Excellent coverage of the foundation
Reply from smooche2026-08-24
Hi Catherine, Thank you so much for your lovely review! 💕 We're thrilled to hear that you're enjoying the excellent coverage of the foundation. Warm regards, The Smooche Team
About smooche
Data updated- Website
- smooche.com
- Category
- Beauty & Well-being
- Location
- United States
- Status
- Unclaimed
- Last 12 months
- 221 reviews
- Replies to negative
- 91% (32/35)
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About this business
Smooche is a solutions-oriented beauty brand, creating a world where everybody feels confident. For perfect lips, lashes, brows and skin.
Written by the business, not verified by us.Is smooche legit?
smooche (smooche.com) has a 4.2 out of 5 rating on OK.one, based on 221 user reviews collected here. It is listed under Beauty & Well-being and its reputation is good. 82% of reviews are 4 stars or higher and 13% are 1 star; The business has replied to 91% of negative reviews; Reviews mostly discuss Product, Customer service, Quality. Last updated 2026-08-26.
What reviewers say
AI generatedReviewers overwhelmingly had a great experience with this company. Many loyal customers frequently praise the dedicated support team for their prompt, friendly, and efficient assistance when resolving any unexpected delivery or ordering issues. Many happy reviewers note that the unique foundation blends exceptionally well, stays fresh throughout the entire day, and provides a truly natural look. However, some customers also noted that the foundation did not match certain skin tones well, occasionally appearing too pale, thick, or cakey on application. A few other people also felt that the cosmetic product settled noticeably into fine lines or caused mild skin irritation during daily wear.
Auto-generated from all reviews of this business. For reference only.What people say
CARLA
Her CARLA and your order number 1077946!) 🍕 Was very professional and quick to resolve my issue.
Reply from smooche2026-08-24
Hi there, Thank you so much for your kind review! 💕 We're delighted to hear that Carla was able to resolve your issue quickly and professionally. Warm regards, The Smooche Team
My experience has been very helpful in…
My experience has been very helpful in finding out where my product is, however it still has not come
Reply from smooche2026-08-24
Hi Alice, Thank you for your feedback! 💕 We're glad our team was able to help you track down your order. We're sorry it hasn't arrived yet, and we truly appreciate your patience. Warm regards, The Smooche Team
The foundation makes my skin look dry…
The foundation makes my skin look dry and pale. I'm not even very tanned but it makes my face a lot whiter. It's light and easy to apply but I don't like the finish of it.
Reply from smooche2026-08-24
Hi Hayley, We’re sorry to hear that you had this experience, and we’d love to make things right. However, we couldn’t locate your order based on the review alone. Could you please share your order number with us? This will help us look into the issue and assist you as quickly as possible. You can reach us at [email protected] or reply here with your details. We’re happy to help! Warm regards, The Smooche Team
Christmas come early!!!!
Extremely fast delivery, I’m blown away by the product!!!! And the nice little freebies are always a bonus. It’s like Christmas!!🎄
Reply from smooche2026-08-24
Hi Angela, Thank you so much for your wonderful review! 💕 We're thrilled to hear that your order arrived quickly and that you're blown away by the product. We're glad you're enjoying the little extras too! 🎄✨ Warm regards, The Smooche Team
I have contacted them four times now to…
I have contacted them four times now to send back the items that I bought and mistakenly had bought two containers and only wanted to buy one on top of that.Nobody has ever contacted me as to how to send it back and get my money back
Reply from smooche2026-08-24
Hi Gail, We’re sorry to hear about your experience and want to make things right. We’ve sent you an email to discuss this further and find the best resolution for you. Please check your inbox, and feel free to reply at your earliest convenience. Looking forward to assisting you! Warm regards, The Smooche Team
Love the product
Love the product. Brush is really soft!
Reply from smooche2026-08-24
Hi Yvette, Thank you so much for your lovely feedback! 💕 We're thrilled to hear that you love the product and are enjoying the softness of the brush. Warm regards, The Smooche Team
Sharon has been extremely helpful to me…
Sharon has been extremely helpful to me during my purchase.I had many questions,she was so helpful,the product is amazing.Thank You B.S. N.J.
Reply from smooche2026-08-24
Hi Barbara, Thank you so much for your kind review! 💕 We're delighted to hear that Sharon was so helpful and patient in answering all your questions. We're also thrilled that you're enjoying the product! Warm regards, The Smooche Team
Best Mascara
Great product however it took a long time for the delivery. It does what it states longer lashes fuller no clumps and no mess when you wash it off. I recommend this product this is definitely The best Mascara I have used.
Reply from smooche2026-08-24
Hi Lyn, Thank you for your wonderful feedback! 💕 We're thrilled to hear that you're loving the mascara and its long-lasting, clump-free results. We're sorry the delivery took longer than expected, and we truly appreciate your patience. Warm regards, The Smooche Team
Love the product
Love the product. Never heard of it before but thought I'd try it. It is smooth and looks colorless but covers dark spots, freckles, blends my skin color. I look and feel younger.
Reply from smooche2026-08-24
Hi Lorene, Thank you so much for your lovely review! 💕 We're delighted to hear that you're enjoying how smoothly Smooche applies and how it helps even out your complexion. We're so glad you're loving the results! Warm regards, The Smooche Team
This is a lighter skin product
It’s a good product for lighter skin complexion, I have olive skin and you can always tell when i am wearing it, I wish they would make this product for olive skin. After speaking with customer service, Carla helped me very quickly resolve my issue with the matter in a very professional manner. Thank you to the Smooche team and most importantly, Carla.
