The iFISH Store provides one of the widest selections of freshwater aquarium and pond fish available online today. We have been providing freshwater fish to aquarium and pond enthusiasts for over 20 years. Here's what you can expect from The iFISH Store: High Quality Fish / Low Pricing / Fast, Low Cost Shipping / Superior Customer ServiceFollowing quarantine, all shipments are sent via FedEx Overnight at a flat rate on all orders regardless of size. Interested in something you don't see in our store? Contact us at [email protected] or 516.524.6423 and just ask!
Written by the business, not verified by us.The iFISH Store (www.theifishstore.com) has a 4.6 out of 5 rating on OK.one, based on 202 user reviews collected here. It is listed under Animals & Pets and its reputation is excellent. 89% of reviews are 4 stars or higher and 5% are 1 star; The business has replied to 100% of negative reviews; Reviews mostly discuss Product, Quality. Last updated 2026-09-03.
Reviewers overwhelmingly had a great experience with this company. Customers frequently praise the exceptionally fast delivery times and the careful, secure packaging that keeps the aquatic pets completely safe during transit. Consumers note that the fish arrive healthy, active, and vibrant, bringing wonderful color and life to their home aquariums. Reviewers emphasize the professional service and dedication provided throughout the entire ordering process. However, some reviewers were not happy with the livestock condition, mentioning unfortunate instances where fish arrived dead or sadly passed away shortly after delivery. A few people also felt that unexpected shipping delays and lengthy transit times caused additional stress and noticeable disappointment.
Auto-generated from all reviews of this business. For reference only.Very professional. Fish are true to size also.
Hi Derrick; Thanks so much for your continued support! We’re glad to hear your Arowana and Plecos arrived as expected and true to size. We really appreciate you taking the time to leave a review, and we look forward to helping you again. Happy fishkeeping!
Very professional very knowledgeable very nice people. I recommend them highly.
Hi Rodney; Thanks so much for the awesome review and for coming back to us! We’re glad you’ve had a great experience each time. We appreciate the recommendation and look forward to helping you the next time you’re ready to add to your tank! Happy fishkeeping!
Never had an issue with over 30
Hi Harold; Thanks so much for the great review and for coming back to us again and again! It’s awesome to hear all 30+ of your African Cichlids arrived healthy and are still doing great. We really appreciate your support and can’t wait to help with your next order. Thanks again, and happy fishkeeping!
Guy on the phone insisted sending the fish early because "I've already packed then up" arrived a week earlier than the date give at checkout. My aquarium wasnt fully cycled, did my best but they all died (except 2 tough corys). My aquarium was with a few days of being ready. This didnt have to happen. Anyway ordered new fish from a different place and they worked with me to customize the delivery date around weather and aquarium readiness. Those fish are thriving.
Hi Maddie; Thanks for your feedback, and we’re very sorry to hear this happened. We understand how frustrating it is to lose fish, especially when you’re excited for a new order. We did issue a credit for the four corydoras that were lost, and we appreciate you giving us the opportunity to make that right. Waiting until your aquarium was fully cycled would have given them a much better chance. We’re sorry there was an error on the shipment date on this end and your order arrived before you were ready. We certainly appreciate your past business and wish you and your new fish all the best. We hope you’ll give us another try and we’d be happy to work with you on your delivery timing.
Fish arrived well packaged and vibrant! Very pleased with assortment, health, and colors!
Hi Travis; Thanks so much for the awesome review! We’re glad your fish arrived healthy and we’re glad you were happy with the selection. We really appreciate you giving us a try, and we hope you enjoy your new fish. Thanks again, and happy fishkeeping!
This is a very proffesional store, I got my discus very healthy and they are doing great. They were shipped in a very well thought out packaging and water quality to not stress the fish during their travel. This will definitely be my fish store now. Thank you guys.
Hi Tamara; Thanks so much for the great review! We’re so glad to hear your discus arrived healthy and are doing well. We put a lot of care into our packing and shipping process, so it means a lot to hear that it made a difference. We really appreciate you choosing us, and we’re honored to be your new fish store. Thanks again, and happy fishkeeping!
Great communication. Great packaging. Fish as advertised.
Hi Christopher; Thanks for the 5-stars! We’re glad to hear everything arrived just as expected, from the communication and packaging to the quality of your discus. We really appreciate you choosing The iFISH Store again, and we look forward to helping with your next order. Happy fishkeeping!
They sell what they advertise and I got my fish as they promote them to be.
Hi Julio; Thanks for the great review! We’re happy to hear your Parrot Cichlids arrived just as expected and that you’re happy with your purchase. We really appreciate you giving us a try, and we hope you enjoy them for years to come. Thanks again, and happy fishkeeping!
All the fish I’ve ever ordered here has been really nice and healthy fish
Hi Jeremiah; Thanks for coming back to us! We’re happy to hear your fish have always arrived healthy and that you’ve been pleased with every order. We look forward to helping you again when you’re ready to restock. Thanks again, and happy fishkeeping!
