Hismile (hismileteeth.com) has a 2.7 out of 5 rating on OK.one, based on 200 user reviews collected here. It is listed under Beauty & Well-being and its reputation is poor. Opinions are polarized: 42% rate it 4 stars or higher while 52% give 1 star; The business has replied to 96% of negative reviews. Last updated 2026-08-10.
What people say
J
Joshua Louis · 3 reviews · Experienced 2026-05-27 ·
★★★★★
My experience has been good overall
My experience has been good overall. I even had an order that was even mixed up and yet it was fixed with no hassles. I understand that this company is very busy yet I was still a priority for them and they sorted me out. I trust this company and I buy their products to share with family and friends. This is not AI written as a disclaimer. I am over AI
Reply from Hismile2026-05-28
Thank you for your review! It means so much to us that you had a great experience with our service. Your satisfaction is our top priority, and we're always here if you ever need anything. Don't hesitate to reach out—we’d love to assist you!
- Jacqui
I ordered the buy 2 get one free plus and extra mouthwash and they sent three,I tried reaching out for days only to be sent to their robot text box,so when they did finally respond with lies about I only bought the two and get the extra free after my receipt saying the opposite,please do not buy anything from these people they are high way robbers.
Reply from Hismile2026-05-27
Thank you for taking the time to share your feedback we’re truly sorry for the frustration you’ve experienced with your order. This isn’t the experience we want for our customers. I can see that our Customer Experience team is actively communicating with you via email. We appreciate your patience and understanding during this time.
-Jacqui
K
Kristy · 1 review · Experienced 2026-03-16 ·
★★★★★
Can I give zero stars
Can I give zero stars? During sale period their website duplicated my order 4 times and I was also charged 4 times. 4 seperate parcels turned up at my house. Took a month to get a reply email and now 2 months on, I’m expected to pay $45 for return postage before they will action my refund.
Reply from Hismile2026-05-26
Hey Kristy, I'm very sorry to hear that this has been your experience. I would love to help assist you further with this issue, can you please reach out to [email protected]
- Jacqui
W
WM from WA · 2 reviews · Experienced 2026-03-24 ·
★★★★★
Order number: AU2143092.
Order number: AU2143092.
STILL WAITING FOR CONTACT.
Absolutely terrible customer service.
I have contacted Hismile several times.
Firstly on 24/03 and twice more since then and have finally resorted to this on 26/05 in the hope that someone will see it and will respond
I’ve also “chatted” with a bot via their web site on 19/04 and had the usual “thanks for your enquiries, you will be contacted soon” B.S……. I AM STILL WAITING
If there’s a contact number, I can’t find it.
I will never buy any of this company’s products again (in store or online).
I am significantly out of pocket and missing 12 of 14 products ordered.
I absolutely do NOT recommend this company.
Reply from Hismile2026-05-26
We’re really sorry to hear your experience hasn’t been what you expected. I can see that a member of our Customer Experience team has reached out and is currently in contact with you to get this sorted. Thanks for your patience while we work to resolve this for you.
- Jacqui
N
Nicole · 3 reviews · Experienced 2026-05-02 ·
★★★★★
Order never shipped and can't get in touch with customer service
I placed an order on May 3rd and received tracking information on May 6th. According to the tracking information, a label was created but USPS has never received the package. I have emailed customer service several times and they never reply. So basically I'm out the money that I paid because I can't get in touch with anybody in customer service to resolve the issue. I think I will do as others suggested and file a complaint with the Better business bureau. And will leave bad reviews on as many platforms as I can do that others do not get scammed as well.
Reply from Hismile2026-05-26
I'm sorry to hear that this has been your experience. So I can personally assist you further, could you please reach out to [email protected].
- Jacqui
J
James Gardiner · 2 reviews · Experienced 2026-05-26 ·
★★★★★
Becareful on your order being actually dispatched.
Ordered some products a couple weeks back. No update on purchase.
Contacted and all you can do is talk to a ai bot.
Very poor customer support
Reply from Hismile2026-05-26
I'm so sorry to hear that this has been your experience. So I can personally assist you further, could you please reach out to [email protected].
- Jacqui
It’s difficult to apply the bottom whitening strip due to difficulty drying the teeth…. What a waste
Reply from Hismile2026-05-24
Hi Jessica,
I’m sorry to hear that you are having trouble with this. We'd really like to better understand your experience, to assist you further could you please contact us via our Contact Form on our website.
