharing your experience! We're glad our team was able to clearly explain the policy and answer your questions. We appreciate your kind words! The BriteCo Team

Highly recommend for wedding event insurance

Great pricing for all-inclusive liability and cancellation insurance and an intuitive, well-designed website. Policy documents were sent to my email right away and were clean and easy to read! Would highly recommend BriteCo to anyone looking for comprehensive event insurance.

Reply from BriteCo2026-09-01

Hi Christine, Thank you for sharing your experience! We're glad you found the coverage comprehensive, the website easy to use, and the policy documents clear and convenient. We truly appreciate your recommendation! The BriteCo Team

Affordable insurance recommended by my…

Affordable insurance recommended by my jewelery. When I originally had questions, the customer service was top notch.

Reply from BriteCo2026-09-01

Hi Cheryl, Thank you for sharing your experience! We're glad you found the coverage affordable and that our customer service was helpful when you had questions. The BriteCo Team

Easy, Fast, and Great Coverage at a Good Rate

Really impressed with the BriteCo application experience. The process was super easy and fast from start to finish, and the rate I received was very competitive. I also liked the coverage offered. Overall, it was a straightforward experience with a great combination of price, coverage, and convenience. Would definitely recommend.

Reply from BriteCo2026-09-01

Hi Soul, Thank you for sharing your experience! We're glad you found the process easy, fast, and straightforward, and that you were happy with the price and coverage. We truly appreciate your recommendation! The BriteCo Team

I have not had any interactions with…

I have not had any interactions with the company, besides paying a yearly premium for insurance to safe guard my jewelry and your company automatically takes that payments out of my payment source I provided. So I guess that's a convenience. So I rated it down the middle and consider yourself fully successful. Sincerely Rose Arndt

Rings

I'm in the third year of my policy with BriteCo. It was easy from the start, I'm on auto renewal, and I feel good about this company, which was referred to me by my insurance broker. Reasonable premium.

Reply from BriteCo2026-09-03

Hi Mary, Thank you for sharing your experience! We're glad to hear you've had a smooth experience with BriteCo over the years and that you feel confident in your coverage. We also appreciate your feedback on the pricing and your continued trust in us. The BriteCo Team

Ease of completing wedding ring…

Ease of completing wedding ring insurance. Price is worth it and peace of mind knowing such a priceless item is backed by a trusted company.

Reply from BriteCo2026-09-01

Hi Evan, Thank you for sharing your experience! We're glad you found insuring your wedding ring easy and that the coverage gives you peace of mind. The BriteCo Team

Haven't had a claim or need service per…

Haven't had a claim or need service per say. Pretty easy to get signed up outside needing an appraisal on a brand new watch. If it's new it should be good to go.

Reply from BriteCo2026-09-01

Hi Belial, Thank you for sharing your experience! We're glad the sign-up process was easy. We also appreciate your feedback about the appraisal requirement for new watches. The BriteCo Team

Applying for a policy was easy

Applying for a policy was easy. The company was recommended by our trusted jeweler. Thankfully we have never had to file a claim but we have peace of mind knowing we are covered.

Reply from BriteCo2026-09-01

Hi Margaret, Thank you for sharing your experience! We're glad you found the application process easy and that having coverage gives you peace of mind. We appreciate you choosing BriteCo! The BriteCo Team