Reply from smooche2026-08-24
Hi Angel, We’re sorry to hear that you had this experience, and we’d love to make things right. However, we couldn’t locate your order based on the review alone. Could you please share your order number with us? This will help us look into the issue and assist you as quickly as possible. You can reach us at [email protected] or reply here with your details. We’re happy to help! Warm regards, The Smooche Team
This is absolutely the best for mature skin
I am 68 years old and have been looking for a couple of years for a foundation that will work on mature skin. I have bought everything from hush to Estee Lauder and without a shadow of a doubt this is number one in my book. THIS IS THE BEST!
Reply from smooche2026-08-24
Hi Anna, Thank you for your amazing review! 💕 We're thrilled to hear that Smooche has become your number-one foundation for mature skin. We're so happy you're enjoying the results! Warm regards, The Smooche Team
I was given in store credit
I was given in store credit, and have no interest in the other products.
Reply from smooche2026-08-24
Hi Emm, We’re sorry to hear that you had this experience, and we’d love to make things right. However, we couldn’t locate your order based on the review alone. Could you please share your order number with us? This will help us look into the issue and assist you as quickly as possible. You can reach us at [email protected] or reply here with your details. We’re happy to help! Warm regards, The Smooche Team
Novie was so helpful while fixing a…
Novie was so helpful while fixing a shipment error for me. I was even given a great discount. This was very good customer service
Reply from smooche2026-08-24
Hi Aa Aa, Thank you for your wonderful feedback! 💕 We're delighted to hear that Novie was able to help resolve the shipment issue and provide excellent customer service. Warm regards, The Smooche Team
Customer service
After posting my complaint, Carla from customer service contacted me immediately and made it right. I received a full refund. Thank you Carla!
Reply from smooche2026-08-24
Hi Olga, Thank you so much for your kind review! 💕 We're glad Carla was able to respond quickly, resolve your concerns, and arrange your full refund. We truly appreciate your feedback! Warm regards, The Smooche Team
I love the Smooch Foundation …
I love the Smooch Foundation it makes my skin so soft and smooth and love how the foundation matches to my skin colour
Reply from smooche2026-08-24
Hi Shirley, Thank you so much for your lovely feedback! 💕 We're delighted to hear that you love how soft and smooth your skin feels and how beautifully the foundation matches your skin tone. Warm regards, The Smooche Team
What wonderful efficiency!!
I am 78 and have pale skin. I had great expectations of Smooche but am greatly disappointed because no colouring goes on after applying the cream. I look even whiter. Can I return the product (used 3 times)? NB I didn’t save the packaging. Please tell me how to proceed. Carla’s immediate response to the review above has left me flabbergasted! What a kind, efficient, troubleshooting woman she is…. She wanted to spare me the hassle of having to return the product and refunded me within a day. I’m still sorry Smooche didn’t work for me but at least I was free to try it and the 30 days guarantee was not an empty promise. Perhaps this will encourage other people to order the product without fear of losing their money if it doesn’t work for them. I give her 5 stars - and would gladly have given her 10, if possible - for her outstanding service. Thank you, Carla!!
Reply from smooche2026-08-24
Hi Joan, We’re sorry to hear about your experience and want to make things right. We’ve sent you an email to discuss this further and find the best resolution for you. Please check your inbox, and feel free to reply at your earliest convenience. Looking forward to assisting you! Warm regards, The Smooche Team
Order 922836!
Order 922836!) I had placed an order for the color changing foundation. It never arrived. I then received an email from Rich saying customs never released it for delivery and offered to resend the order free of charge I requested a refund at that point. Promptly received an email saying my refund would be granted and a confirmation email would be sent by Shake. That email also arrived promptly! It wasn't their fault customs got in the way ! Fast efficient service and quite friendly! Pleasure to deal with!
Reply from smooche2026-08-24
Hi there, Thank you for sharing your experience! 💕 We're sorry your order was held up by customs, but we're glad Rich and Shake were able to assist promptly and keep you informed throughout the process. We truly appreciate your patience and kind words about our service! Warm regards, The Smooche Team
Great customer service
This product was not for me but I have to compliment the customer service of this company. Carla was extremely helpful and made everything right. That was such a pleasant surprise in these times of total failure to value the customer. I will definitely be looking to purchase other items from this company.
Reply from smooche2026-08-24
Hi Kell, Thank you so much for your wonderful feedback! 💕 We're sorry the product wasn't the right fit for you, but we're delighted that Carla was able to make things right. We truly appreciate your kind words and look forward to welcoming you back to try our other products! Warm regards, The Smooche Team
I received my ordered in good time but…
I received my ordered in good time but sadly the colour changing foundation did not work for my already pale skin. I looked totally washed out and my face felt itchy. I sent emails to claim the money back guarantee which were only responded to by AI. I posted here and got a reply from the lovely Carla who arranged the refund and that was done quickly. Since this is a product based review i would give 3 stars but I would award Carla 5 stars for resolving the issue
Reply from smooche2026-08-24
Hi there, Thank you for sharing your honest feedback. 💕 We're sorry to hear that the foundation wasn't the right match for your pale skin and that you experienced discomfort. We're glad Carla was able to step in, assist you personally, and make sure your refund was processed quickly. Your kind words about her mean a lot to us, and we'll be sure to share them with her! Warm regards, The Smooche Team
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