This was my first buy from the ifish store Have been raising Discus for years and the quality or even getting the fish one orders is questionable. Ifish store created my account for the one DOA and the 80% surviving are growing fast. I have paid nearly 400 for 1 Discus and only 18 and change for these guys. Is there peppering yes some. Do they have a good eye to body ratio maybe 1 or 2. But something always seems to happen. If they live 10 years then they were the best. Double bags. No smell. No fin burn
Hi Richard; Thanks so much for giving us a try and for taking the time to share such detailed feedback! We’re glad to hear most of your discus settled in well, are growing fast, and that the packaging arrived in great shape. We’re also sorry one didn’t make the trip, but we’re happy we could get that taken care of for you. We appreciate your honest observations and hope these guys continue to thrive for many years. Thanks again, and we look forward to helping again in the future!
Arrived fast and in good health thank you would highly Recommend 5 stars 🌟
Hi James; Thanks so much for the awesome review! We’re so glad your koi and catfish arrived quickly and healthy. We really appreciate the recommendation and the 5 stars! Enjoy your new fish, and we hope we can help you restock in the future!
I ordered 2 inch different discus. One never really recovered from transport and died in a day (they have a two hour return policy.) one died a few weeks later. The remaining 4 seem happy and healthy but three are all same. They’re fine but I’ll purchase somewhere else next time I’m
Hi Dr. Discus; Thanks for sharing your feedback. We’re sorry to hear two of your discus didn’t make it. We do want to clarify that our Live Arrival Guarantee is a 2-hour notification window, not a 2-hour return policy. That window allows us to quickly assess any issues and help determine the best course of action while the fish are still acclimating. Even though the first fish passed away the following day and was outside of our 2-hour notification window, we still would have been happy to look into it since you mentioned it never really recovered from shipment. If a fish doesn’t appear healthy upon arrival or seems to be struggling during acclimation, we always encourage customers to contact us as soon as possible. In many cases, we can help assess the situation and recommend steps that may improve the outcome. We’re glad to hear the other four are doing well, although we’re sorry another was lost a few weeks later. We also understand your disappointment that three of the remaining fish looked alike. Our assorted discus packs are selected from the varieties available at the time, and while we do our best to provide a nice mix, duplicates can occasionally happen. We appreciate you giving us a try and wish you and your discus the very best. Happy fishkeeping.
Great service and high quality fish everytime!
Hi Omar; Thank you for your continued support! We’re so glad to hear you’ve had great experiences with us time and time again. We hope your new cichlids and plecos are settling in well. We appreciate your business and look forward to helping you with your next order!
Hi Judy; Thanks for the 5-stars! We’re happy to hear your plecos arrived in great shape. We appreciate you choosing us, and we hope you enjoy them for years to come. Thanks again, and happy fishkeeping!
I recently found out about the iFISH store and it was absolutely great! They have the best collection of fish that I have ever seen in any aquarium store. In addition, the staff, (especially) Valerie, was so helpful. Valerie gave directions, (better than google map! LOL), and a well detailed sheet on how to acclimate new fish. It is definitely worth the trip! Highly recommended!!
Thank you for the awesome review! We’re so happy you found us and that your visit was worth the trip. It means a lot to hear you enjoyed our selection of fish and we’ll definitely pass your kind words along to Valerie—she’ll get a kick out of the Google Maps comment! 😄 We hope your new fish are settling in well, and we really appreciate the recommendation. Hope we see you again! In the meantime, happy fishkeeping!
Hi Kyle; We’re glad to hear you had another great experience. We appreciate you choosing us again for your African Cichlids, and we hope they’re doing well. We look forward to serving you again in the future.
Stand up folks! They are easy to work with and they will help you out if they’re able to.They’re my go to discus store.
Hi Billy; Thanks so much for the kind words and for continuing to choose us! It really means a lot to hear we’re your go-to discus store. We’re always happy to help whenever we can, and we appreciate your trust and support. Enjoy your discus, and we look forward to helping you again in the future.
Fish arrived healthy and maintained their health to this very day. Highly recommend iFish to anyone looking for health beautiful fish!!
Hi Krystle; Here’s a more casual, conversational version: Thanks so much! Love hearing that your catfish and gourami are still doing great. That’s exactly what we hope for! Thanks for the recommendation and for giving us a shot. We hope to see you back again soon!
Fish came in great quality already an inch bigger growing fast will definitely be purchasing in the future
Hi Bryce; Thanks so much! Love hearing they’re already putting on size—that’s always a great sign! We’re really glad everything arrived healthy, and we appreciate you giving us a try. Looking forward to helping you stock your tank again!
Right from the first time of reading how the fish are quarantined,straight to the delivery everything is done so professional. And done were the customer never has to worry about anything and will know there new fish are well beyond healthy
Hi Lori; Thanks so much for the awesome review! We really appreciate you noticing the care that goes into everything—from our quarantine process all the way through delivery. Our goal is to make ordering fish as stress-free as possible, so it’s great to hear you felt confident every step of the way. We hope you’re enjoying your new African Cichlids and Plecos, and hope we can we help you again in the future!
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