At Delugs, our mission is to elevate the experience of watch ownership through the simple, powerful act of strap changing. We believe a strap is not a neutral accessory. The right one can make a familiar watch feel new, the wrong one can make a beautiful watch feel wrong on the wrist. We pride ourselves on thoughtful craft, careful design, and customer service that treats every order as part of a relationship rather than a transaction. Beyond our in-stock collections in leather, rubber, and fabric, Delugs is particularly known for our custom strap service: bespoke builds worn on everything from a MoonSwatch or Tudor Black Bay to Rolex, Cartier Santos, Omega Speedmaster, and Patek Philippe.
Written by the business, not verified by us.
Is Delugs legit?
Delugs (www.delugs.com) has a 4.5 out of 5 rating on OK.one, based on 179 user reviews collected here. It is listed under Home & Garden and its reputation is excellent. 87% of reviews are 4 stars or higher and 10% are 1 star; The business has replied to 95% of negative reviews; 173 of them were added in the last 12 months. Last updated 2026-10-24.
What reviewers say
AI generated
Reviewers overwhelmingly had a truly great positive experience with this company. Customers frequently praise the exceptional product quality, beautiful craftsmanship, and the remarkably wide selection of watch straps available for various timepieces. Consumers also highlight the highly responsive and exceptionally helpful customer service team, noting that personalized recommendations, questions, and exchanges are handled very smoothly.
Some reviewers were not happy with customer support, mentioning frustrating shipping delays, extended wait times, and occasionally receiving completely incorrect items. A few customers also experienced ongoing issues with order fulfillment or reported that their follow-up emails were left completely unanswered by the support team.
Auto-generated from all reviews of this business. For reference only.
Quality work. Exceptional customer service. I have a large wrist and was in between sizes. Customer service was quick to respond and made return easy. No waiting on hold for someone to answer. Quick email and thorough follow up. The straps I received for my Grand Seiko SBGM221 and my Tudor Black Bay are much more comfortable than the original straps and give me the more casual look I was going for.
Reply from Delugs2026-05-03
Charles, the SBGM221 and Black Bay both come alive on a softer, more comfortable strap, so we're glad ours hit the spot. The in-between sizing thing is something we deal with a lot — happy our team could get it sorted painlessly. Enjoy the new look on both.
– Delugs
I had such a great experience with Delugs this weekend. I realized I’d ordered a duplicate strap and emailed support to fix it. They got back to me in under 30 minutes, helped me swap the strap, suggested a few other options, and even added a discount to the exchange. Their customer service was fast, thoughtful, and honestly impressive. If you’re looking for a new watch strap, I can’t recommend Delugs enough — the quality and comfort are top‑notch.
Reply from Delugs2026-05-03
Joyce, ordering a duplicate is one of those "oh no" moments that we'd much rather you tell us so we can sort it. Thanks for being so delightful to work with, and for the kind words about the team. Hope you're enjoying both straps now.
– Delugs
Ordering process was easy, although I made a mistake with the lug size, the Chat help was able to assist and correct my order (my mistake, not theirs!) I would highly recommend!
Reply from Delugs2026-05-03
Jason, you're not the first to mix up a lug size, and you definitely won't be the last (it happens to seasoned collectors too!). Glad chat could catch it before it shipped. Hope the strap looks great on the wrist.
– Delugs
I am satisfied with the product’s quality and performance—it consistently delivers a reliable and user-friendly experience.
What truly stands out is the support team. They are highly responsive, clear, and efficient in addressing any questions, making the entire experience smooth and dependable.
Reply from Delugs2026-05-03
Thank you, LB! We put a lot into both the product and the team that stands behind it, so it's especially nice when both come through. Appreciate you taking the time to write this.
– Delugs
Why I love Delugs:
1. Great website with easy navigation
2. Great range of straps and products for watches
3. Great online chat service that doesn’t make u wait
4. Good quality straps at various price points.
Reply from Delugs2026-05-03
Joseph, what a list! We take all four to heart. The chat team in particular will be smiling at this one. Thank you for being part of the Delugs community.
– Delugs
Not only are the products of great quality, but customer support is exceptional, answering simple questions, following up on products, and resolving issues, of which I have only had one, and it was not strap-related.
Reply from Delugs2026-05-03
Thank you for this! We're really glad the one issue you had got resolved properly. That kind of follow-through matters to us as much as the strap itself.
– Delugs
First time ordering from Delugs. Easy to place an order. Quick and courteous response from their team. Shipping fee included in a low $ minimum order. Looking forward to receiving my order! Give 'em a try.