- Sienna
c
customer · 4 reviews · Experienced 2026-05-22 ·
★★★★★
Huge fan of Hismile products especially…
Huge fan of Hismile products especially the toothpaste and mouthwash. Great experience on the easy to use website. Thank you for the great products!
Reply from Hismile2026-05-24
Hey,
Thank you for your review. We are so happy to hear that you love our products. Thank you for your trust and support in Hismile.
- Sienna
Been waiting weeks for an order, contacted very slow response, they said they would re send an order and guess what not received anything and no response. I’ve asked repeatedly for a refund and nothing! Awful company
Reply from Hismile2026-05-24
Hey Angela,
I'm sorry to hear that this has been your experience. I can see that our Customer Experience team has since been in contact with you to resolve this.
- Sienna
I’ve contacted you through AI got the same response you’ve taken my money for stain white mouthwash and I have got my parcel I ask for assistant to contact me still no response it’s been two weeks still no order I want full refund or I’m going to fraud team scammers
Reply from Hismile2026-05-24
Hey Clare,
Thank you for your review. I can see that our Customer Experience team has been in contact with you to assist you further.
- Sienna
L
Lucie · 15 reviews · Experienced 2026-04-05 ·
★★★★★
Scam!!!
Scam, waiting for the 7 weeks their product and they didn't refund me money from the product they don't have available, for 2weeks now. I guess I'm not getting their products, nor money back.
Reply from Hismile2026-05-24
Hey Lucie,
I'm sorry to hear that this has been your experience. So I can personally assist you further, could you please reach out to [email protected].
- Sienna
I absolutely love love love my new flavoured Toothpaste it's a lovely taste on it but I haven't tried the other two yet but I really can't wait to try them all of the Toothpastes I've bought so far including the pink Toothpaste Serum from hismile I've been super happy with them and I really can't wait to get some more from them soon very happy and satisfied and they are definitely worth five stars and the money 😊
Reply from Hismile2026-05-20
Hey Claire,
Thank you so much for your wonderful review. We are so happy to hear that you are loving our products! Please feel free to reach out if you ever have any questions as we would love to help.
- Sienna
I ordered a bundle of 5 flavors. They were quickly shipped and I really enjoyed the toothpastes. When they were running out I ordered another bundle of 5. This happened on April 24. Shipping was supposed to take 3 to 8 business days. It's May 18 and there have been no news of my order, and support is unresponsive. I started a chargeback with my bank and now I'm posting my experience everywhere in the hopes of getting my order or my money back.
UPDATE: Customer support sent me tracking data of someone else's order and then was done with it. I started a chargeback with my bank, then the order showed up without notification. I tried to stop the chargeback but the bank said they can't anymore. So at least I got the bundle for free!
Reply from Hismile2026-05-18
Hey Eszter,
Thank you for your review. I'm sorry to hear that this has been your experience. I can see that our team have been in contact with you to resolve this.
- Sienna
A
Alex · 1 review · Experienced 2026-05-17 ·
★★★★★
Misleading product
Hello,
I recently bought HiSmile replacement heads from a pharmacy and opened the package, only to realize they do not fit my toothbrush.
After doing some research online, I discovered that I apparently have an older model toothbrush and that these replacement heads are only compatible with the newer version. I am very frustrated because there is absolutely nothing clear on the packaging indicating that they are not universally compatible or that they only fit a newer model.
Honestly, I feel misled by the packaging, as I would never have purchased them if this information had been clearly stated.
Since the package has already been opened and I cannot return them to the pharmacy, I wanted to ask whether any goodwill gesture or solution would be possible so that I can purchase the correct replacement heads without having to pay again.
Thank you for your help and I look forward to hearing from you.
Reply from Hismile2026-05-17
Hey Alex,
Thank you for your review. So I can personally assist you further, could you please reach out to [email protected].
- Sienna
L
Lisa · 18 reviews · Experienced 2026-05-16 ·
★★★★★
New heads don't fit "old" body
Bought replacement (miffy) heads today and they don't fit my (less than 6 months old) miffy tooth brush. Just discovered there's a V2 (not mentioned on the product AT ALL) and these miffy heads somehow won't fit my miffy toothbrush now. OH AND they just aren't going to restock any more V1 toothbrush heads anymore. Absolute scam.
