Fishdeal (fishdeal.co.uk) has a 3.5 out of 5 rating on OK.one, based on 101 user reviews collected here. It is listed under Hobbies & Crafts and its reputation is mixed. Opinions are polarized: 59% rate it 4 stars or higher while 30% give 1 star; The business has replied to 67% of negative reviews; Reviews mostly discuss Product, Price. Last updated 2026-08-12.
Most reviewers were somewhat happy with their experience overall. Consumers frequently find that the online store offers a fantastic selection of quality fishing gear paired with extremely competitive prices and great value. Many buyers happily highlight that their purchases usually arrive quickly, are securely packaged, and precisely match the descriptions provided on the site. Some reviewers were not happy with extended shipping times, explaining that parcels occasionally took much longer to arrive than initially promised. Furthermore, a few people experienced frustrating communication barriers and considerable difficulties when attempting to resolve complex problems regarding damaged items or missing deliveries.
Auto-generated from all reviews of this business. For reference only.I ordered a new Bivvy and overwrap on Sunday the 11th of January and it arrived on the Thursday the 15th January. I had emails when it was dispatched when it was getting packed when it was on its way and when it was with the courier and when it was delivered. The Bivvy and overwrap is also much better than I expected 👍
Great service ,great product, Grandson was very happy with his present Abu Garcia Orra 702XH 20-70g Casting
I have ordered a no. of items from your company and I am really impressed. The Christmas advent calendar was amazing thanks for some excellent deals Happy New Year to all 👍
Product as expected a reasonable price. But order made on 16 December and promised as 2-3 days arrived December 27. So not a lot of use. I know it's a busy time, so be realistic about shipping times. Would have expected them to pay return fee, which they refused to do. Won't deal with them again.
Hi, Thank you for your feedback. We’re glad the product met your expectations. We sincerely apologize for the delay in delivery. During the holiday season, high demand can unfortunately cause delays beyond our control, but our team always does their best to ship parcels as quickly as possible. We appreciate your understanding. Kind regards, Team Fishdeal
So I purchased on 21st Dec as last minute present so I understand it's busiest time of year so seeing the delivery as 2-5 days I ordered. I emailed to offer extra money for faster delivery only to be told that they are in The Netherlands, NOT ONCE on the website is this stated, the phone number is UK as is customer services surely this should be a legal requirement for anyone purchasing therefore needs reporting. I would have never ordered had this been on the website, The bait boat did arrive on Monday 5th Jan however I could have saved myself a few quid in the Jan sales had I known it was going to be this long. Will I order from this company again I highly doubt it, my Hubby is yet to try it out so for the price and the wait it had better be worth it as returns don't look promising either False advertising is ILLEGAL, I have literally been through every drop down and there is NOWHERE stating the origin of this company so AVOID shop local
Hi, Thank you for taking the time to share your experience. We’re sorry for the frustration caused by the delivery timeframe, especially as the order was placed during the busy Christmas period when unexpected delays due to holidays and weather conditions occurred. Our team always does their best to process and resolve orders as quickly as possible. We would also like to clarify that our company location is stated in our terms and conditions, which are available to review before placing an order. If you need any further assistance or have questions regarding your order, please contact our customer service team and we’ll be happy to help. Kind regards, Team Fishdeal
Outstanding company, great product base, reasonable prices. Great delivery times.
Poor customer service. Ordered some fishing boots. Navitas polar tech! Very uncomfortable,the heel digs in to your feet on both boots. You can feel the heel on the sole as you walk. I requested a return and was told it’s not a good enough reason so was rejected! The boots are not fit for purpose (boots you can’t walk in) I’m sure it is. Will never order from them again!
Hi, We’re very sorry to hear the boots caused discomfort and understand how frustrating that must have been. Our team always strives to resolve issues as quickly as possible, and feedback like yours helps us improve our products and service. We truly appreciate you taking the time to share your experience. Kind regards, Team Fishdeal
Brilliant product. Some great fishing gifts in each window so far. Very pleased.
Dreadful service! Ordered an expensive item 2 weeks ago, no delivery attempt has been made, one parcel seems to have gotten lost and the other apparently was put as returned to sender even though they can’t explain why! Been chasing up for days with no reply, doesn’t look like I will be getting the parcels or the £850 refund! So so disappointed as it is a present for my partner and I feel I have been scammed!!! UPDATE- I did eventually get a refund! Blame was pushed onto DPD so I think they need to look into a new courier!
Hi, We’re very sorry to hear about the issues with your order and completely understand your frustration. During busy periods, high demand can unfortunately cause delays or unexpected delivery issues beyond our control. Please rest assured that our team always does their best to resolve such matters as quickly as possible. We appreciate your patience while we look into this. Kind regards, Team Fishdeal
Fantastic choice and price, the delivery was rapid too.
Ordered and paid for delivery 2-5 days, order haven’t arrived 2 weeks later. Second time like this, was hoping the first time was one off but it’s not. Cannot trust delivery details they provide
Hi, We’re very sorry for the delay and understand how frustrating this must be. During busy periods, high demand can unfortunately cause shipping delays beyond our control, but our team always does their best to get orders to customers as quickly as possible. We appreciate your patience and feedback. Kind regards, Team Fishdeal
One of my favourites fishing websites, they never let me down so far, i placed couple of orders. Premium packaging and super fast delivery. I would like that other fishing websites be like them, professionals. What i like most is that they RESPECT their customers, that means everything. Thank you very much, FISHDEAL!🙏
Good price delivery was long due to royal mail and customs
First time ordering as deal on reel was too good to turn down was a little apprehensive but shouldn’t have been arrived within a week
Fabulous great quality products and super fast delivery. Carp mystery box is great!
Ordered 2 rods and arrived with-in 48hours they were in a very sturdy cardboard tube both rods were in mint condition and when they get more in stock i will be order 2 more very pleased over-all
Products are as described very happy with them also the courier was very profesional well mannered and friendly . Parcel was in perfect state . Thank you
Exceptional value and service. Very good communication!! Highly recommended.
Good price, product and delivery. Can't ask 4 more.
Ordered a Reel and Line. Much cheaper than UK Tackle companies. It took 7 days to arrive, but it came from Holland and Tracking was excellent. My query was answered quickly and pleasantly. Goods arrived in perfect condition. Will definitely order again.
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