Our Beach Cruiser Bikes are designed in Hermosa Beach, CA, the mecca of cruiser bike riding. Bikes for men, women, and kids that blend style and functionality.
Is Firmstrong Bikes legit?
Firmstrong Bikes (www.firmstrong.com) has a 4.0 out of 5 rating on OK.one, based on 101 user reviews collected here. It is listed under Sports and its reputation is good. 75% of reviews are 4 stars or higher and 18% are 1 star; The business has not yet replied to negative reviews. Last updated 2026-08-31.
Let me start by saying the bicycles are great and high quality. They are very sturdy and were very reasonably priced. The 4 stars (instead of 5) is only because of the months long delay, which really was not the fault of Firmstrong (nobody had bicycles available at the time). When we first started quarantining, we thought it would be a great idea to order bicycles to help us stay active. Unfortunately, manufacturing had shut down and we could not find bikes anywhere. Firmstrong had bicycles listed and let us know delivery may be delayed because of COVID. I don't think they or us were prepared for the length of the delay. Firmstrong communicated with us along the way and kept us informed about manufacturing delays. Ultimately we received the great bicycles and couldn't be happier.
This bike was purchased during these hard times and was just what I needed. Very nice bike for the cost and I love it! Other then the wait which we were updated on a lot it’s perfect!
I ordered my Bruiser during the peak of the pandemic when bikes were extremely scarce. Firmstrong kept in touch with me and kept me updated on the status of my order. They were really great about communicating and were willing to refund my purchase at any time.
When the bike arrived it was well packaged and in perfect condition. Assembly was easy and I was riding in less than 30 minutes!
I love my new Firmstrong Bruiser
I LOVE my new beach cruiser! Great quality for the price. I received my bike about a month ago and it had a flat tire. I sent an email to Firmstrong and they promptly responded by offering to send me a replacement tire or pay my invoice if I chose to have it repaired at a bike shop. I asked them to send me a new tire in the mail and they sent two!
The bike is awesome! It was back ordered for months so I can’t really review shipping time. It’s one of very few beach cruisers with 29” tires. Very cool looking and the big tires let you cruise effortlessly, once you get up to speed. Nice welds and decent components.
The bikes are so nice and comfortable, especially for heavier riders. It did take a while to receive my bikes due to Covid-19 (I place my order in April and received in October) but it was worth the wait! Very good looking bikes as well!
I had a good experience with Firmstrong bikes. I had to wait a month to receive my bike but it was worth the wait because I use my bike a lot. So thank you Firmstrong.
Ordered 4 bikes based on the website and avail. stock, i called to follow up and was told sorry even the 4 bikes that i ordered were out of stock, problem i have is they already charged my card and i was told they will issue a refund but it will take 10 business days to show. All this happened within 10 mins of the order., Really i have to wait to get a refund.
We bought a cruiser for my 7-year old daughter. It shipped quickly and assembly was easy. It's a solid, good looking bike that she loves to ride. Overall, it's been a great value and I recommend it highly.
Gorgeous bike!!! Purchased as a gift for my son-in-law and he absolutely LOVED it. Now the three of us use our beach bikes for neighborhood rides as well as on all of our Pensacola Beach adventures :)
After getting through a lackluster customer service and waiting 6 months for a bike, I was happy with the actual bike. Solid purchase overall, but customer service and transparency between the call center and warehouse can be improved.
Bikes look great. Had a few problems with missing pieces that were eventually resolved. Have broken 2 seat post clamps trying to adjust seat heights. Chain has fallen off twice which is quite dangerous on bikes with no hand brakes as no chain means no brakes. All in all, the bikes are fine but not as great as I had hoped. Price was fair so I can't/won't complain too much.
It was a little hard to put together. There was paint inside the screw holes which made things pretty hard to screw in right. However we did get the bike together the seat is pretty hard but it’s not a bad bike
Purchased an all white beach cruiser from Firmstrong. Liked it so much I ordered another one (black and teal) for my daughter. Great quality you get what you pay for here.
When I purchased my Firmstrong bike I had a unique experience where I had a lot of gift cards to use. The customer service person over the phone was extremely patient and went above and beyond to help me even took time to find if the bike I really wanted was in stock even though it said sold out. She called right back and informed me there was 1 left. Cashing in the gift cards took a while but she was a great sport and made the experience fun. Once I received the bike it was easy to put together and honestly, it's been the best bike I ever had.
We bought 2 Firmstrong bikes back in February just before the big COVID19 adventure began. We ride almost every day and they have been perfect! From order to shipping/receiving and assembly...all was very easy! Exactly what we were looking for and will definitely buy again.
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