Founded in 2013, Nihaojewelry is a professional online wholesale jewelry marketplace. Offering over 10M+ SKUs with no minimum order requirement and factory-direct pricing, it helps small businesses access diverse, stable inventory at lower turnover costs. To support this, we partner with 4,000+ factories and also operate our own factory dedicated to professional design and manufacturing.We empower diverse business models across all growth stages, from ambitious startups taking their first steps to established global enterprises. Our flexible solutions cater to street vendors, influencers, social sellers, e-commerce stores, dropshippers, boutiques, wholesalers, distributors, and independent designers.The company owns its own factory, focusing on design and production. It implements a two-step quality inspection process using high-quality materials, including 304 stainless steel, 925 sterling silver, and moissanite, as well as selected 316L stainless steel and alloy metals. Most products feature PVD plating technology, ensuring durability, water resistance, and long-lasting color. Through centralized procurement, Nihaojewelry provides highly competitive prices, with most items priced between $1 and $3. Over 10,000+ new SKUs are added daily across 1000+ categories, keeping up with trends on Instagram, TikTok, YouTube, Facebook, Pinterest, and other social media platforms, enabling faster sales growth and higher profits.Our professional account managers are available 7*24H and have served 1,000k+ clients across 100+ countries and regions, delivering over 20M+ orders. We are committed to making your jewelry business easier to start and faster to grow.
以上内容由商家自行提供，未经平台核实。Nihao Jewelry（nihaojewelry.com）在 OK.one 的综合评分为 3.2 分（满分 5 分），基于本站收录的 615 条用户评价，属于购物与时尚分类，口碑一般。评价两极分化：59% 给出 4 星及以上，同时 32% 打了 1 星；商家回复了 91% 的差评；评价主要围绕产品、质量、价格。数据最后更新于 2026-10-24。
Reviewers overwhelmingly had a great experience with this company, expressing high satisfaction with their overall purchases and transactions. Customers frequently praise the remarkably affordable prices, beautiful designs, and the impressively wide variety of available items. People also highlight the outstanding quality of the jewelry, careful protective packaging, and consistently reliable delivery services. However, some people mentioned frustrating issues with missing items from orders, damaged goods upon arrival, or unexpected delivery delays. A few reviewers additionally noted that certain clothing items ran small or that specific products tarnished quickly after use. Despite these specific drawbacks, the general sentiment remains overwhelmingly positive among buyers who plan to order again.
本段由 AI 基于该企业的全部评价自动归纳，仅供参考，不代表平台立场。The mock shirts was to small I wish that all of them could have been a little bit bigger like a 3x
Sorry to hear the size didn’t meet your expectations. Please check the size chart before ordering, and feel free to submit a dispute or contact us with your order number—our team will review it and help with a suitable solution.
Everything was perfect, the jewelry was in perfect condition and packed very good. The only thing I would like better is the shipping time. We waited one month for our order to arrive. For the rest everything was fine
I placed an order for 10 items, but I only received 6 items even though all 10 were shown as “in stock” at checkout. The GRA certificates that came with the moissanite jewelry are either invalid or do not match the items ordered, and I have not yet tested the stones myself. Nihao offered a solution in store credit, but I explicitly requested a refund to the original payment method, which they refused to provide. Their current offer forces store credit only. To replace the missing items, I would have to place a second order and pay full shipping again — which is unreasonable given the first order’s shipping already paid. Shipping from China should not cost as much as $50 for small jewelry items, and the company even has a “Free Shipping Zone” on their site for many products — indicating lower costs should be possible. Additionally: The quality of the jewelry is questionable. Comparable items from other low-cost international sellers (Temu, AliExpress, etc.) seem of equal or superior quality. Update, they have since refunded me the missing items and provided a shipping voucher for my next order.
We’re sorry for the inconvenience caused. Please note that refunds to the original payment method are available—store credit is only one option. Regarding the missing items, some products may become unavailable after checkout due to real-time stock changes. For future orders, we will confirm any out-of-stock items with you before shipping, so you can choose to ship, replace, or cancel. Please share your order number so we can review and resolve this properly.
Orders are frequently cancelled without any prior notification so I had to ask to be notified and yet this practice is simply deemed “acceptable” under the company’s terms and conditions. Items that are clearly out of stock continue to be listed and sold, leading to repeated disappointment.It feels as though the company operates exclusively within its own rigid rules and never makes the slightest effort to support or accommodate its customers. Customer service agents almost always respond with excuses about what they “cannot” do, showing no willingness to find solutions.While product quality can sometimes be good to excel but sometimes not, it is highly inconsistent roughly a 40/60 experience. Overall, shopping here is consistently frustrating and falls far short of reasonable expectations.
Thank you for sharing your feedback. We’re sorry to hear about your frustration. At the moment, we’re unable to locate your case based on this review alone. Could you please share your order number or registered email so we can verify the situation and review it properly? We’d like to better understand what happened and see how we can improve and assist you.
