At Delugs, our mission is to elevate the experience of watch ownership through the simple, powerful act of strap changing. We believe a strap is not a neutral accessory. The right one can make a familiar watch feel new, the wrong one can make a beautiful watch feel wrong on the wrist. We pride ourselves on thoughtful craft, careful design, and customer service that treats every order as part of a relationship rather than a transaction. Beyond our in-stock collections in leather, rubber, and fabric, Delugs is particularly known for our custom strap service: bespoke builds worn on everything from a MoonSwatch or Tudor Black Bay to Rolex, Cartier Santos, Omega Speedmaster, and Patek Philippe.
Written by the business, not verified by us.Delugs (www.delugs.com) has a 4.5 out of 5 rating on OK.one, based on 179 user reviews collected here. It is listed under Home & Garden and its reputation is excellent. 87% of reviews are 4 stars or higher and 10% are 1 star; The business has replied to 95% of negative reviews; 173 of them were added in the last 12 months. Last updated 2026-10-24.
Reviewers overwhelmingly had a truly great positive experience with this company. Customers frequently praise the exceptional product quality, beautiful craftsmanship, and the remarkably wide selection of watch straps available for various timepieces. Consumers also highlight the highly responsive and exceptionally helpful customer service team, noting that personalized recommendations, questions, and exchanges are handled very smoothly. Some reviewers were not happy with customer support, mentioning frustrating shipping delays, extended wait times, and occasionally receiving completely incorrect items. A few customers also experienced ongoing issues with order fulfillment or reported that their follow-up emails were left completely unanswered by the support team.
Auto-generated from all reviews of this business. For reference only.My first experience with Delugs began last year when I stumbled upon their store at Raffles Hotel. Since then, I have bought multiple straps from them mainly due to the reasonable price, high quality products and fantastic service from the staff.
Thank you Khai-Boon — really lovely to hear the boutique experience has stayed with you across multiple visits. The team will be glad to read this. See you next time. – Delugs
I'm really enjoying the comfort of the CTS rubber strap from Delugs. In my opinion the dual lines on the strap are a little busy and take a bit away from the overall aesthetic of the watch dial. On either side of the dual raised lines, there is a shiny/reflective surface. With that said, it is a clean fit on the Tudor Black Bay Pro and has a resemblance of the Omega rubber strap. As a Speedmaster owner, I don't hate that. The clasp is decent with a little bit of play and doesn't line up perfectly but that's nitpicking and it definitely gets the job done comfortably. As a person that shelled out $600 for the RubberB and Tudor deployant clasp only to be disappointed, I can say as of now this is the only rubber strap on the market specifically fitted for the Tudor Black Bay Pro that has micro adjustment. The Delugs instructions on how to cut it for the correct fit was absolutely spot on. I didn't trust it and cut less off at first, but in the end if I would have listened to the instructions it would have fit perfectly. I have been on the hunt for an integrated rubber strap for my Tudor Black Bay Pro for a long time and I'm happy to own this solution. This strap gives the watch a sporty dressed down look which I appreciate. The only thing that would make this product better is if I could install my T-Fit clasp to it. If you own a Black Bay Pro do yourself a favor and just buy it!!
Thank you for such a thoughtful, detailed review — this is exactly the kind of feedback we love to read. The cut-to-fit instructions take a leap of faith the first time, so we're glad it ended up sitting right on the Black Bay Pro. Noting the T-Fit clasp wish. Feedback like this genuinely shapes what we work on next. – Delugs
Great product selection, esp for someone with smaller wrists like me. I have bought many straps from Delugs. If they offered a frequent buyer discount scheme I would rate them 5 stars. In spite of the rating, they SHOULD offer a level of discount e.g 10% if buy 2 straps, 20% if buy 3 straps. Most premium brands have more sophisticated Customer Retention/ Reward Schemes and I think it is a bit overdue for Delugs 🤔
Tim, this is fair feedback and we hear you. Recognising long-time supporters is something we think a lot about — though we want to do it in a way that fits the brand rather than slot into a generic tiered discount. We'll have more to share down the road. Either way, thank you for being a returning customer; that loyalty doesn't go unnoticed. – Delugs
Amazing quality straps, I was hesitant at first because of the price compared to other brands but the quality difference is black and white. They fit your wrist perfectly straight out of the packet not like other brands that require breaking in. Do yourself a favour and pick some up.
Josh, the price hesitation is real, and we appreciate you taking the leap. You're right that the difference shows up the moment you put it on — that straight-out-of-the-packet fit comes from how each strap is hand-finished. Glad to have you with us. – Delugs
The quality and variety of their straps is great. I use Delugs straps over the OEM straps on several of my watches.
