VIMA was founded with a passion for beauty and well-being. Our mission is to offer high-quality cosmetics that not only meet the highest standards but are also ethical and sustainable. All our products are vegan, cruelty-free, and free from harmful ingredients like parabens, allowing you to enjoy your beauty routine with peace of mind. At VIMA, we believe true beauty comes from confidence and authenticity. Our products are designed to enhance your unique beauty and help you shine in every situation. Together, we’re making beauty more conscious, beautiful, and better for everyone.
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Is VIMA Cosmetics legit?
VIMA Cosmetics (vimacosmetics.com) has a 4.1 out of 5 rating on OK.one, based on 102 user reviews collected here. It is listed under Beauty & Well-being and its reputation is good. 81% of reviews are 4 stars or higher and 17% are 1 star; The business has replied to 75% of negative reviews; Reviews mostly discuss Product, Quality, User experience. Last updated 2026-08-30.
What reviewers say
AI generated
Reviewers had a great experience with this company. Customers frequently praise the product's ability to blend beautifully, adapt to skin tone, and provide excellent coverage without feeling heavy or caked on. Many users find that the product, especially when paired with the primer, creates a natural look that lasts throughout the day while smoothing out imperfections.
Conversely, a small portion of people felt issues regarding product consistency, with some noting it dries the face out or exhibits cracking, similar to experiences with other returned items. Reviewers also mentioned drawbacks concerning shipping timelines, including delays of over a month, and were aware that some items might not match expectations as displayed online before purchase.
Auto-generated from all reviews of this business. For reference only.
Absolutely love this product. I bought the primer as well and my face feels silky smooth. Foundation is spot on matching your skin tone!
I found that since I have some dry patches on my skin I add extra moisturizer to those areas before applying. Received so many compliments this holiday season. Let my friends try on their hand and they were really impressed.
Reply from VIMA Cosmetics2026-01-20
We’re incredibly grateful for your kind review and for taking the time to share your experience. As a small, growing business, your support means more to us than we can express. Thank you for being part of our journey.
I find VIMA foundation to be sheer-light coverage. My skin is light and I usually purchase Light-Medium in other foundations for some color. This foundation matches my light shade skin and I feel paler wearing it. It doesn't completely even out my skin tones but it does turn from white to my skin color instantly. It doesn't cover my redness but does mute it a bit. I use this with the VIMA Primer. With both on my skin together it is soft but also filmy like if you scratch it would be under your fingernails. I do appreciate the SPF and will continue to use my order of VIMA until it is gone and might consider buying again. Note: this foundation can stain clothes if you spill or drop some on it. I got foundation on my favorite black pants and now there is a white spot on them even after soaking and washing them.
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