About eSalon
Data updated- Website
- esalon.com
- Category
- Beauty & Well-being
- Location
- United States
- Status
- Unclaimed
- Last 12 months
- 201 reviews
- Replies to negative
- 100% (19/19)
About this business
At eSalon, we believe that you should never have to fit in a box—so we made a box that fits you. Led by a team of real-life colorists at our Los Angeles Headquarters, our award-winning custom hair color takes into account your unique needs to create your color, your way. Similar to the salon experience, each bottle of hair color starts with a consultation. By taking our quiz, our licensed colorists get to know you and your color goals before crafting a completely customized hair dye, made-to-order just for you. From the name on the bottle to the personalized instructions, we’re revolutionizing at-home hair color and taking things to the next level by giving you access to a personal colorist at every step along your color journey. Whether you want to adjust your shade (our patented customization technology can adjust your hair color down to a ¼ of a shade) or want to learn how to get the best gray hair coverage, our professional colorists are here to help. It’s this attention to detail that has allowed us to win seven Allure Best of Beauty Awards and three Readers' Choice Awards to date. Over our 10 years of experience, we’ve also been able to craft 310,000+ unique, salon-quality hair colors and shipped over 12.2 million orders to clients across North America, the UK, EU, New Zealand, and Australia.In addition to our custom Color Set, we offer professional-grade hair care (like shampoos, conditioners, stylers, and hair masks), salon-inspired tools (like application brushes and capes), and innovative color care (like toning treatments and at-home highlighting kits). Connect with a colorist today and start crafting your unique shade.
Written by the business, not verified by us.Is eSalon legit?
eSalon (esalon.com) has a 4.5 out of 5 rating on OK.one, based on 201 user reviews collected here. It is listed under Beauty & Well-being and its reputation is excellent. 89% of reviews are 4 stars or higher and 8% are 1 star; The business has replied to 100% of negative reviews; Reviews mostly discuss Product, Quality, Customer service. Last updated 2026-09-03.
What reviewers say
AI generatedReviewers had a great experience with this company. Customers frequently praise the exceptional quality of the hair coloring products, noting how remarkably simple the application process is at home and how soft their hair feels afterward. People also appreciate the thoughtful personalized consultations and the wonderful support provided to achieve the exact shade they want. Some reviewers were not happy with the longevity of the results, mentioning that the color fades too quickly or fails to cover stubborn grays properly over time. A few consumers also experienced difficulties with specific shades not matching their initial expectations or desired tones.
Auto-generated from all reviews of this business. For reference only.What people say
Still looked reddish
Still looked reddish. I wanted totally blonde
Hello Sarah, Thank you for your feedback. We are very sorry to hear that your experience was not all it should have been, and we are happy to work with you per our satisfaction guarantee. Please contact [email protected] for further assistance. We are always happy to help assist in any way we can
Amazing!
I can’t say enough good things about eSalon. From the quality of their hair colour to the care they put into customer experience, they genuinely stand out. The colour itself is beautifully formulated — rich, long-lasting, and tailored perfectly to my hair, which makes such a difference compared to off-the-shelf products. My hair always feels healthier, shinier, and more vibrant after using it. What really sets eSalon apart, though, is their dedication to customer satisfaction. Their team takes the time to listen, make thoughtful adjustments, and ensure you’re completely happy with the result. It never feels rushed or generic — it feels personal and considered, which is rare these days
You did NOT deliver my December box!!
Maureen - Thank you for your feedback. We are very sorry to hear that your order has not been received, and we are happy to work with you. Please contact [email protected] for further assistance. We are always happy to help assist in any way we can.
My new favorite hair dye!!
After detailing my hair type & the color i liked, esalon sent me my specific coloring kit and I colored my hair today. The product smelled decent, was easy to apply and didnt irritate my scalp at all. I have curly hair which can be dry & frizzy but my results were wonderful. My curls are shiny and my hair feels so soft. I absolutely love the color. The service is very helpful, shipping was fast and everything is guaranteed!
Gray came back after two weeks
Gray came back after two weeks. I left the die on for a long time and it was really dark… then didn’t cover the gray. Disappointing
Sue - Thank you for your feedback. We are so incredibly sorry to hear that your experience was not all it should have been and that your color did not turn out as you had hoped. Please contact [email protected] for further assistance. We are always happy to help in any way we can.
Fast and easy to order and they make…
Fast and easy to order and they make sure you get the right color! The shampoo is spot on and made for me and love the extra touch with my name on each bottle
Great product with good instructions…
Great product with good instructions and everything you need to have beautiful hair at home.
Truly salon quality color
Truly salon quality color. Rich and beautiful.
Excellent customer service and the best…
Excellent customer service and the best products!❤️
Grays covered
After a few tries, I finally found a color that is both dark & rich enough and covers my grays.
Easy to use
Easy to use. Great color.
My item arrived quickly and in good…
My item arrived quickly and in good condition.
My experience was really good
My experience was really good. Esalon fill all my expentations and my hair is with the color I want. Is easy to use and all you need is 30 min. I am so happy.
I used esalon and picked a color that I…
I used esalon and picked a color that I was hopeful I'd like, but it just wasn't quite what I expected. I contacted them to change the color and gave them a description of what I wanted and they did a great job giving me what I asked for! Very happy with the results!
Thank heavens for e Salon
Thank heavens for e Salon. L'Oreal as usual, discontinue my color which was a red-copper. No other product came close, so I went with e Salon and I got a better product. Te right co low PLUS and a hair color that was more vibrant with more staying power than the "L'oreal. Thanks e salon!!!! Marnie Winston-Macauley, MD Columbia University
I had one shipment arrive and it…
I had one shipment arrive and it leaked. They quickly replaced it no questions asked.
Melissa - Thank you for your feedback, and we are so happy to hear that you are enjoying your eSalon experience! We look forward to blending your next color soon!
The color covered my highlights and…
The color covered my highlights and grey hairs exactly how I wanted. Honestly color looks as I did it in the salon but I spet only max 2h to finish everything, not whole day. Very good price for rich product! 5 starts!
Love the kit contents
Love the kit contents. Color is great. Love that I have the ability to make changes before each shipment.
I think you skipped one of the color…
I think you skipped one of the color adjustments in Sept. but I think you have it now
Claudia - Thank you for your feedback! Our team of licensed colorists loves being able to craft the ideal shade for our clients at home, and are happy to help make adjustments to your color to get it just right. Please feel free to reach out to [email protected] if you need any assistance. Happy Coloring!