Thank you Andrew! Choosing our straps over OEM is something we don't take for granted. Wear them well. – Delugs
Ordered their signature alligator strap only to be told. It was out of stock a few days later. Disappointed.
Seán, we're really sorry for the disappointment — this isn't the experience we want anyone to have. When an item shows in stock online, that's based on real-time inventory, but occasionally a piece sells through between checkout and our team's check, and it sounds like that's what happened here. We'd genuinely love the chance to make this right — we've reached out to you personally, but if it's lost in your Inbox, please reach out with a note too. – Delugs
Thank you Enrique — appreciate the kind words! – Delugs
I made a purchase for my 1675 based on all the glowing reviews, but the final product's color was nowhere near the advertised photo. Customer service was not willing to assist in resolving the matter, stating that it was a result of lighting in their photo. OK, I understand lighting may impact color slightly, i.e., maybe one shade difference, but this was way off. I shared with them a photo that showed the brown was many shades darker than captured on their site. This strap won't ever leave my desk drawer now as even the quality of the leather is subpar, on par with cardboard.
Wayne, this isn't the outcome we want for any order, and we're sorry the first response didn't get you to a fair resolution. Photographing leather honestly is genuinely difficult — the same hide can read quite differently between studio and natural light — but that's our challenge to manage, not yours. We'd like another set of eyes on this. We've reached out to you personally and referenced this review. – Delugs
Great products and even better service. They are a pleasure to do business with!
Thank you Craig — likewise, always a pleasure on our end too. – Delugs
I had already purchased their CTS adjustable clasp and needed help on just purchasing a strap and they were fast in helping me choose a strap that would fit a 22 mm lug with an 18mm clasp. They offered several options and I chose one that fit my needs. They sent an invoice with no shipping costs. I love their products, now I love their service. Thanks Delugs. You guys are great.
Luis, the 22-to-18 transition is a tricky one to get right, so we're glad the team could find you exactly the right pairing. Thank you for the trust on both the products and the service — really happy to have you. – Delugs
Nice products - I bought a couple of the alcantara straps, which are difficult to find from other strap companies. Shipping was superfast, I got the straps within 2 days. I also had to return some straps due to a fit issue, and the process was seamless.
Rahul, the alcantara range is a bit of a niche corner we love — glad someone else is into it! Sorry the fit didn't work first time, but happy the return was painless. Hope the keepers are looking great. – Delugs
I’ve been a customer of Delugs since their early days at the old store, and over time I’ve built quite a collection of their straps. The quality has always been impressive—durable, well-crafted, and thoughtfully designed. What truly stands out, however, is the level of service. The team is consistently friendly, professional, and attentive, always ready to assist with genuine care. I was especially appreciative when they remade one of my straps free of charge after the leather issue I experienced. That level of after-sales support really reflects their commitment to customers. Every visit to the shop has been an enjoyable experience, and I’ve confidently recommended them to many friends and family. I look forward to continuing my journey with them and adding more straps to my collection.
Linus, it's customers like you who keep us pushing — thank you for the years and the trust. We're glad we could remake that strap properly; that's the right call every time. Looking forward to many more chapters together. – Delugs
Polite customer service, good quality products.
Thank you James — appreciate the kind words. – Delugs
Fabulous online experience and subsequent follow up via WhatsApp. Very cool
Thanks Allan! Meeting people where they are (online, WhatsApp, in store) is something we put real effort into. Glad it landed well! – Delugs
Rapid response time. Straightforward, provided a solution.
Thanks Rodolfo! Straightforward solutions for straightforward problems is the goal. Appreciate the review. – Delugs
Have bought several straps from DeLugs including 2 Bespoke straps that I configured with the help of Cliff. Service Is always friendly , professional and fast
Stephen, bespoke straps are some of the most rewarding work we do — Cliff will love hearing this. Two down and we're looking forward to whatever you dream up next. – Delugs
Responsive and great service. Have had to do refunds and order changes and the service has been excellent. Highly recommended
Thank you Tim! Order changes happen, and how we handle them matters as much as how the strap turns out. Glad we got it right. – Delugs
Thanks Arturo! Appreciate the kind words. – Delugs
Delugs is the real deal! I was hesitant when I first discovered this company and decided to order from them as they are located in another country overseas. I am so glad that I placed an order. I can honestly say that after probably dozens of orders at this point that Delugs makes fantastic,high quality watch straps and their communication and customer service is top notch! I have never had any issues with any of my orders. Great company to do business with.
Tim, dozens of orders is humbling to read. The fact that you took the leap when we were "overseas" (we still are!) means a lot. Thanks for being one of our OGs. – Delugs
Great quality cts rubber strap and comfortable. I’m glad I purchased it to use on my Omega Speedmaster.
Thank you! The Speedy with our CTS rubber is one of those combinations we get a lot of joy out of. Wear it well. – Delugs
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