At Awareness Avenue, we create more than just jewelry – we craft meaningful connections. Our collection includes stunning gift jewelry with heartfelt message cards, designed to celebrate life’s special moments between friends and family.We also specialize in customized jewelry, offering premium materials like solid gold and platinum that can be personalized to match your unique style. We provide custom pieces crafted from S925 sterling silver with luxurious gold or platinum vermeil plating for those seeking affordability without compromising quality.Awareness Avenue – where every piece tells a story, and every detail is made with care.
Written by the business, not verified by us.
Is Awareness Avenue legit?
Awareness Avenue (awareness-avenue.com) has a 4.3 out of 5 rating on OK.one, based on 100 user reviews collected here. It is listed under Shopping & Fashion and its reputation is good. 82% of reviews are 4 stars or higher and 12% are 1 star; The business has replied to 92% of negative reviews; Reviews mostly discuss Product, Quality, Customer service. Last updated 2026-08-11.
What reviewers say
AI generated
Reviewers overwhelmingly had a great experience with this company. Customers frequently mention that the jewelry is exceptionally beautiful and well-made, often bringing immense joy when given as thoughtful, meaningful gifts to friends and family. People also warmly praise the support team for being incredibly responsive, friendly, and consistently helpful when resolving custom sizing questions or order changes.
Some reviewers were not happy with the shipping times, noting that deliveries took longer than expected or faced unexpected transit delays. Additionally, a few consumers noted that certain items tarnished prematurely after wearing them or did not fully match the appearance shown in website pictures.
Auto-generated from all reviews of this business. For reference only.
Thank you so much for your lovely review, Amanda. We’re so happy to hear that your daughter loves it. Knowing it brought her joy truly means a lot to us.
Thank you again for your support and for choosing Awareness Avenue for such a special gift. We hope she enjoys it for many years to come.
Warm regards,
The Awareness Avenue Team
When the item arrived it was supposed to be engraved and it was not. Within 2 hours of my wearing the ring a stone fell out. The turquoise was not the same as the picture. And the stone was very lackluster. It Looked like an imitation stone. The customer service was very helpful and responded quickly. I did have to return the ring my wife was to disappointed.
Reply from Awareness Avenue2026-03-26
Hi Joe,
Thank you for sharing your experience. We’re genuinely sorry to hear that the ring disappointed both you and your wife, especially given the missing engraving, the stone falling out so soon, and the turquoise not reflecting the look you expected from the piece.
We understand how frustrating it must have been to receive something that did not feel true to what was promised, particularly when it was purchased with meaning. That said, we appreciate your recognition of the care and responsiveness of our customer service team throughout the process.
While we’re glad we were able to assist you promptly, this is still not the standard we aim to deliver, and we fully understand why you chose to return the ring. Feedback like yours is taken seriously and is important in helping us improve both our quality control and the overall experience we provide.
We’re truly sorry this purchase did not become the special piece your wife was hoping for.
Warm regards,
The Awareness Avenue Team
IMPRESSIONNANT ! I'm from Montreal, Canada and I'm amazed about the quality of the services. They really treat the customers nicely and give all the certificates paper for the jewelry. I've never had that feeling with an online company before.
Reply from Awareness Avenue2026-03-25
Thank you so much for your wonderful review, Paul. We’re truly grateful for your kind words and thrilled to hear that your experience with us left such a strong impression.
It means a lot to know that you felt well cared for and that the quality of our service stood out to you, especially all the way from Montreal. We also appreciate your mentioning the certification paperwork, as we know how important trust and transparency are when purchasing jewelry online.
Thank you again for your support. Hearing that we gave you a feeling you had never had with an online company before means a great deal to our team. We hope to serve you again in the future.
Warm regards,
The Awareness Avenue Team
My ring is gorgeous! The pink center stone is a beautiful color. The stones on each side are clear & white. I ordered the wrong size so I’m having it sized. It is 925 Sterling Silver. My only complaint would be that it took so long to receive (approximately 3 weeks).
Reply from Awareness Avenue2026-03-25
Thank you so much for your lovely review. We’re thrilled to hear you love your ring and that the pink center stone and clear side stones were exactly what you hoped for.
We also truly appreciate your patience with the delivery time. We understand the wait can feel long, but we’re so glad the ring was worth it in the end.
