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Restaurants & Bars

Blue Apron

Claimed

200 reviews

3.3200 reviews
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About Blue Apron

Data updated
Website
blueapron.com
Category
Restaurants & Bars
Location
United States
Status
Unclaimed
Last 12 months
35 reviews
Replies to negative
52% (39/75)
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About this business

ORDER MEAL KITORDER WINESHOP MARKETSHOP E-GIFT CARDS About Us Blue Apron launched in 2012 as the first meal-kit company in the United States. With a mission to spark discovery, connection, and joy through cooking, Blue Apron offers 60+ weekly options on its menu and delivers seasonally fresh, chef-designed recipes right to your door. Options for Everyone Blue Apron has options for everyone at the table. Sign up for the 2-serving or 4-serving plan and select preferences among its Chef Favorite, Wellness, Family, Fast & Easy, and Vegetarian options to gain access to its wide selection of meals. Menus include top-rated customer favorites, WW Recommended options, Carb Conscious offerings, Heat & Eat meals, Premium dinners, and more. You can add even more options to your tables with Blue Apron’s Add-ons which include appetizers, sides, and desserts. 100% GMO-free Blue Apron believes in Better Living Through Better Food™, which is why its pantry is 100% GMO-free and its dairy products are free of artificial growth promoters. Additionally, Blue Apron’s animal welfare policy was developed in partnership with Compassion in World Farming, a leading expert in animal welfare, and it was the first meal kit to disclose its seafood sourcing through the Ocean Disclosure Project. Incredible Wines Complete your meal experience with Blue Apron’s wine subscription, curated by the team’s world-class chefs to pair perfectly with its meals.

Written by the business, not verified by us.

Is Blue Apron legit?

Blue Apron (blueapron.com) has a 3.3 out of 5 rating on OK.one, based on 200 user reviews collected here. It is listed under Restaurants & Bars and its reputation is mixed. Opinions are polarized: 55% rate it 4 stars or higher while 27% give 1 star; The business has replied to 52% of negative reviews; 35 of them were added in the last 12 months. Last updated 2026-08-31.

What people say

Perfect amount of everything for 4!

Perfect amount of everything for 4! I wish I could have ordered it a bit closer to Thanksgiving...with the delivery restricted to week of 11/7 some of the produce had to be replaced by thanksgiving and truthfully didn't know if it was best to wait for the turkey as well. So I cooked and ate it week before and bought more for thanksgiving.

Thanksgiving Hosting Success - No Stress!

Wow, do yourself a favor and make Thanksgiving a breeze with Blue Apron. My partner and I loved how all of the recipes are manageable, realistic, and come with advice about what can be prepped ahead of time. Timing everything out is so helpful in planning how much time cooking the entire meal will take. Neither of us had ever cooked turkey, and our Turkey Breast came out perfectly! Next year we're going to try cooking a whole bird! My only gripe: you are limited to ordering only one of each dish. For some reason the biscuits only serve 4, and when I contacted support, there was no way for me to order more, so I would have 8.... I doubt you would be able to order multiples of any dish, if you say wanted to order enough food for a party of 12-16, the meal was designed for 6-8 servings. It would be great if Blue Apron had an option for customizing the meal more than just adding sides to the main package. But overall, we loved it! The previous year we over-extended ourselves trying to make fancy dishes from the NYT, and it was a disaster. Blue Apron made our Thanksgiving a huge success! Thank You!

Very nice vegetarian complete meal kit

Overall, this was a delicious holiday vegetarian meal that requires a lot of time and preparation. But it is well worth it. However some of the produce was very subpar, and had to be omitted or replaced. One of the two squash was bruised, soft and a little rotten and could not be used. Both of the scallions were unusable. (Dark, wilted and spoiled.) for that reason, i am giving 4 stars.

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