They are a HUGE SCAM!! Please do NOT buy from this company. I ordered 250$ worth of finished chains. They arrived completely tangled and broken and even after providing tons of photos and many requests they refuse to refund me. The chain was also defective with a weird O in the middle of the chain link not to mention the worst quality silver I have ever purchased. I now have to go through my credit card company for a refund. This has cost me so much in profits and time and energy. Crap products crap customer service and crap company!
We’re very sorry for your disappointing experience. Tangled or defective chains should not happen, and we understand your frustration. Please share your order number so we can re-review your dispute and provide a proper solution. We will work with you to resolve this fairly.
Very disappointed the colour is wrong i wanted gold plated as described and received copper colour . That not gold look so fake and asked to return they propose for £40 of purchase refund of $0,50 it’s an insult .
We’re very sorry for the disappointment. The color difference you received is not acceptable, and we apologize for the frustration caused. Please provide your order number and photos of the items, and we will re-evaluate your case and offer a more appropriate solution as soon as possible.
Bought a sweater which looked very good in the photo, but when it turned up it had very visible white stitching along the back of the neck. This stuck out like a saw thumb and looked terrible. It also had they on the cuffs. I will not buy from this company again.
We're very sorry for the disappointment caused by the sweater you received. This isn't the quality we aim to deliver. Please share your order number and photos of the issue, or open a dispute on our website — our team will review it promptly and provide a fair solution for you.
This was my first purchase from Nihao Jewelry, and it will definitely be my last. I placed a bulk order worth $500, and I am extremely disappointed with both the product quality and the customer service. The items I received look nothing like the pictures shown on the website — the difference is deceiving. When I tried to raise a dispute, the after-sales team handled it very unprofessionally. They closed the case without my agreement and refused to acknowledge their mistake. As a result, nearly 90% of the products I purchased are unusable for the purpose they were intended. I expected honesty and accountability, but instead I experienced poor quality and dismissive customer service. I cannot recommend this company and will not be purchasing again.
We’re very sorry for the disappointing experience with your first order. This is not the standard we strive for. We understand your concerns about the product quality and the way your dispute was handled, and we apologize that the case was closed before you were satisfied. Please share your order number and any photos of the issues. We will reopen and re-evaluate your dispute and make sure you receive a fair and proper solution. Thank you for giving us the opportunity to correct this.
Claims to be from UK but are actually form china. Never delivered product and demanded personal information from me. Took over 3 dats to get a response and then just insulting and unhelpful. BE AWARE THESE ARE FRAUDSTERS
We’re very sorry for your unpleasant experience. Please note that we have never claimed to be a UK-based company — we are located in China and ship globally. Kindly provide your registered email or order number so we can verify your case and assist you with a proper solution.
Worst experience ever. They sell STAINLESS STEEL and what you get is pure plastic, which is fraud and very dangerous. If you ask for refound you will never get your money back, you must buy other things and pay more.
We’re truly sorry for your bad experience. Our products are described based on supplier information, and we never intend to mislead customers. Please share your order number or registered email — our after-sales team will review your case and offer a fair solution promptly.
I am extremely disappointed with Nihao Jewelry. I never received the jewelry I ordered because the shipping company failed to use my details when duties and taxes were due. Instead of contacting me directly, they only communicated with Nihao. There was absolutely no proper communication from their side, and in the end, Nihao had my entire order destroyed locally. It has now been over a month, and I am still struggling to get any of my money back. They keep making excuses and fail to communicate properly. I specifically requested that the refund be paid back into my bank account — not as store credit — because this is not the first time I’ve been dissatisfied with their service, and I have no intention of purchasing from them again. This whole experience has been incredibly frustrating and has severely impacted my small business. I will never use their services again — this has been the most unprofessional experience I have ever had.
We’re truly sorry for the inconvenience caused. We understand your frustration and sincerely apologize for the delay. Our team is currently reviewing your refund case and will ensure it’s processed to your original payment method. Please share your order number or registered email so we can resolve this as soon as possible.
I have been shopping with Nihao for years. And lately I've been having an issue, not with the merchandise but with the customer service. Customer service is non-existent. I placed an order just a few weeks ago and I had to change my shipping address unexpectedly. I was told I cannot change the address after it was shipped. I took it up on myself to contact FedEx and it was said to me Yes it can be changed and the sender has to just make the modifications on their side. I was not able to make the changes because the sender (nihao) has put strict instructions that only they are allowed to make changes to the shipping address. It is now 24 hours before my shipment has to be delivered and I will not be there to pick it up and FedEx has told me that they have received no request for a shipping address change . Mind you this is almost $4,000 worth of merchandise and I have absolutely no control over the shipment. I have contacted my 'advisor' and they are useless. Absolutely useless!! I called FedEx on multiple locations and they are simply asking me for a reference/ticket number for the shipping address change request and nihao is completely ignoring me. Now my package will be delivered and I will not be there to receive it and I fear it just might get stolen All because they failed to have FedEx change my shipping address. There's also been another incident a few months ago where my shipment got lost. Yes lost!! I made a report back to Nihao and they told me if my package was not delivered within 1 month of the scheduled delivery dates I will get back a refund. After one month I contacted my advisor and they told me I had to wait another month so right now it's approaching 3 months delay. After 3 and 1/2 months is when I got my refund. This is unacceptable. It was thousands of dollars, and I had to wait three and a half months to be reimbursed. I don't know who the owner of this company is but they need to look into these things. And funny enough they don't have a review tab on their website and now I'm wondering why.