Thank you again for your support, and we hope you enjoy your ring for many years to come.
Warm regards,
The Awareness Avenue Team
If I knew it wasn’t real rose gold I wouldn’t had purchased this one I would of searched for real rose gold
Reply from Awareness Avenue2026-03-25
Thank you for your feedback, Matthew. We’re sorry to hear that the rose gold version wasn't what you expected.
The piece you selected was the rose gold vermeil option, which features a sterling silver base finished with a thick layer of rose gold. For the same model, we also offered a solid rose-gold version for those seeking a precious-metal option.
We understand this may have been disappointing if you were specifically looking for solid rose gold, and we truly appreciate your feedback. It helps us continue improving the clarity of our product information for future customers.
Warm regards,
The Awareness Avenue Team
It was very much what I expected, very much like the picture and arrived on time. It was a gift for my boyfriend, he loved it!
Reply from Awareness Avenue2026-03-23
Hi Mari,
Thank you so much for your kind review. We’re so happy to hear that your order was exactly what you expected, looked like the picture, and arrived on time.
It means a lot to know it was a gift for your boyfriend and that he loved it. That is always so special to hear, and we’re grateful you chose Awareness Avenue for such a meaningful gift.
Thank you again for your support and for taking the time to share your experience. We truly appreciate it.
Warm regards,
The Awareness Avenue Team
This jewelry is very nice. Waited a while to get it but was worth the wait.
Reply from Awareness Avenue2026-03-23
Hi Lisa,
Thank you so much for your kind review. We’re so glad to hear that you found the jewelry very nice and that it felt worth the wait.
We truly appreciate your patience, and it means a lot to know you were happy with your piece in the end. Feedback like yours means a lot to our team.
Thank you again for your support and for taking the time to share your experience with us.
Warm regards,
The Awareness Avenue Team
Beautiful ring loved the detail of the ring exquisite charity.
Reply from Awareness Avenue2026-03-23
Hi there,
Thank you so much for your lovely review. We’re delighted to hear that you loved the ring and appreciated its beautiful details.
It means a lot to know that the piece felt so special to you. We put a lot of care into every design, so feedback like this truly means a lot to our team.
Thank you again for your support and for taking the time to share your experience with us.
Warm regards,
The Awareness Avenue Team
My ring arrived and I was amazed at the quality. I upgraded to a 4 karat and received 4.5 beautiful center stone. The band as small diamond equivalent
Reply from Awareness Avenue2026-03-23
Hi Julia,
Thank you so much for your lovely review. We’re truly happy to hear that you were amazed by the quality of your ring.
It means a lot to know that the upgrade made the piece feel even more special, and we’re so glad you love the beautiful center stone and the band details as well. We always want our customers to feel that excitement when they open their package, so hearing this from you really means a lot to our team.
Thank you again for choosing Awareness Avenue and for taking the time to share your experience. We hope you enjoy wearing your ring for many years to come.
Warm regards,
The Awareness Avenue Team
My experience was made great because i loved the gift but it was the wrong size. However the problem was immediately resolved.
My experience was made great because I was buying a meaningful gift for my son. His wrist is small and I got in touch with customer service to see if I could return it for a smaller size. The company got back to me immediately and helped me resolve my problem. I will be purchasing more gifts.
Thank you
Saundra
Reply from Awareness Avenue2026-03-20
Hi Saundra,
Thank you so much for your lovely review and for sharing your experience with us.
We’re so happy to hear that the gift was meaningful for your son and that, even though the size wasn’t quite right at first, our team was able to help resolve it quickly for you. We know how important these special gifts are, and it means a lot to us that you trusted us with something so personal.
Your kind words about our customer service truly mean a lot, and we’re grateful for the opportunity to make things right. We’re also so glad to hear you’ll be coming back for more gifts in the future.
Thank you again for your support, Saundra — it truly means a lot to us.
Warm regards,
The Awareness Avenue Team
I love the bracelet and plan to give it to my grandson, however, I can't figure out how to open and close it. It seems to be smarter than me :)
Reply from Awareness Avenue2026-03-18
Hi Cynthia,
Thank you so much for your lovely review. We’re so happy to hear you love the bracelet and that you’ll be giving it to your grandson — that makes it even more special.
