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Media & Publishing

Lulu

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202 reviews

4.6202 reviews
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About Lulu

Data updated
Website
www.lulu.com
Category
Media & Publishing
Location
United States
Status
Unclaimed
Last 12 months
202 reviews
Replies to negative
87% (13/15)
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About this business

Lulu is a global publishing technology company focused on digital book printing and fulfillment logistics. Lulu’s all-in-one platform provides the infrastructure for creators, businesses, and publishers to create and sell print-on-demand books worldwide through direct ecommerce integrations, API-driven automation, on-demand production, and global fulfillment. Lulu’s platform enables automated, scalable book production and fulfillment without inventory risk, offset minimums, warehousing, or manual logistics. The result is faster time to market, reduced waste, expanded margins, and ownership of the customer journey. Lulu is built for individual creators monetizing ideas, businesses scaling direct-to-consumer book sales, and enterprises powering complex publishing operations. We support every step of the lifecycle: Create and upload book files with flexible tools Automate secure publishing workflows through API integrations Print premium, on-demand books with intelligent global routing Deliver direct to customers in 200+ countries and territories Access to data and analytics for forecasting and sales visibility As a certified B Corporation, Lulu is committed to sustainable practices, ethical business standards, and community empowerment. Lulu prints books, but more importantly, Lulu powers the infrastructure behind modern print-on-demand publishing. Create a free Lulu account Get started creating Get started selling Lulu’s team is committed to the success of our creators and businesses every step of the way, which is why we offer comprehensiveguides and resources and have a fantastic support team.

Written by the business, not verified by us.

Is Lulu legit?

Lulu (www.lulu.com) has a 4.6 out of 5 rating on OK.one, based on 202 user reviews collected here. It is listed under Media & Publishing and its reputation is excellent. 89% of reviews are 4 stars or higher and 5% are 1 star; The business has replied to 87% of negative reviews; Reviews mostly discuss Product, Quality, User experience. Last updated 2026-08-30.

What reviewers say

AI generated

Reviewers overwhelmingly had a great experience with this company. Customers truly love how simple and straightforward the publishing process is, frequently noting that creating custom layouts and printing physical books remains completely affordable and efficient. Many people enthusiastically praise the exceptional print quality, true colors, and professional finish of their newly published works. However, some people mentioned that specific website navigation tools or cover design options can occasionally feel a bit confusing to set up properly. A few reviewers were dissatisfied with occasional print defects, such as blurry text, washed out colors, or unexpected formatting issues on certain pages.

Auto-generated from all reviews of this business. For reference only.

What people say

Books Are Printed Well

The books arrived undamaged which is good. It would be nice to get more discount codes more often. They do help.

Reply from Lulu2026-05-29

Greetings, We're glad your books arrived safely! You can always find our weekly promo code on our social media pages on Facebook or Twitter. We also send a weekly email every Monday morning with details about our latest promo - if you aren't already on our email list, you can subscribe by entering your email in the footer on our homepage. Kindly, Regis Lulu Press

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Patt T - Sun City, AZ美国 · 6 reviews · Verified · Experienced 2026-05-04 ·

I would have given you 5 stars but...

I would have given you 5 stars, but you seem to have drastically reduced your book cover templates. You used to have a great selection. Also, after paying the fee for global distribution, I have yet to find any of my books when I do an Internet search. I'm sure I've misunderstood what "global" means, but the description was very 'descriptive.' Other than that, I have enjoyed working on my projects with Lulu for the last several years. My latest print project came out beautifully. Thank you.

Reply from Lulu2026-05-06

Hi Pratt, Thank you for taking the time to share your feedback. We really appreciate your continued support over the years. We’re glad to hear your most recent print project came out beautifully and that you’ve enjoyed working on your books with Lulu. Regarding cover templates, we understand your concern. Our cover creation tools have been updated to a newer system designed to improve usability and provide a more streamlined design experience. While some older templates are no longer available, the new tool still offers a wide range of customization options. In terms of global distribution, once a book is approved and distributed, it can take time for listings to fully appear across retailer networks and search indexes. Visibility can also vary depending on the retailer, region, and search terms used. If you have any specific questions about your project or would like us to take a closer look, please don’t hesitate to reach back out to us,we’re happy to help. Thank you again for choosing Lulu. Warm Regards, Stephanie P. Lulu