NewSmile (newsmilelife.com) has a 3.7 out of 5 rating on OK.one, based on 65 user reviews collected here. It is listed under Beauty & Well-being and its reputation is mixed. Opinions are polarized: 70% rate it 4 stars or higher while 31% give 1 star; The business has replied to 80% of negative reviews. Last updated 2026-08-10.
What people say
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Diana · 1 review · Experienced 2026-08-03 ·
★★★★★
STAY AWAY
STAY AWAY. I became a customer in February 2026 and started the payment plan. It is now August 2026 and I still have not started treatment, and I’ve paid over $600 at this point. So many things have gone wrong I wish I had never signed up for this. They sent me the wrong size trays for impressions. It took forever to get my trial aligners. Once I said I got them and they fit, it took more months, not weeks, for my 3D rendering. I “upgraded” to night aligners, another $100. They then send the 3D, I approved it, they said they were shipping out my treatment in another 4-5 weeks. THEN I got a new invoice like I haven’t been paying all along asking for the full price of treatment (or start a payment plan). Absolutely not. I called, no one answered. I emailed, no response. No aligners, no whitening kit, nothing. I’m disappointed and frustrated. A lot of their customer service is AI. I could never recommend this company/experience even if I ever do get my aligners and do treatment, this feels like a total scam.
Reply from NewSmile2026-08-03
We're sorry to hear about your experience, and will reach out directly via email once we hear back from you about details regarding your purchase.
Sofia was very communicative and helpful throughout the whole process!
C
Chris · 1 review · Experienced 2026-07-21 ·
★★★★★
Purchased two sets of retainers and…
Purchased two sets of retainers and after 6 months of back and forth and sending in my molds and being told they’re not good enough and starting from step 1 four times I finally got my finished product which was only one retainer when it was supposed to be two. I reached out for 2 weeks regularly and could not get a hold of anyone despite the fact, I was always able to previously. Once I finally got a hold of someone which took quite a bit of doing they stated I only purchased one set even after I sent screenshots, indicating that I had in fact purchased two. I am going to be looking into doing a charge back on my credit card however due to their absolutely piss poor customer service. I have a feeling that it is past the point due to it being six months that I’m gonna be able to successfully do a charge back. Do yourself a favour and go through your dentist as not only are you going to get a better product? You will also have it in an acceptable timeframe and it is not worth the small amount of savings that you will get through New Smile. Stay far far away - I cannot stress this enough.
Reply from NewSmile2026-08-03
We're sorry to hear about your experience, and will reach out directly via email.
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M. T. · 2 reviews · Experienced 2026-07-15 ·
★★★★★
Teeth are now more crooked
I finished my aligners after about seven months. I followed all instructions, and my teeth are more crooked than before. My molars are also now misaligned making chewing a bit painful. I’ve asked for a full refund and have yet to hear back.
Reply from NewSmile2026-07-28
We're sorry to hear about this, and we will reach out to you directly via email.
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Flora Chen · 3 reviews · Experienced 2026-07-02 ·
★★★★★
Truly A nightmare
I ordered an at-home impression kit from NewSmile. The website indicated the kit would include two tray sizes, but I received two identical trays that were both too small — my teeth wouldn't stay seated no matter how carefully I followed the instructions. I spent over an hour trying before realizing the trays themselves were the problem.
When I contacted their impression specialist Rebecca for help, she confirmed in writing that the trays were too small. But instead of fixing their error, I was told I'd have to pay an extra $15 plus shipping for replacement putty to try again. When I asked for a refund instead, I was repeatedly redirected and pushed to continue rather than having my request honored. Communication was slow, with multi-hour gaps and a message that didn't even go through.
I was patient and reasonable throughout, and still couldn't get a straightforward refund for a product that didn't work as described. Based on my experience, I would not recommend newsmilelife.com
This company has been a nightmare to deal with. I sent in an impression kit, and they told me the impressions didn’t work. Per their own policy, they’re supposed to refund me when that happens — but I’ve been waiting weeks for my refund. They’ve since gone silent, ignoring my emails and refusing to answer calls. Be careful before trusting them with your money.
Reply from NewSmile2026-07-28
Sorry to hear about your experience Salim, and please keep in mind that impression kits are non-refundable.
We have our full refund policy on our site, and do offer a full refund if you are not a good candidate clear aligners.
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My Mai · 2 reviews · Experienced 2026-07-21 ·
★★★★★
Sofia who is helping me since I made…
Sofia who is helping me since I made the order, very helpful and quick response. Good to try.
Reply from NewSmile2026-07-28
Thank you for your glowing review - she's one of our best!
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Dan · 2 reviews · Experienced 2026-07-18 ·
★★★★★
New smile is smile-worthy
I’ve been interested is aligns for some time and this I decided it was time. Fortunately, I connected with Aaron who quoted me through the process and practicing impressions and then making the final set. He was very helpful in answering my questions so that I understood. I’m now waiting for my aligners to be produced and shipped. Recommended
Reply from NewSmile2026-07-28
Thank you for your review! Glad to hear that you are happy with everytyhing.