And please don’t worry at all about the clasp. You are definitely not the first person to say it seems a little smarter than expected at first. Once you get the hang of it, it should become much easier to open and close.
If you need any help, please feel free to reach out to us directly. We’d be more than happy to guide you through it.
Thank you again for your support and for choosing Awareness Avenue for such a meaningful gift.
Warm regards,
The Awareness Avenue Team
While it took forever for my friend to receive her gift which was partly my fault....but once it did arrive she absolutely loved it!
Reply from Awareness Avenue2026-03-13
Thank you so much, Terry, for your lovely review.
We know the wait felt long, and we truly appreciate your patience and understanding along the way. We’re especially happy to hear that when your friend finally received her gift, she absolutely loved it — that makes us smile.
Moments like that are exactly why we do what we do, and we’re so grateful you chose Awareness Avenue to be part of such a special gift.
Warm regards,
The Awareness Avenue Team
Easy to order and arrived in a reasonable time.the bracelet is beautiful. I am giving it to my grandson who graduates from high school this June. One thing I haven’t been able to open it….i see the button on the side of the clutch, but I am hoping he can figure it out!
Reply from Awareness Avenue2026-03-12
Thank you so much, Peggy, for your lovely review. We’re so happy to hear your bracelet arrived in a reasonable time and that you found it beautiful. It makes this even more special to know it’s a gift for your grandson’s high school graduation this June.
Thank you as well for mentioning the clasp. It can sometimes be a little fiddly at first, but once you get used to the side button, it becomes much easier to open. We hope he loves both the gift and its meaning, and if you need any help, our team will be more than happy to assist.
Warm regards,
The Awareness Avenue Team
After weeks of research I chose Awareness Avenue. Their lifetime warranty, user friendly site and a wide selection of jewelry sold me. What I didn't anticipate was the professional, prompt and friendly customer service. After selecting a center ring, (the Alina) I also ordered 2 bands to flank both sides. I was unsure the bands would sit flush against the center ring and sent an email inquiry. Staff immediately reached out to the design team and got back to me within hours! I can't wait to receive my rings & I couldn't be happier with the level of professionalism and genuine care/concern offered by this company.
Reply from Awareness Avenue2026-03-11
Hi Theresa,
Thank you so much for this beautiful review. We’re incredibly grateful that you chose Awareness Avenue after spending so much time researching your options.
It’s wonderful to hear that the lifetime warranty, easy shopping experience, and wide jewelry selection stood out to you — and even more wonderful to know that our team was able to make you feel supported along the way. We know how important it is to feel confident when putting together a ring set, especially when you’re trying to make sure the bands sit just right with your center ring.
We’re so glad we could get answers from our design team quickly and help bring you peace of mind. We truly value giving our customers prompt, thoughtful, and caring support, so your words mean a lot to all of us.
Thank you again for your trust and kindness. We can’t wait for you to receive your rings, and we hope you absolutely love them.
Warm regards,
The Awareness Avenue Team
Same day assistance is ROCKING!!! Love the attention to customer service. I definitely feel I’m valued and placed FIRST so that I know I’m being treated with the utmost care and I’m in the right place!!!!
Reply from Awareness Avenue2026-03-09
Hi Mike,
Thank you for this incredible review! We love hearing that our same-day assistance was exactly what you needed. Providing top-notch customer service and making sure you feel prioritized and valued is our number one goal. Thank you for trusting us with your needs—we're so glad you feel like you're in the right place. We are always here for you!
Warm Regards,
The Awareness Avenue Team
Excellent customer service! Ordering was easy (as long as you are certain of size!) We gave the bracelet to our Grandson for his 16th birthday. He loves bed it! Then he saw the message inside and was genuinely so touched, and said he would “wear it always”. Nothing better than that!
Reply from Awareness Avenue2026-02-26
Hi there,
Thank you so much for taking the time to share such a heartwarming review with us! We are incredibly honored that you chose our bracelet to celebrate your grandson's 16th birthday—what a wonderful milestone.
Hearing that he was so genuinely touched by the hidden message and that he plans to "wear it always" absolutely made our day. Creating those meaningful, lasting moments between loved ones is exactly why we do what we do!
We are also thrilled to hear that our customer service team took great care of you and that your ordering experience was a breeze.
Wishing your grandson a very happy 16th birthday year, and we hope to welcome you back for more special gifting moments in the future!
