About Ethos
Data updated- Website
- ethoslife.com
- Category
- Money & Insurance
- Location
- United States
- Status
- Unclaimed
- Last 12 months
- 287 reviews
- Replies to negative
- 100% (7/7)
About this business
Ethos is a new kind of life insurance built for people who don’t have time for fine print, extra doctors appointments, or hidden fees.We believe that life insurance should be affordable and accessible, because it protects families when they are most vulnerable. So we took advantage of a fresh start, rebuilding the process in a simpler, faster way. This freed us to pursue our goal: to protect all families.
Written by the business, not verified by us.Is Ethos legit?
Ethos (ethoslife.com) has a 4.9 out of 5 rating on OK.one, based on 287 user reviews collected here. It is listed under Money & Insurance and its reputation is excellent. Praise is nearly unanimous, with 98% rating it 4 stars or higher; The business has replied to 100% of negative reviews; Reviews mostly discuss User experience, Customer service, Price. Last updated 2026-08-28.
What reviewers say
AI generatedCustomers and reviewers overwhelmingly had a great overall experience with this company. Customers frequently share that setting up term life insurance is extremely fast, straightforward, and surprisingly simple without requiring any stressful or complicated medical exams. Many people also appreciate the incredibly knowledgeable agents who take the time to explain policies thoroughly, ensuring that families get great coverage and highly affordable monthly rates. Some people were slightly dissatisfied with unexpected policy details and communication gaps regarding their coverage. Consumers noted occasional confusion regarding policy switches, unexpected updates, or difficulties managing specific account details like beneficiaries without making phone calls.
Auto-generated from all reviews of this business. For reference only.What people say
Fast and simple
It was simple and fast also easy.
Easy to set up and get coverage.
Very simple
Quick and easy way to get peace of mind…
Quick and easy way to get peace of mind coverage
To this point everything has been…
To this point everything has been extremely easy. The coverage and pricing excellent
Its nice having coverage for my loved…
Its nice having coverage for my loved ones in case anything unexpected happens.
Family is important
it was quick and easy! would recommend to anyone looking for life insurance!
The process was easy and efficient
The process was easy and efficient. Happy to have some relief that my family would be covered.
So far so good
So far so good. Seemed very straightforward and easy to sign up for. It truly is relieving knowing that if anything were to happen to me that my family would be taken care of.
Most simplest process I’ve encountered…
Most simplest process I’ve encountered to date. Very user friendly
Website ease
Super easy and fast!
Easy
Very easy to stop, no pressure or sales tactics.
This is great I feel protected thank you
I selected EthosLife because it's a company I can trust.
I selected EthosLife because of the online review ratings and my own independent research. What the reviews don't capture is what I believe sets this company apart. I had reached out to several other companies while doing my research about where to move my 401k. None of the other companies I spoke with gave me the attentiveness, professionalism, and personalized service I received. The reps I worked with made me feel at ease as they explained how their products work. Throughout the process they listened to my questions, answered them, and provided resources to help me with my decision making. The process was smooth from start to finish. No surprises, and everything went according to plan. If I were to define my experience in one word, it would be, "Integrity." I would refer friends and family to this company with confidence, and know they would receive the same caliber of service I did.
Wonderfully helpful!
STRAIGHT TO THE POINT!
So easy
So easy. No back and forth, no nonsense. Answer a few questions and it’s done.
Applying was super easy
Applying was super easy, process was quick and intuitive, and had a policy within a day. Recommended!