Reply from Delugs2026-05-03
Really hope the first order lives up to the expectations. Please do let us know what you think once it lands. Excited to be part of your strap journey.
– Delugs
The customer service team was consistently responsive to my many questions as I navigated choosing a strap for an old watch. When I changed my mind about which strap I wanted, after the order was processed and paid for, they happily and quickly changed the order for me after verifying that it hadn't yet shipped. The quality of the strap is better than I thought it would be. It's Pueblo leather from Badalassi Carlo and has a wonderful leather smell, and a refined finish that is simultaneously elegant and rustic. It arrived 2 days before the promised delivery date.
Reply from Delugs2026-05-03
Thomas, you've got an eye for leather. Pueblo from Badalassi Carlo really is something special, that elegant-rustic balance is what makes it sing. Glad the team could swap your order before it shipped, and even more glad it arrived ahead of schedule. Enjoy.
– Delugs
Straps are great quality. I returned one of the four I bought and the entire process has been really great. Lovely service
Reply from Delugs2026-05-03
Thanks Guy! Three out of four is a great hit rate, and we'd always rather you only keep what truly works. Appreciate the trust and the kind words.
– Delugs
Chat support (Felip) was very helpful with helping me choose the correct strap for my reference. Looking forward to receiving it and think I'll be happy with the quality.
Reply from Delugs2026-05-03
Matthew, welcome aboard! Felip will be glad to hear this. Looking forward to hearing how the strap sits once you've got it on the wrist.
– Delugs
Initial purchase was easy. Ordered nylon and leather strap for omega speedy pro. After arrival I realized I wanted a spring deployant clasp. Contacted customer service to return/exchange and they said I could just buy the clasp and attach to existing strap. Pretty neat! Easy to test customer service.
Reply from Delugs2026-05-03
Jorge, this is one of our favourite pieces of advice to give. No need to swap an entire strap when a clasp upgrade does the trick. Hope the Speedy is wearing beautifully now.
– Delugs
I got a rubber strap for my Christopher Ward Twelve Ti 40mm and it's far superior to the rubber one that comes with it. UPS lost my parcel but Delugs responded to my concern very quickly and resent my order.
Reply from Delugs2026-05-03
Dr Hunt, UPS losing a parcel is never the start we want, but we're glad we could turn it around quickly. The Twelve Ti is a fantastic watch, and a good rubber strap really does take it to another level. Enjoy!
– Delugs
Bought several straps from Delugs - sailcloth, togo leather & ostrich.
They are well made straps that instantly transform the look of your watch.
Will definitely buy more in the future.
Reply from Delugs2026-05-03
Godwin, that's a beautiful spread. Sailcloth, togo, and ostrich each bring a completely different character to the watch, so you've covered a lot of ground. Looking forward to the next chapter of the collection.
– Delugs
I really love Delugs products and the overall service. From my very first order, I fell in love with the quality of the straps they sell. I’ve purchased many straps over the past year, and I can confidently say that Delugs is the best—seriously. 👌
On top of that, the strap prices feel very reasonable, shipping is fast, and the packaging is excellent. I also want to mention that their customer service is genuinely helpful if you run into any issues with your order.
Thanks a lot!
Reply from Delugs2026-05-03
Ramez, this is so kind. And a year of orders is no small thing. We're proud to be part of your collection and your routine. Thanks for being with us.
– Delugs
Never an issue. Shipping was decent from overseas, but adding the US depot made it nice and fast. The leaf spring deployants are very nice; one could wish for some adjustability with them, and you could, I think, get a Fitwell...but that's also getting fairly pricey. The straps have been fine; I'm getting particularly fond of the Delcro straps...just put a desert camo Delcro on my Sinn 556 yellow dial. Looks great.
Reply from Delugs2026-05-03
Craig, a desert camo Delcro on a yellow-dial Sinn 556 sounds fantastic — exactly the kind of pairing the Delcro range was built for. Noted on the spring deployants — adjustability is on our radar, and feedback like yours helps. Thanks for being a long-time supporter.
– Delugs
I have at least 7-8 delugs straps in my collection and they always hit the mark. What more can I say when I continue to buy again and again and again. Quality is good, service is good and selection is maybe the best around. Buy with confidence!
Reply from Delugs2026-05-03
Rick, 7-8 and counting — we love seeing it. Thank you for being one of those collectors who keeps coming back. Looking forward to the next one.
– Delugs
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