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Is Thrive Market legit?
Thrive Market (thrivemarket.com) has a 3.7 out of 5 rating on OK.one, based on 177 user reviews collected here. It is listed under Events & Entertainment and its reputation is mixed. Opinions are polarized: 66% rate it 4 stars or higher while 26% give 1 star; The business has replied to 98% of negative reviews; Reviews mostly discuss Product, Customer service, Price. Last updated 2026-08-29.
What reviewers say
AI generated
Reviewers had a great experience with this company. Customers frequently mention that the product selection is extensive, featuring wonderful healthy items and grocery options that are otherwise difficult to locate locally. Additionally, people truly appreciate the remarkably helpful customer service team, noting that representatives quickly resolve any shipping mishaps and always provide pleasant assistance.
Some people experienced unexpected subscription charges and automated renewals for memberships. Others also mentioned that certain grocery products, such as specific specialty meats, felt overly expensive and less affordable for regular household shopping budgets.
Auto-generated from all reviews of this business. For reference only.
Beware: Thrive's SCAM automatically creates subscriptions for new users!
⚠️ WARNING: THRIVE MARKET — READ BEFORE YOU SIGN UP ⚠️
Last month I signed up based on YouTube recommendations. First red flag: the advertised 30% off my first order turned into $20 off a $170 cart. I let it go. Then today I got an email confirming an order I never placed. Thrive had silently enrolled me in a subscription and auto-ordered on my behalf — without any clear disclosure at signup.
I contacted them within 5 minutes of the order hitting my inbox. The chatbot couldn't stop it. The phone bot couldn't stop it. I finally reached a human who cancelled and refunded the order.
Then came the real problem: Thrive charges $59.95 for membership and gives you 30 days to cancel. They placed the surprise subscription order on Day 31 — the first day I was outside the cancellation window. When I put those two facts together and asked for a membership refund, they refused.
This is not an accident. This is a designed sequence:
1. Enroll customers with discount promises that don't fully deliver
2. Auto-subscribe without clear disclosure
3. Trigger the first auto-order on Day 31 — one day past the refund window
4. Refuse to issue a membership refund
They waited for the window to close. Then they acted. BEWARE!
Reply from Thrive Market2026-05-20
Hi there, we truly apologize for the frustration caused by the timing of your renewal and order. This is definitely not the experience we want for our members, and we appreciate you sharing this feedback regarding our membership and recurring-shipment policies.
We are glad our team was able to process the refund for the automatic order, but we would still like to take a closer look at your membership billing given the timeline you described. If you are open to it, please reach out to us directly at [email protected] so we can look into this further for you and make this right. Thank you for giving us a try and for sharing your experience.
I’ve been a customer for over 5 years, placed a number of orders and have liked almost everything I ordered. Decided to cancel recently because I just could no longer justify the cost, I wasn't ordering often enough. I was offered a cheaper rate instead of canceling, which I accepted, but the adjustment was never made on my account. Their AI chat bot is very impersonal and unhelpful. If I’m paying that much per year, I would feel better if that money was going to actual human customer service reps.
Reply from Thrive Market2026-05-20
Thank you for being a loyal Thrive Market member for over 5 years, Freya. We are truly sorry to hear that your experience with our chat assistant left you feeling frustrated. We absolutely have a human member services team available, and we would be happy to look into this further to make things right.
If you are open to it, please reach out to us directly at [email protected], so our team can assist you with any other updates you need. Thank you for giving us a try and sharing your feedback!
Hi Je'an, thank you so much for sharing your experience! We are thrilled to hear that you are enjoying our competitive pricing, quality goods, and customer service. Making healthy living affordable and accessible is exactly what we strive for. We appreciate you being a part of the Thrive Market community!
I’ve always had a positive experience with Thrive Market. Customer service is wonderful. They reply to your messages promptly and always friendly.
Reply from Thrive Market2026-05-20
Hearing that you've always had a positive experience with us truly makes our day, Julie! Thank you for your continued support and for taking the time to share your experience. We appreciate you choosing to shop with us!
They have a wide selection of healthy product options and when I had concerns regarding my order, they were quick to respond and very professional.
Reply from Thrive Market2026-05-20
Hi Debra, thank you so much for the wonderful review! We are thrilled to hear that you enjoy our wide selection of healthy products. Thanks for being a part of Thrive Market!
I used to promote for the company. It was very difficult to get paid and then the people who signed up because of me had trouble canceling and nothing but complaints. Look at Better Business Bureau. I do not recommend
Reply from Thrive Market2026-05-20
Thank you for sharing your feedback, Erin. We are sorry to hear about your frustrating experience and the trouble your referrals faced when trying to cancel. This is certainly not the standard we strive for. We want to ensure all our partners are properly supported. Please reach out to us directly at [email protected] so we can look into your past partnership details and help address these concerns. Thank you giving us a try!
I found Thrive market looking for a hard to find product; without my consent they signed me up for recurring orders AND a membership, which I was charged for. It took me a lot of time to get all this reversed. I imagine they offer good customer service and good products but their lack of transparency of marketing practices which border on fraud should be a warning to anyone not wanting to join their membership or have product shipped they do not want.
Reply from Thrive Market2026-05-19
Hi Michele, thank you for sharing your feedback. We are very sorry to hear about the frustration regarding your experience with our membership and recurring orders, as it is never our intention to make our shoppers feel stuck.
