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Media & Publishing

Shopper Approved

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102 reviews

4.7102 reviews
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About Shopper Approved

Data updated
Website
www.shopperapproved.com
Category
Media & Publishing
Location
United States
Status
Unclaimed
Last 12 months
102 reviews
Replies to negative
57% (4/7)
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About this business

Shopper Approved is one of the oldest and largest online rating and review services in the United States, though we serve clients world-wide.Our innovative solutions, great employees, and strategic partnerships with Google, Yahoo, and Bing have greatly attributed to our client's success.Shopper Approved is an Inc. 500 "Fastest Growing Company in America" two-time award winner, and is the highest-rated online review platform in the world according to the BBB (A+), G2 (4.9), Capterra (4.9), and TrustPilot (4.8).There's a reason why companies like 1800Flowers, B&H Photo, NameCheap, and VividSeats choose Shopper Approved for their customer ratings and reviews.*************************************************ATTENTION - PLEASE READ BELOW*************************************************If you look at our Trustpilot Ratings Chart above, you will see that it is comprised of mostly 5-Star ratings and 1-Star ratings. This is because we have two very different groups of people that leave reviews here. - The 5-Star ratings are from our actual clients, who are comprised of thousands of online businesses around the world who use our services to collect reviews on their behalf.- The 1-Star ratings are from some of our client's customers who have had a bad experience with the client, and not with us directly.As one of the largest rating and review companies in the world, we collect millions of reviews every month, so it is natural for some of our client's customers who have had a bad experience to want to reach out.That being said: - If you're one of our client's customers, please know that we care about you and want to help you resolve whatever issue you are having. Please call or email us and we will do whatever we can to assist you. Or...- If you're a business owner or a consumer researching our company, we hope that knowing this information will help you to put things into a better perspective.*************************************************

Written by the business, not verified by us.

Is Shopper Approved legit?

Shopper Approved (www.shopperapproved.com) has a 4.7 out of 5 rating on OK.one, based on 102 user reviews collected here. It is listed under Media & Publishing and its reputation is excellent. Praise is nearly unanimous, with 93% rating it 4 stars or higher; The business has replied to 57% of negative reviews. Last updated 2026-08-12.

What reviewers say

AI generated

Reviewers overwhelmingly had a great experience with this company. Customers frequently praise the dedicated support team for their prompt responses and effective assistance. People appreciate the seamless website integration and the helpful guidance provided throughout the entire onboarding process. Consumers note that the platform makes collecting ratings and managing feedback straightforward and efficient. Some reviewers were not happy with the platform's review submission process. A few users mentioned difficulties with links not working properly and experienced frustrating delays when trying to get support. Other customers felt that the service is heavily company-centric rather than public-centric, pointing out challenges when trying to share critical experiences.

Auto-generated from all reviews of this business. For reference only.

What people say

Customized Coding Solution Provided

We use a custom ecommerce platform, so their script out of the box couldn't pull the order details like name, value, and id. Many companies would just say their product requires using one of the many popular ecom platforms, but they had one of their developers work with us and within a week provided us a custom coded script that integrates with our setup! Excellent support.

Shopper Approved only allows certain reviews

Shopper Approved protects its clients, who pay for their service, from bad reviews. A company they rate "exceptional" is anything but that I had to cancel my order due to their poor service - since I cancelled my order, Shopper Approved will not allow me to post my experience, thus creating a system that only post that are positive.

Reply from Shopper Approved2025-11-08

Hi Sean, Thanks for your reply. I can assure you—we definitely do not protect our clients from bad reviews. Believe me, if that were the case, there are many heated conversations over the years that definitely could have been avoided. The fact that we don't protect our clients is what makes our service valuable - even to them. If we did protect them, we would lose all trust and integrity and our service wouldn't have any value. Depending on how the client has their reviews configured, you may still receive the full survey - it's usually set to go out a certain number of days after the initial order. If not, you can always request one by clicking the “Write a Review” link at the top of our homepage, or by reaching out to our support team at [email protected]. Also, if you did have a bad experience with one of our clients, maybe there's something we can do to help, even if it's trying to figure out what happened with your order. If we can help you resolve your concern, not only will it bring you peace of mind, but hopefully help the company you purchased from to be more aware of any issues so they can improve them. Best regards, Scott Brandley CEO Shopper Approved

Excellent Customer Service

I really enjoy using Shopper Approved for our company reviews. We use many of their different widgets on our website to display our ratings. They have excellent customer service that is very timely and helpful in their responses. I had a great experience working with Colton who helped us upload reviews from a different platform.

Outstanding. Ideal for small business.

My company, a small US based manufacturer of specialty LED lighting products, has relied on Shopper Approved for nearly five years now and we've never been happier with the results. Their competitive, affordable pricing, robust tech platform, and exceptional customer service make them a standout partner for businesses like ours, where authentic reviews from real retail customers are the lifeblood of our growth. What sets these guys apart is their seamless integration with our e-commerce and email systems. This lets us precisely target review requests to end-user retail buyers, skipping our regular wholesale dealers. Better yet, because our lighting systems often take weeks to install, we can schedule those review requests to go out only after customers have hands-on experience. Sure, this means fewer reviews overall, but the ones we get are far more valuable; they're detailed, honest feedback on actual product performance, not just reviews of our shipping or ordering processes. And with every request sent to a verified purchaser, fake reviews are a non-issue, unlike on many competing platforms. No review would be complete without praising their support team. Over the years, we've occasionally needed help correcting a customer's mistaken star rating (eg. a 5-star intent the customer mistakenly set at a 2). In every case, their team dives in thoroughly, verifies the details, and resolves it promptly. It's this level of care that keeps us coming back. In short, Shopper Approved doesn't just collect reviews, they help us build trust and drive sales. Highly recommended.

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