Birchbox is a monthly subscription box for beauty lovers, designed to help our members discover the best beauty and lifestyle products! Each month, members enjoy a customized box brimming with deluxe samples spanning makeup, haircare, skincare, wellness products, organic-based products, and other cosmetics. This membership makes it easy to try out a new makeup trend, be introduced to a new skincare brand, or discover a new favorite product. With Birchbox Customization, our customers now have the exciting opportunity to hand-pick the exact samples they want to receive each month, and can even opt for a few full-sized products! Join Birchbox today to unlock a world of beauty exploration tailored just for you!
Written by the business, not verified by us.
Is Birchbox legit?
Birchbox (birchbox.com) has a 4.2 out of 5 rating on OK.one, based on 100 user reviews collected here. It is listed under Beauty & Well-being and its reputation is good. 77% of reviews are 4 stars or higher and 5% are 1 star; The business has replied to 63% of negative reviews; Reviews mostly discuss Product, Quality, User experience. Last updated 2026-08-11.
What reviewers say
AI generated
Reviewers had a great experience with this company. Customers frequently mention how much they enjoy being able to easily customize their monthly beauty boxes and discover exciting new items tailored to their personal preferences. Subscribers truly appreciate the helpful product descriptions provided on the website and the fantastic opportunity to test samples before buying larger sizes.
However, some people mentioned receiving duplicate items, getting old products, or not receiving the exact items they originally selected for their monthly packages. Consumers also noted occasional delays in shipping times and finding dried out or unusable samples inside their boxes.
Auto-generated from all reviews of this business. For reference only.
My bank and credit card show I purchased not one, but TWO August boxes on July 2nd (and posted the very next day), along with a purchase from their Member Market around the same time.
It is now August 1st, and despite numerous bot chats and emails where they keep telling me the orders are being processed, nothing has arrived.
Meanwhile, their website shows my two July boxes STILL say "Order Placed." No sign of shipping, no tracking number, nada.
They have 30 days to deliver their products. If not, I'm calling my bank and my credit card, and have the charges reversed.
None of the YouTubers who unbox Birchbox have received their August boxes either or received word from Birchbox. This will be the THIRD time they stiffed the customers and vendors, then went out of business.
I see the signs and I shouldn't have wasted over $60 on Birchbox with their crappy history.
Do NOT subscribe to Birchbox.
Every month something is wrong or delayed. I was an original member of Birchbox but this is no longer the same. The website is really poor quality and never updated. They advertise samples and brands but do not actually have them. They give maybe one full size product, and an item like a scrunci or a sponge, but the rest are tiny samples. The biggest issue is i pre-paid a year and that was a terrible mistake. Many of my products smell expired. Oils get that rancid or just really stale smell. Every month it ships late. I don’t always receive my box in the month it was selected for. Its July 23rd. My box this month is still being selected i guess. But when I emailed to check I received an email back that they're shipping the boxes all through the end of the month. I would cancel but there's no refunds. Imagine hyping up a theme for a month but the month passes before you even get your box. They say they'll notify when the very limited "members market" opens but they don't, I just check in an see it live from time to time. When it isnt live, there's supposed to be a countdown page, but its not always updated, just symbols in place because no one updates their website. The shop itself has really random TJ Maxx vibes, some neat things, but nothing really from your box to choose. Beware if you happen to purchase anything, it will take about three to four weeks to ship.
Reply from Birchbox2026-07-23
We are sorry to hear about your experience, and we would appreciate the opportunity to learn more and help make things right. At this time, we have been unable to locate an account or purchase associated with the information provided in your review. As such, we will send you a private message via Trustpilot to attempt to gather additional details and better assist you.
Additionally, we’ve recently started sending monthly product surveys to gather input on the brands and products our customers would most like to see in future boxes. If you’d like to participate, we’d love to hear your suggestions.
Thank you again for sharing your experience and for being part of our community.
xo,
Birchbox
Two Boxes, Multiple Expired Products, and Wrong Items
Ordered two boxes - one in May 2026 and one in June 2026. May box arrived with a partially used perfume and an eye gel that expired in 2024. Emailed customer service. They selected products on their own accord and sent me a replacement box only to receive yet another expired product. Decided to try the June 2026 box (give them one last shot), and ended up receiving 3 incorrect products, as well as a product that expired 5 years ago (verified by the brand themselves)!!! I do NOT recommend this company at all!
Reply from Birchbox2026-07-23
We're sorry to hear about your experience. Please know that all of our products regularly undergo quality control testing, and we take any concerns about product quality very seriously. If you haven't already, we encourage you to contact our Member Support team at [email protected] so we can investigate this further. If appropriate, we'd be happy to provide a replacement or refund as necessary.
We'd also appreciate the opportunity to learn more about your experience. At this time, we haven't been able to locate an account or purchase associated with the information provided in your review. We'll be sending you a private message through Trustpilot to gather a few additional details so we can better assist you.
Thank you again for sharing your experience.
xo,
Birchbox
Loving new finds from around the world, and my skin is looking amazing!
I've been a happy and adventurous Birchbox ACE Member for over a decade. The latest iteration of the Birchbox subscription box program provides the most customizable beauty box experience and a Member's Market that I've enjoyed some awesome beauty finds. I do miss more Box Sets options however. And the rare occasions I have needed Customer Service care, I was treated with empathy, eager assistance, clear answers and communication and satisfactory resolutions, all within acceptable time frames that I feel like I am and have always been a valued member. I absolutely love Birchbox!
I get very excited to get my box and I’ve been subscribing for 13 years I believe! In my last box I was happy to get a full size item, a serum but it expires in August!
Longtime member and not seeing if it’s worth to continue. Getting repeats or not what I pick. Even for being a long time subscriber through disruption nothing special to call out and motivated to pay annually.
It was easy to look through the product selections. The pricing was very good. The checkout process was easy. The order was delivered timely, accurate and in good shape. Thank you.
I believe that I have been a customer of Birchbox since the very first box and plan on being a customer until I die. The boxes just keep getting better and bigger. When they reset everything years ago they added customization and the quality of the products are outstanding
Birchbox has been a wonderful way for me to explore many different types and brands of beauty products that I normally wouldn't have the patience to shop for! On occasion, they have substituted different items than the ones I've chosen, but it's always been a fair trade. My box comes on time monthly, and I always receive an e-mail reminding me to customize my box.
I love every single one of my boxes. Birchbox is the only subscription box I know of that allows customers to select all of their choices. I have been a subscriber for 13 years and I look forward to receiving my box every month!
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