SE Ranking is a robust SEO toolkit for marketing agency and in-house teams. It combines unique datasets with advanced features to help SEO pros build and implement effective strategies. SE Ranking covers keyword and competitive research, on-page, off-page and tech optimization, content creation, local SEO and more. Teams can benefit from automated reporting, WL, and the extra user seats included in most subscription plans. SE Ranking’s pricing policy is generous and flexible.
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Is SE Ranking legit?
SE Ranking (seranking.com) has a 4.4 out of 5 rating on OK.one, based on 100 user reviews collected here. It is listed under Business Services and its reputation is good. 85% of reviews are 4 stars or higher and 12% are 1 star; The business has replied to 67% of negative reviews; Reviews mostly discuss User experience, Customer service, Price. Last updated 2026-08-12.
What reviewers say
AI generated
Reviewers had a great experience with this company. Customers frequently share that the digital platform is wonderfully intuitive, featuring a clean and easy interface that helps users manage multiple projects smoothly, efficiently, and without unnecessary complications. People are also thrilled with the dedicated customer care team, describing staff members as exceptionally friendly, knowledgeable, and always quick to provide genuinely helpful answers.
However, some people mentioned that recent keyword tracking data was sometimes inaccurate, causing temporary disruptions for their day-to-day business needs. Others noted that unexpected price increases and subscription changes created noticeable frustration when trying to manage their overall software budgets effectively.
Auto-generated from all reviews of this business. For reference only.
I have used SE Ranking in my SEO business now for over 6 years. It is easy to usea and updates its features regularly to keep up with the many Google changes. It is also well priced.
The report it produces for my customer can be as detailed or as simple as suits each customer. The scheduled delivery by email saves me a lot of time as well.
Lastly the keyword research and competitor research are great tools.
Reply from SE Ranking2025-11-19
Thank you for the 5 star review and for using SE Ranking for more than six years. We’re glad the platform has remained easy to use and kept pace with search changes while continuing to offer strong value. It’s great to hear the reporting, keyword research, competitor insights, and scheduled emails have all supported your work and saved you time. We appreciate your long-term trust.
I did my research before picking SE Ranking, and the software tools, aspects and reviews were enough for me to pick them. It's very cheap for what it offers, and the support is excellent, always coming back with a solution, a workaround (if needed) and even advice to help with my projects and clients.
Reply from SE Ranking2025-11-19
Thank you for the 5 star review. We’re glad SE Ranking stood out during your research and that the platform has been a good fit for both your client work and projects. It’s great to hear our support team has been helpful with solutions and guidance along the way. We appreciate the recommendation.
S
Stand Up and SpeakCanada · 1 review · Verified · Experienced 2025-07-09 ·
★★★★★
Excellent Platform for Learning and Managing SEO
My experience with SE Ranking has been very positive. From the friendly onboarding to the easy-to-use tools designed for non-technical users, it has been a breath of fresh air. The platform has made it much easier to understand SEO and recognize its value to my organizations.
Reply from SE Ranking2025-11-19
Thank you for the 5 star review. We’re glad the onboarding experience and easy-to-use tools have helped make SEO clearer and more approachable. It’s great to hear the platform has supported your learning and shown real value for your organizations. We appreciate your feedback.
S
Susan Y. Columbus, OHUnited States · 1 review · Verified · Experienced 2025-10-17 ·
★★★★★
Real Customer Service
I found SE Ranking by accident, but I am so glad I did. The platform is user-friendly and their customer service is top notch. No bots! I have already recommended it to others. They are enjoying the library of resources for training and the various reporting capabilities. Thanks SE Ranking for making SEO fun!
Reply from SE Ranking2025-10-28
Thank you for the 5 star review. We’re glad you found SE Ranking and that the platform has been easy to work with. It’s great to hear the training resources and reporting features have been helpful, and we appreciate your comments about customer service. Thank you as well for recommending us to others.
The SE Ranking Team
Great tool for SEO. We've been using SE ranking for a number of years and it's a great tool for us to track, monitor and research everything our clients need. The support docs are super helpful, they are launching new tools regularly to stay up to date with the changes in digital marketing and any time I need assistance, their support team have been quick to come back to me.