We are glad to hear our team was able to assist you with reversing those charges. We truly appreciate your insights, as they help us continuously evaluate and improve the overall experience for our members. If you still needs assistance, please don't hesitate to reach out to us directly at [email protected]. Thanks for giving us a try!
I Googled Labneh and Thrive came out on top. After answering all their questions about what products I might be interested in, I was quickly funneled into "Joining". I selected the cheapest option to try the company. Still thinking that I was going to be able to buy Labneh. After I joined my cart had about $60 of goods in it that I had not specifically selected, but no Labneh. Turns out they don't have Labneh. I immediately went to the "chat" function to cancel my membership and hopefully not be charged the $12.99 I'd signed up for. Alas, the AI chat bot said I could cancel but would would loose my $12.99. I would think that if the product I had searched that brought up there site, WASN'T available --- AND I was canceling within 5-10 minutes of signing up, that I could get a refund. RIDICULOUS!
Reply from Thrive Market2026-05-15
Hi Lainey, we are sorry for the frustration regarding your search for Labneh. Our goal is to make healthy living easy for everyone, and we never want a member to walk away feeling disappointed or unheard. To make this right, we have processed a full refund of your membership fee, and a confirmation email has been sent to you. While our membership is designed to unlock exclusive savings for our members, we respect your decision to cancel since we didn't have the specific item you were looking for. We appreciate you giving us a try, and if you have any other questions, please reach out to us at [email protected].
Was undecided if this was worth it or not. Joined out of curiosity. Before I realized it. There was an order created. Which I canceled immediately. But was charged a membership fee of $59.95.
Which i also canceled the membership & was advised no Refund for membership.
Don't Recommend. Can find same similar products wo getting charged recurring fees
Reply from Thrive Market2026-05-15
Hi Leslie, we genuinely appreciate your feedback and apologize for the frustration regarding your membership charge. We never want a member to feel caught off guard. Thrive Market’s membership model is what allows us to offer access to discounted prices, special sales, and free gifts. That said, we want to ensure your experience is handled correctly. Please feel free to connect with our team anytime at [email protected] so we can address your account details directly. Thank you for giving us a try!
Hi Kimber, thank you so much for the 5-star rating! We’re thrilled to hear you had a great experience with our team. Thanks for being part of the Thrive Market community!
Food is very good. Prices are fair for the quality you receive. Packaging is excellent. Deliveries are mostly on time.
Reply from Thrive Market2026-05-13
Hi Pam, thank you for sharing your experience! We’re glad to hear that you’re happy with the food quality, packaging, and timely deliveries. We look forward to your next order! We appreciate you shopping with us!
Responsive, professional, caring and...humans not bots!! Great products and pricing and delivery first and foremost
Reply from Thrive Market2026-05-13
Hi Joni, we love hearing that you appreciate the 'human' touch! Thank you for the kind words about our pricing and delivery. We’re happy to have you as part of the Thrive Market community!
Thrive has an excellent selection of products at good prices, and excellent sales as well. Their customer service is outstanding.
Reply from Thrive Market2026-05-13
Hi Ruth, thank you so much for sharing your experience with us! We're thrilled to hear you're enjoying our selection and sales. Providing outstanding customer service is a top priority for us, and we're glad it shows! Thanks for choosing Thrive Market!
I accidentally signed up for recurring shipments and didn't mean to. Thrive market reimbursed me for the accidental order even though it was already processed and shipped. The customer service I received was phenomenal. I will 100% be shopping with Thrive from now on because of the kindness and accommodation they showed me.
Reply from Thrive Market2026-05-14
Thank you, Shelby! We’re happy to have you as part of the Thrive Market community!
I had to sign up with Thrive just to be able to view prices, and it was a long and tedious process. Once I got in, I found that the prices were not a savings, but much more expensive than my local grocery market. So then I had to cancel my 59.99 membership and get a refund. But there was no one to contact, only a chat function - which did not work. 20 minutes later, and then I found a phone number for differently abled persons. I called it, waited on hold, and then got a rep who tried to sell me on the price match guarantee. But the process to get the price match is too consuming. Then she tried to offer me dollar credits to stay. So why bother charging a membership fee if it is going to be offered back in credits? Thrive is just not worth the cost or effort, so one is probably better off supporting a local business.
Reply from Thrive Market2026-05-15
Hi there, we’re incredibly sorry for the frustration and the time it took to resolve your concerns. This is not the experience we want for any of our members, and we truly value this feedback. While our membership and Price Match Guarantee are designed to ensure our members get the best value on essentials. We appreciate your honest perspective on our chat and phone support, as it helps us improve. If there is anything else we can do to support you, please don't hesitate to reach out to us at [email protected]. Thank you for giving us a try!
Unfortunately my first shipment arrived damaged, but surprisingly the issue was resolved immediately without extra stress.
Reply from Thrive Market2026-05-12
Thank you for sharing your feedback, Marie! We appreciate your patience while we resolved that shipping issue. It’s great to have you with us, and we’ll work hard to ensure your future deliveries are perfect! Thank you for choosing Thrive Market!
I enjoy the food/beverage items from Thrive. The prices are good. Recently there was a delivery issue and Thrive resolved it before I even knew there was a problem.
Reply from Thrive Market2026-05-13
Hi Rhohabel, thank you for the feedback! We're so glad we could resolve that delivery issue for you before it became a hassle. We appreciate you giving us a chance to make things right!