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Janice · 1 review · Experienced 2026-07-15 ·
★★★★★
The impressions were not acceptable but…
The impressions were not acceptable but I was surprised that I needed to pay to try again with no guarantee of success. Because of my lack of confidence in my ability to make good impressions, I am asking for a refund.
Thanks
Janice
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Roberto Howard · 1 review · Experienced 2026-07-13 ·
★★★★★
Rebeca was great
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Ana · 5 reviews · Experienced 2026-07-13 ·
★★★★★
UPDATE (7/13/2026)
Following my previous review, NewSmile finally responded after weeks of silence and advised that a new representative would be taking over my case because my previous representative was no longer with the company.
In that response, I was informed that reimbursement for the required 3D scan would only be addressed after the scan had been accepted and fabrication of my aligners had begun. This differed from the reimbursement information I had previously received, so I replied requesting clarification regarding:
• Reimbursement for the required $99 3D scan
• Reimbursement for the two most recent impression-related costs
As of 7/13/2026, I have still not received a response.
I purchased treatment on 12/07/2025. More than seven months later, treatment has still not begun. At this point, I am still waiting for a clear answer regarding reimbursement before I can move forward with the company-recommended next step.
I will continue to update this review as my case progresses.
BEWARE: I paid $1,665 and never received my aligners
I paid the full $1,665 for my aligners, but after my original teeth impression kit hardened, I was told a replacement mold kit would be sent. It never arrived.
Since then, I've sent multiple follow-up emails asking about the replacement kit and, later, requesting a refund. Those emails have gone unanswered for weeks.
As it stands, this company has my $1,665, I never received the replacement impression kit, I was never able to complete the process, and I never received my aligners. The complete lack of communication and customer support has been incredibly disappointing.
Based on my experience, I cannot recommend this company and would avoid them at all costs. Proceed with caution.
Trying to get replacement retainers. Liked the initial alignment process a few years ago but for retainers terrible communications and follow up. Was told that retainers would arrive in 3-4 weeks on 5/21. Followed up on 6/20 as had not heard anything. No response. Called and left 3 voicemails and never got a call back. Sent 3 emails no response. Finally left voicemail on new customer line and got a text back. Very frustrating that no way to talk to a person directly. Asked for my money back and no response. Still not sure a delivery date but at least there have been some emails now.
Reply from NewSmile2026-07-11
We're incredibly sorry for the severe lack of communication and the frustration this has caused you. This is absolutely not the standard of service we want to provide, and we are completely overhauling how we handle these requests to ensure it doesn't happen again. We are actively working on your account right now to resolve this, and a member of our management team will be reaching out to you directly via email today with a full update and tracking details.
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Anthony Mallgren · 10 reviews · Experienced 2026-07-04 ·
★★★★★
Took My Money And Didn't Send Retainers
I paid, I performed the molds, received a message that the molds are workable, sent multiple emails asking for an update, and heard nothing back.
Reply from NewSmile2026-07-11
We are deeply sorry for the communication breakdown and frustration this has caused you. We are actively working on your account right now to resolve this, and a member of our management team will reach out to you directly via email today with an update."
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IBRAHIM HAABELOUAS · 8 reviews · Experienced 2026-07-02 ·
★★★★★
I'm old customer with NewSmile always…
I'm old customer with NewSmile always they are for me if any issues they fixed it
Thank you again for good customer service
Reply from NewSmile2026-07-11
Thank you so much for your loyal support over the years Ibrahim! We are incredibly grateful to have you as a long-time customer, and we’re always here whenever you need us. Thanks again for the wonderful feedback!
Very easy to work with, lots of info to make sure understand how to do it. Sofia was great to work with
Reply from NewSmile2026-07-11
Thank you so much for the great review Christina! We are thrilled to hear the process was easy and that you felt well-supported. I'll be sure to pass your kind words along to Sofia—she will be incredibly happy to hear she made a difference!"
I placed my order in the morning, but after doing more research, I realized the product was not what I expected. I immediately contacted customer support to cancel the order before it shipped.
Unfortunately, getting in touch with the company has been extremely frustrating. I sent multiple messages explaining that I wanted to cancel my order and requested a refund, but I received no meaningful assistance. I also called the support line several times, and each time I was asked to leave my name and phone number, yet no one ever returned my calls.
My experience with their customer service has been very disappointing. A simple cancellation request for a recently placed order should not be this difficult. Based on my experience, I would hesitate to do business with this company again.
Reply from NewSmile2026-07-11
Valentina, we very sorry for the frustration and the lack of response you experienced when trying to cancel your order. A member of our team will reach out to you directly via email (if they haven't already) to ensure this issue is resolved for you.
S
Simon Boily · 1 review · Experienced 2026-06-10 ·
★★★★★
Easy and well exolain
Reply from NewSmile2026-07-11
Thank you for your review Simon!
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Diane Spiro · 1 review · Experienced 2026-06-23 ·
★★★★★
Great customer service
Joanna was super responsive and helpful, everything customers expect from customer service!
Reply from NewSmile2026-06-25
Hi Diane,
Thank you for your kind feedback!
We're glad Joanna was able to provide the support you expected. We'll be sure to pass along your compliments to her.