Reply from SE Ranking2025-10-28
Thank you for the 5 star review. We’re glad SE Ranking has been a reliable part of your workflow over the years and that it’s helping you track, monitor, and research for your clients. It’s also great to hear the support resources and new feature updates have been useful, and that our support team has been responsive when you’ve needed help. We appreciate your continued trust.
The SE Ranking Team
Amazing customer service. After looking around at various SEO platforms over the years I've experienced some bad sales. SE Ranking reached out to me immediately after requesting a Demo and I had a call scheduled that very day with a Rep. She was awesome - took me through all the major functions of the platform and thensome when I had questions about other parts. The platform has allowed our team to bring so much more value to our clients.
Reply from SE Ranking2025-10-28
Thank you for the 5 star review. We’re glad your demo experience was helpful and that the walkthrough made it easy to get familiar with the platform. It’s great to hear SE Ranking is helping your team bring more value to your clients. We appreciate you choosing us.
The SE Ranking Team
The software is real value for money! The support is great, I had some questions and the responded within 15 minutes, so we are super satisfied with Seranking.
Reply from SE Ranking2025-10-28
Thank you for the 5 star review. We’re glad to hear SE Ranking has been a good value for your team and that our support was quick and helpful when you needed it. We appreciate your trust and are happy to hear you’re satisfied.
The SE Ranking Team
j
james robinsonUnited Kingdom · 5 reviews · Experienced 2025-10-01 ·
★★★★★
Better than similar competitors
I came across SE Ranking on an SEO masterclass I was studying. It compared SE Ranking with lots of competitors and found it to be more accurate in its relevant keyword recommendations and general performance. The customer service is great as well. I highly recommend.
Reply from SE Ranking2025-10-28
Thank you for the 5 star review. We’re glad to hear SE Ranking stood out in your SEO coursework and that the keyword accuracy and overall performance have been valuable for your work. It’s also great to know the customer service team made a positive impression. We appreciate the recommendation.
The SE Ranking Team
K
Kerry BogdanovicUnited States · 1 review · Experienced 2025-10-15 ·
★★★★★
A powerhouse SEO suite that actually saves time and money
SE Ranking is now our go-to SEO platform, and I continue to be impressed with the accuracy, depth and how easy they are to use. The project overviews spotlight which content is SEO optimized, and pages that have potential but need be improved, the keyword research offers realistic opportunities, and the site audit finds issues and errors, categorizes them, and you can choose to correct according to the issue, or to make all the corrections needed per page. Support has responded quickly and genuinely helpful whenever we've had questions. And the new features continue to roll out, and add valuable tools, without adding out of pocket costs at every turn. If you are a small to mid-size business, that wants an all-in-one SEO tool that's reliable, intuitive, and priced fairly, SE Ranking is an easy 5 stars.
Reply from SE Ranking2025-10-28
Thank you for the 5 star review and for sharing such thoughtful detail. We’re glad SE Ranking has become your go-to platform and that the project overviews, keyword research, and site audit have been useful in guiding real SEO improvements. It’s great to hear the new features and support experience have also added value without extra complexity or cost. We appreciate your trust and recommendation.
The SE Ranking Team
Martin FreiwaldGermany · 3 reviews · Experienced 2025-10-14 ·
★★★★★
I used to be very happy with this…
I used to be very happy with this service but getting my affiliate money back takes to long i am waiting since the first september and i am writing the support every week but its taking sooo long. Please fix this and help me get my money back. Martinfreiwa(at)gmail.com
Reply from SE Ranking2025-10-28
Thank you for sharing your experience. I’ve reviewed your case, and our affiliate team has already explained why the payout could not be approved based on the program terms. I understand this was disappointing.
Luis OttoniBrazil · 7 reviews · Experienced 2025-10-07 ·
★★★★★
Used to love it; now I hate it
I've been using SE Ranking in my agency for all of my clients and I used to love it as - most of the time - it is a reliable tool.
However, sometimes, the features simply stop working. Core features (like site audit, for e.g., keyword rankings, backlinks anlysis etc) bugs and they take forever to fix.
Their customer service is hopeless. They say their agents are available 24/7; however, that's not true. You get in touch with them, and they are never really able to solve any of the issues.