Warmly,
The Awareness Avenue Team
I ordered some jewelry 6 days ago, I contacted customer support as their website says a tracking number will be provided within 1-2 business days. My order is standard, not custom. I sent an email requesting the tracking, and it has been 30 hours and no response, although the site says a reply should be received within 12 hours of emailing support. Tomorrow will be 7 days since I’ve paid for the items, and I’ve yet to receive tracking. I’ve requested a refund, as the system says still processing and not shipped yet. Very disappointing.
Update: I received an email from the support department saying they’re sorry for the delay, and they have to contact the warehouse to cancel the order. Once the warehouse confirms the cancel then they can process the refund. They failed to give a reason for the delay. At this point, it has been 7 calendar days, with no tracking, no refund, no reason for the delay, and a “thank you for your patience”. Also the phone number on the site does not work. They claim to have a Wyoming office, but they’re based in China.
2/27-
Their response is a liie, just to appease anyone who may read their review.
I have a personal email saying that the reason it didn’t get shipped was ffrom an unusually large volume of orders. It was never mentioned on their communication to me that it was custom made to order. That’s bull, because it wasn’t mentioned to me in private, but actually said in public.
Secondly, your email said 5-7 business days for the refund. This says 2-3 days. Your company loves to word play. And play with customer’s intelligence.
Reply from Awareness Avenue2026-02-27
Hi Latisha,
Thank you for reaching out, and I want to sincerely apologize for the frustration you've experienced over the past week. I completely understand why you were disappointed by the lack of tracking information and the delay in our support team's communication. Your experience is important to us, and we definitely dropped the ball on keeping you informed.
I want to provide some clear answers on why your ring hasn't shipped yet and address your concerns:
Why there was a delay: While we do have standard in-stock items that ship within 1-2 business days, the Radiant Cut 2Pcs Moissanite Ring Set you selected is made-to-order. Because our jewelers craft these sets manually from scratch for each client, they require 10-15 business days for production before they are ready for shipment. I am so sorry this production timeline was not made clearer to you at checkout or in our previous emails!
Your Cancellation: We have successfully contacted the warehouse, halted production, and fully canceled your order as requested.
Your Refund: A full refund has been officially processed on our end. You will see those funds returned to your original payment method within 2-3 business days, depending on your bank's specific processing times.
We are actively working to improve our email response times and make our made-to-order timelines much more visible on our website so this miscommunication doesn't happen to future customers. We truly appreciate your honest feedback.
Warm regards,
The Awareness Avenue Team
I came across this shop on the Shop app. They have this amazing mx of funky and classy and unique. Their customer service is wonderful as well. I had changed my mind about canceling an order. I was afraid it wouldn't get here in time. My friend who the gift was for said out if everyone whe gets gifts from, I'm her favorite. She says you can tell the love thought and devotion. Michelle totally understood this and she even made me fell valuable. I will be buying from this company many times.
Reply from Awareness Avenue2026-02-11
Hi Stacie,
Thank you so much for this incredible review — we truly appreciate you taking the time to share it. 😊
We’re really happy you found us through the Shop app, and it means a lot to hear you love the mix of funky, classy, and unique pieces. That balance is exactly what we aim for.
We also completely understand the stress that can come with timing—especially when it’s a gift. I’m glad you reached out instead of letting the worry sit, and I’m even happier that Michelle could support you through the decision and make you feel genuinely valued. That’s the standard we want every time.
And your friend saying you’re her favorite gift-giver? That’s the best compliment. 💛 We love being a small part of moments like that.
Thank you again for trusting us — we can’t wait to have you back for your next piece.
Warm regards,
Awareness Avenue Support Team
So glad I reached out for help with my favorite ring! This company has been a pleasure to do business with and will definitely recommend to anyone looking for a unique treasure!!
Reply from Awareness Avenue2026-01-27
Hi Jennifer,
Thank you so much for your kind words — it truly means a lot to us. 😊
We’re really glad you reached out so we could help with your favorite ring, and we’re happy to hear the experience felt easy and pleasant from start to finish.
Also, thank you for recommending us — that kind of support means a lot to our team. If you ever need anything at all (questions, sizing help, or anything else), we’re always here for you. 💛
Warm regards,
The Awareness Avenue Team