We sincerely apologize for the inconvenience and frustration caused. For shipped orders, address modification must follow strict carrier procedures, which can be complicated once the package is in transit. However, we have already assisted in updating your shipping address, and records show that your package has now been successfully delivered.
Even though the customer service is excellent, the quality of products is horrible, from 25 products i bought only 4 didnt make it to the bin. sorry but i wont be buying from here again
We’re very sorry to hear this. Please submit a dispute for the defective items with photos, and our team will review it immediately to offer you a fair after-sales solution.
I wanted to order for $ 15 and shipping was a whopping $ 40 Not worth it
We’re sorry about the shipping cost. Rates are calculated by weight, volume, and destination, which can make small orders seem expensive. Please contact your sales advisor—we’ll gladly suggest the most suitable and cost-effective shipping options.
Yeah don’t order from them, they tried to haggle with me so I couldn’t cancel my order. I worked with Felicia, who was very unprofessional by the way she responded to my messages. Took full days to respond even when I took time to message her during their business hours. I literally had to contact support directly to get her to respond to my messages, because apparently only she had the authority to cancel my order. Then the way she responds is like messaging a friend, abbreviated punctuations and sassy attitude. I could clearly tell she didn’t want to help me because I was clear I wanted to return my order and it was in their policy that it was returnable within the 72 hour window with a fee. I was totally fine with it, and she had to be extremely rude about it, very unpleasant experience. It would be best to just have a central customer service email instead of having to wait for a single case manager to respond to simple requests such as this.
We’re truly sorry for the unpleasant experience you had with us. Thank you for taking the time to share your feedback—we take it very seriously. I’ve already escalated your case to our manager so we can review it carefully and provide you with a fair solution as soon as possible. Meanwhile, please rest assured that we will look into the service issue you mentioned and make improvements. Your satisfaction matters to us, and we’ll follow up shortly with a resolution.
they rushed to process my order. I was told I will be allocated a manager to manager my order. As I was engaging and finalising my order design which was estimated to be delivered in 2 weeks, I receive a notification from the manager that my order has been dispatched(3 days after ordering) by the warehouse without my design. the manager tells me 3 days after my order and us engaging on the design spec that I should have loaded the design on the website when I placed the order. the manager failed to tell me this when I sent the design to them directly the next day after ordering. If you have custom orders that require further engagement , don't bother with them. they will cost you shipping costs for the package and the return of it . I am so disappointed in this store. I am at a loss for words considering the money I lost to an order I now cant use and cant afford to return my purchase.
We’re truly sorry for the misunderstanding with your custom order. Designs must be uploaded at checkout to avoid errors, but we should have guided you better. Please contact us with your order details so we can review a fair solution.
They are not responsive and when they are it’s in their time zone and I’m asleep. Their dispute processing or return process as it’s normally called is terrible. Do not purchase from here.
We’re sorry for your experience. Please note we respect intellectual property and take product issues seriously. For any order or return concerns, kindly contact us via email so we can assist you promptly despite time zone differences.
Stolen products from other businesses. I contacted them as I found stolen images from another Australian brand on their site. They have a form to report stolen IP which is impossible to submit. I contacted via chat and they said they were sold out so it didn't matter. They refused to remove from the website. Do not purchase as you will not get what you are seeing as the images are stolen from other real businesses. Who knows what they will send? Support the real businesses not this company.
We respect intellectual property and take such concerns seriously. If you believe an item infringes rights, please email us at [email protected]. Our team will review promptly and take appropriate action.
In a couple of months I have placed 4 orders to test the quality of the jewellery for my business. Almost all of them are great quality. But with a couple of piercings I bought for a low price, it Made my ear turn green. And with some orders after it was shipped, it turned out 1 or 2 items weren’t in stock. But i did receive my money back for that. For the price, the quality is very nice. I will keep buying from them.
Ordered a watch , the worst watch ive ever seen clasp doesnt open ,crown fell off and automatic doesnt work , disgraceful they credited the money to my account on their website instead of refunding to my card again ,cowboys and con artists stay well clear
We’re very sorry for your experience. Please provide your order number so we can review it. Refunds are usually credited to your account for faster use, but if you prefer a direct card refund, we can assist—just contact our support team.
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