Edit: They've asked me to email them but I HAVE emailed them but they don't respond to their emails either.
Reply from Hismile2026-05-17
Hey Lisa,
I'm sorry to hear that this has been your experience. To assist you further could you please contact us via our Contact Form on our website.
- Sienna
I was using hi smile products untill now. They released a new toothbrush and now they either dont sell or dont stock the old toothbrush extensions. Absolutely disgusting, greedy move on their side, I will no longer be buying any products from this company
Reply from Hismile2026-05-17
Hey Wiktoria,
Thank you for your review. We would be happy to assist you with this, could you please reach out to us via our contact form.
- Sienna
L
Luca · 1 review · Experienced 2026-05-14 ·
★★★★★
Still Waiting for My Order After More Than 2 Months
I placed an order with Hismile on March 28th, and today it’s May 14th. I still have not received my package. This is completely unacceptable.
I have already sent 5 emails to customer support, and every single time I only receive an automatic bot reply saying that a staff member will respond within 4 days. That has NEVER happened. Not once have I received a real response from an actual employee.
At this point, I’m still waiting for my order with no updates, no proper communication, and no solution. The customer service is honestly terrible, and the lack of support is extremely frustrating.
I expected much better from a company this big, but instead I’ve been ignored for months while waiting for a package that may never arrive.
1 star. I would not recommend ordering from this company.
Reply from Hismile2026-05-17
Hi Luca,
Thank you for your review. I apologise for the delay in getting back to your inquiries, we're receiving a higher than usual volume of inquiries at the moment and really appreciate your patience during this busy time. So I can personally assist you further, could you please reach out to [email protected].
- Sienna
M
Max P · 3 reviews · Experienced 2026-04-01 ·
★★★★★
Order EU1218958
Order EU1218958 – not delivered, no refund, poor communication
I placed my order EU1218958 on 1 April 2026. The order included V34 Whitening Strips and iD Stain Whitening Mouthwash, with tracked standard shipping advertised as 3–8 business days.
The parcel was never delivered.
I contacted Hismile on 15 April requesting a refund, because the delivery status had not changed and the delivery timeframe had already passed. On 21 April, Hismile replied that there had been no further updates and that the parcel may have been lost in transit. Instead of processing the refund I had requested, they offered to resend the parcel.
I clearly replied that I did not want a resend and that I wanted a refund. I followed up again, including on 9 May, asking them to process the refund.
As of today, I have still not received the order and I have still not received my refund.
This is unacceptable. Hismile took payment, failed to deliver the product, acknowledged that the parcel may have been lost, and still has not refunded me despite multiple follow-ups.
I do not recommend ordering from this company unless you are ready to chase them for weeks in case something goes wrong.
Reply from Hismile2026-05-13
Hey Max,
I'm sorry to hear that this has been your experience. I have just looked into this for you and contacted you via email to assist you further. Thank you for your patience.
- Sienna
T
Tania D · 8 reviews · Experienced 2026-04-14 ·
★★★★★
Purchased online on 14/04
Purchased online on 14/04, its now been 4 weeks and I have not received my items and despite my forwarding the AusPost outcome to my enquiry about the missing item, Hissmile are completely ignoring my emails. Not a single reply to even say we are looking into it.
UPDATE: I finally got a reply to my emails after posting this review. One reply & after I requested a refund for goods they never supplied, I have once again been ghosted.
Reply from Hismile2026-05-11
Hey Tania,
I'm sorry to hear that this has been your experience. So I can look into this for you, could you please email us at [email protected].
- Sienna
H
Helina · 3 reviews · Experienced 2026-04-10 ·
★★★★★
Not worth it
Horrendous company. Ordered whitening strips but it was nothing like seen on the advertisement. I wanted to send back the items and get a refund, it took them about a month to get back with an actual response. Then I sent an email asking for some additional details about shipping and its been two weeks, no reply. I give up now. Costumer service won't help you when there's any trouble with your order. Not worth the risk. Also their whitening strips aren't worth it. I wonder how can these scammy companies still exist and run businesses? I regret not checking Trustpilot before ordering because it seems I am not alone at all.
Reply from Hismile2026-05-11
Hey Helina,
I'm sorry to hear that you haven't seen your desired results. So I can personally assist you further, could you please reach out to [email protected].
- Sienna