For example: at the moment I'm writing this review, I have a billing issue that I needed to solve ASAP. I got in the chat, tried to solve it and received an automated answer by IA. Then, I asked to talk with an agent. The agent replied and said he'd pass it on the the billing team, without even letting me SPEAK with him.
Due to all of this, I'm planning a migration to Ahrefs because I rather pay more to have a more reliable tool and a customer service that ACTUALLY works.
Reply from SE Ranking2025-10-28
Thank you for sharing this, and I’m sorry for the delay in responding. I understand how frustrating your experience has been. You do have an assigned Customer Success Manager, and I’ve already reached out to him about this. He’ll contact you directly so you have a consistent point of support going forward. We’re also working on the stability and responsiveness issues you mentioned, and your feedback is being taken seriously.
Stephen ThompsonAustralia · 1 review · Experienced 2025-10-08 ·
★★★★★
SERanking has been such a great tool
SERanking has been such a great tool. It's very user friendly, White Label Reporting and the support is top notch.
The features are easy to navigate very easy to perform the SEO tasks that you need.
I can't rate this highly enough.
Reply from SE Ranking2025-10-28
Thank you for the 5 star review. We’re glad to hear SE Ranking has been user friendly and that the white label reporting and support have been helpful for your work. It’s great to know the features are easy to navigate and support your SEO tasks smoothly. We appreciate your feedback and recommendation.
The SE Ranking Team
It gives me so much insight in the performance of my customers keywords.
Reply from SE Ranking2025-10-28
Thank you for the 5 star review. We’re glad SE Ranking is helping you get clear insight into your customers’ keyword performance. We appreciate your support.
The SE Ranking Team
SE Ranking has more value for less cost than their competitors. Not only do I get more value, they are constantly improving and updating their system. When I needed support, I was not left in the dark. They worked hard to ensure my issues were corrected and followed up. My system is producing beautiful and helpful reports. I would definitely recommend SE Ranking if you are a marketing professional that wants to stay ahead of the competition! The work they are doing with AIO is next-level amazing. I am able to plug in keywords and track mentions in not only AI, but also AI snippets on search engines. Their system is very easy to setup and learn. The help tutorials and checklists they provide are helpful if you are new to marketing.
Reply from SE Ranking2025-10-28
Thank you for the 5 star review. We’re glad SE Ranking has delivered strong value and that the updates and AIO features are supporting your work. It’s great to hear the reporting, tracking, and tutorials have been helpful, and we appreciate you calling out the support experience as well. Thank you for the recommendation and for being part of the SE Ranking community.
The SE Ranking Team
We use SErank for two years now. It is an easy to use tool with a goog price-quality ratio
Reply from SE Ranking2025-10-28
Thank you for the 5 star review. We’re glad to hear SE Ranking has been easy to use and a good value for your team over the past two years. We appreciate your trust and continued partnership.
The SE Ranking Team
Craig SelingerUnited States · 2 reviews · Experienced 2025-09-22 ·
★★★★★
We are a small business and it's an…
We are a small business and it's an excellent tool that helps us with local SEO.
Reply from SE Ranking2025-09-23
Thank you for the 5 star review. We are glad SE Ranking has been an excellent tool for your small business and that it is supporting your local SEO efforts.
Thank you for the 5 star review. We are glad you are enjoying the dashboard and utilities, and that SE Ranking is delivering affordable and competitive value for your SEO needs.
Steve Prud'hommeUnited Kingdom · 4 reviews · Experienced 2025-09-18 ·
★★★★★
customer support is excellent
I've been using SE Ranking for years, and it's a great tool. They keep improving it, and their customer support is excellent.
Reply from SE Ranking2025-09-23
Thank you for the 5 star review. We are glad SE Ranking has been a trusted tool for you over the years and that the ongoing improvements continue to add value. It is especially great to hear our customer support has consistently delivered an excellent experience.
We have used this software for about 6 months now and found it invaluable.
Reply from SE Ranking2025-09-23
Thank you for the 5 star review. We are glad to hear SE Ranking has been invaluable to your work over the past six months. It is great to know the platform is delivering the support and features you need.
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